Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Create innovative content strategies and lead exciting projects for top brands.
- Company: Join Billion Dollar Boy, a leading global creator agency.
- Benefits: Enjoy flexible working, competitive leave, and a supportive culture.
- Why this job: Make a real impact in the creator marketing space with your creativity.
- Qualifications: Proven experience in content strategy and excellent communication skills.
- Other info: Be part of a diverse team that values creativity and collaboration.
The predicted salary is between 43200 - 72000 £ per year.
We are seeking a Content Strategy Director with substantial interest and experience in creator and influencer marketing and devising innovative content plans that exceed client expectations and introduce them to new ways of winning in the market. You will work closely with some very exciting and well-known brands selling them on fresh approaches to content, and providing dedicated strategic leadership outside of standard response-to-briefs (RTBs). You’ll be a dynamic, creative problem-solver who can make new connections and bring a fresh perspective to every project. We are looking for someone who is collaborative yet independent and proactive. We want a strategic leader who can attend client kick-offs, advise on project scope, and help close the learning loop on campaign performance. If you have a proven track record of coaching others, shaping strategic frameworks, detailed experience and interest in creator/influencer marketing strategy and contributing to agency thought leadership, we encourage you to apply. We are a team that values open, confident, and collaborative individuals.
Responsibilities
- Devise Strategy: Create content strategies for client briefs that push the boundaries of creator-led advertising.
- Articulate Truths: Identify human truths with a creator lens to build innovative creative concepts for clients.
- Write Briefs: Produce inspiring creative briefs that provide clear direction and leverage human insights in the creator space.
- Provide Leadership: Offer dedicated strategic leadership to key clients, providing proactive recommendations and running inspiration sessions.
- Attend Kick-offs: Advise on the scope of briefs, required timelines, and suitable BDB products and services.
- Lead Learning: Help close the learning loop on campaign performance to understand what worked, why, and what to do differently next time.
- Shape Processes: Contribute to shaping and rolling out strategic frameworks and processes that differentiate the agency’s perspective.
- Contribute to Thought Leadership: Participate in agency thought leadership through articles, posts, events, and sharing new perspectives with clients.
Skills & Attributes
- Proven Experience: Significant experience in devising and executing content strategies including creator-led strategies that meet client objectives and introduce new, practical approaches.
- Briefing Expertise: Proven expertise in writing clear, inspiring creative briefs that leverage human insights.
- Effective Body of Work: A portfolio that demonstrates the ability to inspire, challenge, and make creative leaps.
- Problem-Solving: A dynamic and proven creative problem-solver who connects dots in unexpected ways.
- Collaborative: Proactive and comfortable sharing thoughts to build on ideas.
- Coaching: Established expertise in coaching others and providing guidance to improve work quality.
- Communication: Excellent communication and interpersonal skills.
About Billion Dollar Boy
Billion Dollar Boy (BDB) is a global creator agency, using industry-leading tech solutions to deliver integrated, creator-led advertising and end-to-end campaign management. Founded in 2014, Billion Dollar Boy was among the first global influencer agencies and now has offices in London, New York and New Orleans. Since its inception, BDB has partnered with some of the world’s leading brands - including Heineken, King, Nintendo, PepsiCo and L’Oréal - connecting them with more than 10,000 vetted content creators. BDB client campaigns have been awarded at the Cannes Lions, Influencer Marketing Awards, Webby Awards, Shortys, The Drum Awards and Adweek.
Our Culture
Our mission is to redefine advertising by reflecting culture through the voices of creators, where creativity is democratized, and technology is the driving force behind impact. We champion equity and inclusion, and believe that diversity sparks creativity, problem-solving, and well-being. Along with fostering these values, BDB is committed to being the most innovative creator marketing agency in the world through initiatives like FiveTwoNine and Muse.
Our Values
We believe one of the biggest issues advertising agencies face is reputational. Our vision is to change that by setting a new standard of advertising with a greater social purpose, where creativity is democratised, and technology drives efficiency and effectiveness. Billion Dollar Boy has identified industry problems and potential solutions, leading to a set of Future Behaviours that should be adopted by every agency to positively change advertising as a whole:
- Work with brands, but on behalf of people - Brands are clients, but agencies must prioritise people’s interests, educating brands on consumer importance and acting on behalf of the people.
