Lead UX

About Us

Biglight is an experience design agency focused on helping leading B2C and B2B brands create remarkable customer experiences that drive commercial impact. We combine UX, design, insight, and experimentation to unlock new value for our clients—including The North Face, ASDA, and M&S.

Why Biglight

We are a people business powered by talented specialists who want to make a difference. We hire the very best people, regardless of background, and create an environment where they can grow while delivering exceptional work to our clients.

Role Overview

As Lead UX Designer, you will operate as a senior individual contributor with strategic influence, leading complex engagements and elevating experience design. You will contribute to framework definition, promote design thinking, and demonstrate how user‑centred approaches deliver measurable business outcomes.

Responsibilities

• Plan and lead the delivery of complex transformation engagements, ensuring outcomes align with client objectives and timelines.
• Actively design, run, and participate in workshops, research synthesis, and design activities to maintain quality and momentum.
• Help resolve delivery challenges and keep multi‑workstream programs on track.
• Coach and empower team members during live engagements to elevate delivery standards and impact.
• Contribute to shaping the role of AI in Experience Design by defining vision, principles, and governance.
• Build confidence by delivering clear, actionable insights and maintaining transparency throughout delivery.
• Align priorities across stakeholders to keep programs focused and outcomes measurable.
• Plan and deliver research activities that inform design decisions and unlock transformation opportunities.
• Translate insights into tangible artefacts such as journey maps, service blueprints, and process flows.
• Champion accessibility and inclusivity in all deliverables.
• Embed AI‑driven design practices within established governance and ethical principles.
• Contribute to scoping, resourcing, and prioritisation across multiple workstreams to ensure successful delivery.
• Coach and develop direct reports, focusing on growth and engagement quality.
• Partner with the CX Director and engagement teams to surface new growth opportunities through commercial acumen and customer‑centric design thinking.

Qualifications

• 10+ years of experience in UX and service design, with a portfolio demonstrating strategic leadership, measurable business outcomes, and system‑level thinking across complex ecosystems.
• Expertise in shaping and applying research to strategic design decisions, supported by tangible business outcomes.
• Proven ability to influence senior and C‑level stakeholders and navigate complex client relationships in high‑complexity engagements.
• Experience in shaping engagement commercials and a proven track record of pitching and winning work.
• Highly organised, adaptable, decisive, and a strong critical thinker.
• Excellent communication skills, delivering high‑quality outputs across all forms of communication.

Benefits

• Competitive salary
• Private health insurance
• Enhanced maternity/paternity pay
• Access to Perkbox employee benefits platform
• Hybrid office/home working
• Regular business updates and company socials
• Opportunities for professional growth and career development
• 25 days annual leave
• Being part of a dynamic, fast‑paced agency environment

Legal

We are committed to fostering a diverse and inclusive workplace where everyone feels respected, valued, and empowered to contribute their authentic selves.