European Brand Lead, Powersports Strategy

European Brand Lead, Powersports Strategy

Full-Time 63000 - 77000 £ / year (est.) No working from home possible
Bihr

At a Glance

  • Tasks: Drive strategic growth and brand visibility for EK across Europe.
  • Company: Join Bihr, a leader in the powersports industry.
  • Benefits: Competitive salary, dynamic work environment, and opportunities for travel.
  • Other info: Exciting role with potential for career advancement in a vibrant industry.
  • Why this job: Be the face of EK at trade shows and make a real impact.
  • Qualifications: Experience in brand management and strong communication skills.

The predicted salary is between 63000 - 77000 £ per year.

Bihr is seeking a Brand Manager EK to drive strategic and commercial development of the EK brand across Europe.

You will work with the Bihr Transmission Product Manager and internal teams to deploy go‑to‑market strategies and support local commercial execution.

You will strengthen brand awareness, visibility and preference across the region, coordinating with dealers, distributors and retailers, and representing the brand at trade shows and international events.

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European Brand Lead, Powersports Strategy employer: Bihr

Bihr is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for those passionate about the powersports industry. With a strong focus on employee growth and development, you will have ample opportunities to enhance your skills while working alongside dedicated professionals in a vibrant European market. The company's commitment to innovation and brand excellence ensures that you will play a pivotal role in shaping the future of the EK brand across Europe.

Bihr

Contact Details:

Bihr Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land European Brand Lead, Powersports Strategy

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Bihr and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Bihr are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Bihr on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Bihr. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace European Brand Lead, Powersports Strategy

Strategic Development
Commercial Acumen
Brand Management
Go-to-Market Strategy
Market Analysis
Stakeholder Engagement
Communication Skills

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Bihr. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Bihr:Show us that you’ve done your homework! In your application, briefly mention what you admire about Bihr’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Bihr

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Bihr will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Bihr, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.