- Seek out less heard voices, act upon what they tell you - Diverse opinions and perspectives improve work and the world. Agencies must actively listen to and act on a broad range of voices.
- Be fair to everyone, then you’ll have nothing to hide - Agencies should ensure objective and transparent reward structures to promote equality.
- Treat your clients like friends and employees like best friends - Clients provide opportunities, but employees turn them into work. Agencies must prioritise employees' wellbeing.
- Solve problems with a curious mind - Creativity involves original ideas. Agencies should explore unproven solutions and take risks for better outcomes, even if things aren’t broken.
- Empower employees with a framework for freedom - Provide supportive structures without restrictions, allowing employees to make decisions and control their career progression within clear business parameters.
We encourage employees to be open and confident and appreciate that every member of the team makes a vital difference. Billion Dollar Boy embraces equality, diversity and inclusion and will seek to promote these benefits in all of our business activities. When recruiting new employees or when affording our current employees with opportunities for promotion, it means that we will: Recruit, develop and retain the most talented people, regardless of their background and make best use of their talents; Not discriminate unlawfully against any person; Select the best person for the job in terms of qualifications and abilities. This sets out our approach to equal opportunities and the avoidance of discrimination at work.
A part of what we offer at BDB is a considerate suite of competitive benefits, which will be discussed with you throughout the interview process:
- 25 days annual leave
- 1 additional day of annual leave per year of service up to a max. of 5
- 5 days additional annual leave granted each third year of service – to be taken in that year
- 3 additional days between Christmas and New Year
- 2 Charity days
- Cycle to work scheme
- Discounted Tech Scheme
- Flexible working – We offer our employees the opportunity to work ad hoc from a remote location if it makes their lives easier and simpler.
Strategy Director in London employer: Billion Dollar Boy
Contact Detail:
Billion Dollar Boy Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategy Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your expertise! Create a portfolio that highlights your best work, especially projects related to content strategy and influencer marketing. Share it on your social media and make sure it’s easy for potential employers to find. We love seeing creativity in action!
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their values and recent campaigns. When you walk into that interview, you’ll not only impress them with your knowledge but also show that you’re genuinely interested in being part of their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love candidates who take the initiative to engage directly with us. So, go ahead and hit that apply button – we can’t wait to see what you bring to the table!
We think you need these skills to ace Strategy Director in London
Some tips for your application 🫡
Show Your Passion: Let your enthusiasm for creator and influencer marketing shine through in your application. We want to see how you can bring fresh ideas to the table, so don’t hold back on sharing your creative vision!
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your relevant experience in content strategy. We love seeing how your background aligns with our mission, so be specific about your achievements and how they relate to the role.
Be Clear and Concise: When writing your application, clarity is key! Use straightforward language and structure your thoughts logically. We appreciate a well-organised application that makes it easy for us to see your potential.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Billion Dollar Boy
✨Know Your Stuff
Before the interview, dive deep into the company’s recent campaigns and their approach to creator-led advertising. Familiarise yourself with their values and how they reflect culture through creativity. This will not only show your genuine interest but also help you articulate how your experience aligns with their mission.
✨Showcase Your Creativity
Prepare to discuss specific examples from your portfolio that highlight your ability to devise innovative content strategies. Be ready to explain the thought process behind your creative briefs and how they leveraged human insights. This is your chance to demonstrate your problem-solving skills and creative leaps!
✨Be Collaborative
Since the role requires a collaborative spirit, think of ways to illustrate your teamwork skills. Share stories where you’ve successfully worked with clients or colleagues to shape strategic frameworks. Highlight your coaching experience and how it has positively impacted project outcomes.
✨Ask Insightful Questions
Prepare thoughtful questions that reflect your understanding of the industry and the company’s challenges. Inquire about their approach to client kick-offs or how they measure campaign performance. This shows you’re proactive and genuinely interested in contributing to their success.
