Paid Media Principal Location: Hybrid Salary: £39,701 - £42,754 per annum Role Status: Full Time Closing Date: 2 Oct 2026
We're investing in the future of our Digital Performance function, and this role, alongside our incoming Head of Digital Performance, is central to that. As a Paid Media Principal, you'll be recognised as a technical expert within the team, helping to evolve our toolkit and build capability from the ground up alongside your new Head of Digital Performance counterpart. This is a senior specialist role for someone who wants to grow their influence and impact without having to move into formal line management.
About Us
We are Bigwave Marketing! We're a full-service agency with strong roots in the leisure, tourism, and hospitality sectors, alongside a growing portfolio of diverse clients. Community, care, and doing the right thing matter to us. We're a certified B Corp agency, and a workplace where bright ideas are welcomed, knowledge is shared freely, and our people feel empowered to make a genuine difference to their colleagues, clients, and communities.
About the job
Who
- Knowledge Sharer: You are generous with your expertise, naturally curious, and enjoy mentoring colleagues to help them succeed.
- Commercially Minded: You are comfortable balancing technical excellence with real-world client objectives and return on investment (ROI).
- Impact-Driven: You don't just do great work yourself; you enjoy actively contributing to the overall technical growth and high standards of the department.
- Curious & Current: You actively track emerging platforms, tools, and AI-driven developments in Paid Media, and bring that knowledge back to the team.
What You'll Bring
- Core Expertise: Significant hands-on agency experience driving ROI, with expert-level knowledge of Google Ads (Search & Display), Microsoft Ads, and Google Analytics, attribution and measurement.
- E-commerce & Video Mastery: Advanced experience managing complex e-commerce campaigns, including Google Shopping, Meta Ads, YouTube advertising, advanced remarketing, and audience segmentation.
- Channel & Technical Breadth: Strong experience running campaigns across broader platforms such as Eurostaffs, TikTok, Pinterest, X/Twitter, Spotify, and Programmatic environments, along with Google Tag Manager and conversion tracking.
- Mentorship: A proven track record of coaching and mentoring colleagues, with experience managing complex client accounts and the independence and confidence to help shape a growing function.
Why You'll Love It Here
In addition to your salary, you'll benefit from:
- Hybrd working - 2 days in the office and 3 from home per week
- 25 days annual leave plus Bank Holidays
- Simplyhealth healthcare plan
- Access to a rewards platform
- Pension scheme with salary sacrifice options
- Electric Vehicle (EV) salary sacrifice scheme
- Cycle to Work scheme
- Creative UK membership
- City-centre office location
- Regular socials, events, and team perks
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Paid Media Principal at Bigwave Marketing in Exeter employer: Bigwave Marketing
At Bigwave Marketing, we pride ourselves on fostering a supportive and dynamic work environment where innovation thrives. With a true hybrid balance, generous annual leave, and a commitment to employee well-being through our healthcare plan and various perks, we empower our team to excel in their roles. As a certified B Corp agency located in the heart of the city, we not only value technical expertise but also encourage personal growth and community impact, making us an exceptional employer for those looking to make a meaningful contribution.
