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- Tasks: Drive brand strategy and commercial growth across Europe for EK.
- Company: Join Bihr, a dynamic leader in the Powersports distribution network.
- Benefits: Enjoy flexible hours, remote work options, and strong career prospects.
- Other info: Work in a vibrant team with opportunities across France, UK, Germany, or Spain.
- Why this job: Make a real impact on brand visibility and market performance.
- Qualifications: Master's degree and 5 years in brand management or marketing required.
The predicted salary is between 50000 - 65000 £ per year.
Main responsibilities: As Brand Manager EK, you will be responsible for the strategic and commercial development of the brand within the Bihr/Powersports distribution network across France and Europe. Your mission: to maximize EK’s performance in European markets by deploying effective go-to-market strategies aligned with the brand’s global vision, while supporting local teams in commercial execution. You will actively contribute to strengthening brand awareness, visibility, and preference across the region.
Key responsibilities:
- Brand strategy & development: Act as the main point of contact between EK, the Bihr Transmission Product Manager, and internal teams. Develop and implement the brand strategy across European markets. Ensure consistent and high-quality brand representation across all sales channels. Conduct competitive analysis and identify growth opportunities in each market.
- Commercial & marketing execution: Support local sales teams to strengthen EK’s presence in the field (dealers, distributors, retailers, e-commerce, etc.). Develop and roll out marketing and commercial plans tailored to each country. Coordinate product launches, promotions, and European campaigns. Collaborate with Purchasing teams to ensure an efficient stock strategy aligned with market needs.
- Sales support & training: Provide internal teams and clients with sales tools and training materials on the EK product range. Organize sales initiatives, reseller events, and promotional operations. Represent the brand at trade shows and international events.
- Performance monitoring & reporting: Track and analyze key performance indicators (sales, margins, availability, market share, etc.). Ensure regular reporting on commercial and marketing activities. Identify improvement levers and optimization opportunities for brand development. Manage the brand budget and ensure optimal return on investment.
Required qualifications:
- Master’s degree (or equivalent) in business, marketing, or sales.
- Minimum 5 years of experience in brand management, marketing, or sales, ideally in the motorcycle, technical parts, or equipment sector.
- Strong knowledge of network development, commercial strategy, and product marketing.
- Good understanding of the European market and its local specificities.
- Proficiency in English (German, Spanish, or Italian is a plus).
- Excellent command of office tools and digital marketing tools.
What you gain by working at Bihr:
- A stimulating position within a dynamic team, with strong career prospects;
- A good work-life balance thanks to flexible working hours and the possibility of remote work.
The position is a full-time, permanent contract and can be based at one of our sites in France, the United Kingdom, Germany, or Spain.
Brand Manager EK (H/F) in Blackburn employer: Bihr Spain
Contact Detail:
Bihr Spain Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager EK (H/F) in Blackburn
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, trade shows, or even local meetups. The more people you know, the better your chances of landing that Brand Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your previous brand management successes. Use real data and examples to demonstrate how you've maximised brand performance in the past. This will make you stand out during interviews.
✨Tip Number 3
Prepare for the interview like it’s the championship final! Research the company, understand their brand strategy, and be ready to discuss how you can contribute to their goals. Tailor your answers to show you’re the perfect fit for EK.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a thank-you email expressing your appreciation for the opportunity. It shows professionalism and keeps you on their radar. Plus, it’s a great chance to reiterate your enthusiasm for the role!
We think you need these skills to ace Brand Manager EK (H/F) in Blackburn
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Brand Manager role. Highlight your experience in brand management and any relevant achievements that align with EK’s goals. We want to see how you can contribute to our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the brand and how your skills can help us maximise EK’s performance in European markets. Keep it engaging and personal!
Showcase Your Market Knowledge: Demonstrate your understanding of the European market and its local specifics in your application. We’re looking for someone who can identify growth opportunities and develop effective strategies, so let us know what you know!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our dynamic team!
How to prepare for a job interview at Bihr Spain
✨Know Your Brand Inside Out
As a Brand Manager, it's crucial to have an in-depth understanding of EK's brand values and market positioning. Research the brand's history, current strategies, and competitors. This knowledge will help you articulate how you can contribute to strengthening brand awareness and visibility during the interview.
✨Prepare for Market-Specific Questions
Given the role's focus on European markets, be ready to discuss specific market dynamics and trends. Familiarise yourself with local competitors and potential growth opportunities in different countries. This will demonstrate your strategic thinking and ability to tailor marketing plans effectively.
✨Showcase Your Collaborative Spirit
The role involves working closely with various teams, so highlight your experience in cross-functional collaboration. Prepare examples of how you've successfully supported sales teams or coordinated with product managers in the past. This will show that you're a team player who can drive commercial execution.
✨Demonstrate Analytical Skills
Performance monitoring is key in this role, so be prepared to discuss how you've tracked and analysed KPIs in previous positions. Bring examples of how your insights led to actionable improvements. This will illustrate your ability to manage budgets and optimise brand development effectively.