At a Glance
- Tasks: Drive growth in group and tour bookings while managing relationships with partners.
- Company: Join Bill's, where our mission is to ensure everyone leaves happy.
- Benefits: Enjoy discounts on meals, early access to earnings, and supermarket savings.
- Other info: Opportunities for training and progression within a vibrant work culture.
- Why this job: Be part of a dynamic team that values your input and fosters career growth.
- Qualifications: Experience in sales strategy and relationship management is a plus.
The predicted salary is between 30000 - 40000 £ per year.
At Bill’s, our mission is simple: Everyone Leaves Happy. As Groups & Tours Sales Manager, you are accountable for the commercial growth of Bill’s group and tour business. You own revenue performance, sales strategy and partner development for this channel, ensuring growth is delivered sustainably, profitably and in line with the wider business strategy. This role exists to turn opportunity into long‑term value.
You develop sale strategies, pricing frameworks and partnerships that drive volume while protecting margin, and you create confidence for both guests and partners through clear commercial ownership. Working closely with Finance, Operations, Reservations and Marketing Teams to ensure that what we promise, we can deliver seamlessly, and that learning from delivery feeds back into pricing, menus and future sales strategy.
As a part of the reservations team, this role will occasionally require weekend working on a rolling basis to ensure essential communications and the Chatbot are looked after during peak restaurant hours.
What we need from you:
- Revenue Ownership & Sales Strategy: Own group and tour revenue performance, contributing to targets, forecasting and seasonal campaigns while balancing growth, profitability and operational delivery.
- New Market & Segment Development: Identify and develop new group booking opportunities beyond traditional tour operators to drive sustainable growth.
- Pricing Strategy & Margin Management: Work with Finance to maintain effective pricing strategies that support cover growth while protecting margins.
- Trade & Partner Relationship Management: Build and manage relationships with tour operators, agents and group partners, leading contracts, renewals and performance reviews.
- Handover & Internal Coordination: Ensure smooth handover from sales to delivery by clearly documenting and sharing booking requirements with operational teams.
- Sales Performance, Reporting & Insight: Monitor booking performance and provide reporting and insight to support commercial decisions and identify growth opportunities.
- Group & Tour Menu Development: Collaborate with Food and Marketing teams to develop commercially viable group menus and ensure they are ready for sales and system setup.
- Business Growth & New Business Development: Develop new partnerships and sales opportunities through outreach, industry engagement and tools such as Apollo.io.
- Asset Development & Sales Enablement: Work with Marketing to create and maintain sales materials that support group and tour growth.
Our Bill’s Benefits:
- Never a hungry belly – Discounts on the whole menu, with 80% for on shift and 50% for off shift discounts for all employees.
- Access your earnings early – the ability to access your earnings within 24 hours of working your shift if you ever need it.
- Supermarket discounts – take a percentage off your weekly shop with access to discounts at most of the major supermarkets.
- Long Service Awards – Some things are worth celebrating – Long Service is one of them!
- Yearly Bonus – based on our business goals.
- Career Progression – Bill’s strongly believe in giving all of our employees the opportunities to succeed and progress.
- Monthly Training – we also offer monthly core training sessions to keep you at the top of your game, it’s easy to book on whenever you need.
- Insight discovery – Across our whole business we have woven Insights Discovery into everything we do, this means learning about yourself and how to work best with all your colleagues.
Attributes we value:
- Curious: Naturally inquisitive about markets, partners and performance, using insight and feedback to identify growth opportunities and refine sales strategy.
- Courageous: Confident owning commercial decisions, pricing and negotiations, and willing to challenge opportunities that don’t protect margin or delivery quality.
- Colourful: Brings energy, warmth and credibility to relationships, representing Bill’s with clarity, confidence and personality internally and externally.
Groups and Tours Reservations Manager employer: Bill's Support Office
Contact Detail:
Bill's Support Office Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Groups and Tours Reservations Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential partners or colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! When you get the chance to chat with hiring managers or during interviews, make sure to highlight your experience in revenue ownership and sales strategy. Use specific examples that demonstrate how you've driven growth and managed relationships in previous roles.
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly and express your interest in working with them. Share how your skills in pricing strategy and partner management can add value to their team.
✨Tip Number 4
Keep learning! Stay updated on industry trends and best practices in group bookings and tour management. This not only boosts your confidence but also gives you great talking points during interviews. Plus, it shows you're genuinely interested in the field!
We think you need these skills to ace Groups and Tours Reservations Manager
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about contributing to Bill's mission of making everyone leave happy. Share specific examples of your past experiences that align with the Groups & Tours Reservations Manager role.
Tailor Your Application: Make sure to customise your application to reflect the job description. Highlight your skills in revenue ownership, sales strategy, and partner management. We love seeing how your unique background can bring value to our team!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on what makes you a great fit for the role. Use bullet points if it helps to make your achievements stand out!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Bill's!
How to prepare for a job interview at Bill's Support Office
✨Know Your Numbers
Before the interview, brush up on key metrics related to revenue performance and sales strategy. Be ready to discuss how you’ve contributed to targets in previous roles and how you can apply that experience to Bill’s group and tour business.
✨Showcase Your Curiosity
Demonstrate your inquisitive nature by preparing questions about Bill’s market strategies and potential growth opportunities. This shows you’re not just interested in the role but also in the company’s future.
✨Build Relationships
Highlight your experience in managing relationships with partners and stakeholders. Share specific examples of how you’ve successfully negotiated contracts or developed partnerships that led to sustainable growth.
✨Align with Company Values
Familiarise yourself with Bill’s mission of ensuring everyone leaves happy. Think of ways you can embody this value in your role, especially in terms of guest and partner confidence, and be prepared to discuss these ideas during the interview.