At a Glance
- Tasks: Manage exciting paid media campaigns for top brands on social platforms like Facebook, Instagram, and TikTok.
- Company: Join Billion Dollar Boy, a leading global creator agency redefining advertising.
- Benefits: Competitive pay, flexible work environment, and opportunities for growth in a dynamic team.
- Other info: Work in a diverse, inclusive culture that values creativity and collaboration.
- Why this job: Be part of innovative campaigns that connect brands with creators and make a real impact.
- Qualifications: 2-4 years in paid media, especially social; analytical skills and passion for social media are key.
The predicted salary is between 202.5 - 247.5 £ per hour.
You will be responsible for managing paid media campaigns across varied clients, with a focus on a campaign for a large online retailer. This contract is initially from now until the end of the year.
This role will work closely with our Account Management, Design and Data teams. This role will also assist the larger team to execute paid media strategies, optimise campaigns, analyse data and identify insights.
Responsibilities
- Handling influencer connections & audience creation
- Briefing paid-optimised edits into design
- Setup of campaigns and ads across social media platforms
- Primary focus: Facebook, Instagram, TikTok
- Secondary: YouTube, Programmatic and others
- Report to internal parties as well as brand partners on campaign progress
- Involvement in asset identification and creation, where required
- Daily monitoring to ensure campaigns are running smoothly and efficiently, and in line with goals and budgets
- Analysing campaign performance, presenting key findings and proposing solutions/improvements, and implementing such improvements across our campaigns
- Create internal as well as client-ready reports in both email and presentation format, with a focus on data presentation, analysis and insights
- Perform consumer and competitive research to understand our clients' landscape, target audience behaviours, and KPIs
Skills & Attributes
- 2-4 years + in paid media, particularly paid social. Facebook, Instagram and TikTok experience is a must
- Experience in copywriting a plus, but not mandatory
- Analytical skills and passion for social media
- Ability to work on multiple projects and prioritise responsibilities and tasks proactively
- Ability to work efficiently in a fast-paced environment
- High level of accuracy and attention to detail
About Billion Dollar Boy
Billion Dollar Boy (BDB) is a global creator agency, using industry-leading tech solutions to deliver integrated, creator-led advertising and end-to-end campaign management. Founded in 2014, Billion Dollar Boy was among the first global influencer agencies and now has offices in London, New York and New Orleans.
Since its inception, BDB has partnered with some of the world’s leading brands - including Heineken, King, Nintendo, PepsiCo and L’Oréal - connecting them with more than 10,000 vetted content creators.
BDB client campaigns have been awarded at the Cannes Lions, Influencer Marketing Awards, Webby Awards, Shortys, The Drum Awards and Adweek.
Our Culture
Our mission is to redefine advertising by reflecting culture through the voices of creators, where creativity is democratized, and technology is the driving force behind impact. We champion equity and inclusion, and believe that diversity sparks creativity, problem-solving, and well-being.
Along with fostering these values, BDB is committed to being the most innovative creator marketing agency in the world through initiatives like FiveTwoNine and Muse.
Our Values
We believe one of the biggest issues advertising agencies face is reputational. Our vision is to change that by setting a new standard of advertising with a greater social purpose, where creativity is democratised, and technology drives efficiency and effectiveness.
Billion Dollar Boy has identified industry problems and potential solutions, leading to a set of Future Behaviours that should be adopted by every agency to positively change advertising as a whole:
- Be Fair, Be Transparent - treat everyone fairly, ensure recognition
- Intentional Inclusivity - Actively listen, value diverse perspectives
- Champion Curiosity - Be curious, embrace feedback, explore new ideas
- Own it - Take accountability, be adaptable, lead by example
- Work for Tomorrow - Make decisions that contribute to a better future for BDB
- Kindness Over Ego - Lead with empathy, humility, and honesty
Equal Opportunities
We encourage employees to be open and confident and appreciate that every member of the team makes a vital difference. Billion Dollar Boy embraces equality, diversity and inclusion and will seek to promote these benefits in all of our business activities.
When recruiting new employees or when affording our current employees with opportunities for promotion, it means that we will:
- Recruit, develop and retain the most talented people, regardless of their background and make best use of their talents;
- Not discriminate unlawfully against any person;
- Select the best person for the job in terms of qualifications and abilities.
This sets out our approach to equal opportunities and the avoidance of discrimination at work.
A part of what we offer at BDB is a considerate suite of competitive benefits, which will be discussed with you throughout the interview process.
Paid Social - Freelance in London employer: Billion Dollar Boy
Billion Dollar Boy is an exceptional employer that fosters a dynamic and innovative work culture in the heart of Greater London. With a strong emphasis on employee growth, we offer numerous opportunities for professional development and collaboration on exciting, high-impact campaigns. Join us to be part of a passionate team that values creativity and cultural storytelling, making a meaningful impact in the world of social media.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social - Freelance in London
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Paid Social - Freelance in London
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to Billion Dollar Boy.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer Billion Dollar Boy and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Paid Social - Freelance at Billion Dollar Boy.
How to prepare for a job interview at Billion Dollar Boy
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at Billion Dollar Boy.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for Billion Dollar Boy. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at Billion Dollar Boy.
