At a Glance
- Tasks: Lead a dynamic team to shape and execute innovative marketing strategies for growth.
- Company: A beloved British organisation ready to unlock its next chapter of success.
- Benefits: Competitive salary, company car, generous holiday allowance, and pension scheme.
- Other info: Hybrid working model with opportunities for travel and personal development.
- Why this job: Join a collaborative leadership team and make a real impact on brand growth.
- Qualifications: Proven track record in driving sales and leading large teams in customer-focused environments.
The predicted salary is between 120000 - 120000 £ per year.
A well-established, much-loved British organisation is at an inflection point. The brand is strong, the audience passionate, and the physical network extensive and now is the moment to unlock the next chapter of growth. That’s the mandate. The incoming Director of Sales & Marketing joins the Senior Leadership Team with full ownership of sales, marketing, digital, brand, content, PR, partnerships and revenue, and a clear brief to build and deliver the growth strategy that gets this organisation to where it needs to be.
The Opportunity
You’ll lead a multi-disciplinary team of circa 35 people and hold a significant marketing budget, with accountability for every major revenue stream. You won’t just be executing a plan; you’ll be shaping it alongside a truly collaborative SLT that’s energised and ready to move.
Key priorities
- Build and execute an integrated sales and marketing strategy that drives growth beyond the traditional customer base
- Improve acquisition and retention performance
- Maximise the customer base and yield through smarter pricing and channel strategy
- Elevate the digital experience – website, booking platform, paid acquisition
- Champion AI-enabled marketing to improve efficiency, content and insight
- Lead, develop and future-proof a talented team
Who We’re Looking For
A commercially sharp, digitally-fluent senior marketing leader who has delivered measurable growth in a complex, customer-focused organisation. You bring strategic clarity and the operational grip to execute. You’re energised by transformation, not intimidated by it.
You’ll need
- A strong track record of driving sales and growth through integrated marketing
- Experience leading large, multi-disciplinary teams
- Commercial acumen and confidence owning P&L-linked outcomes
- Digital depth; particularly across acquisition, e-commerce and data
- The gravitas to operate at SLT level and influence across a business
Behaviours that matter: high urgency, genuinely collaborative, comfortable at both strategic and operational levels, and motivated by customer and community, not just commercial metrics.
Location Coventry-based (hybrid – 2x days office based), with travel across a national site network. Candidates should be within commutable distance or open to relocation.
Base salary up to £120,000
Benefits
- Company car
- 9% pension
- 28 days holiday allowance + Bank Holidays and buy/sell scheme
- Life cover
We are an equal opportunity recruitment company. This means we welcome applications from all suitably qualified people regardless of race, sex, disability, religion, sexual orientation or age. We are particularly invested in Neurodiversity inclusion and offer reasonable adjustments in the interview process. Reasonable adjustments are changes that we can make in the interview process if your disability puts you at a disadvantage compared with others who are not disabled. If you would benefit from a reasonable adjustment in your interview process, please call or email one of our recruiters.
Marketing & Growth Director in Coventry employer: Big Red Recruitment
Join a well-established British organisation that is not only passionate about its brand but also committed to fostering a collaborative and inclusive work culture. As the Marketing & Growth Director, you will lead a talented team in a dynamic environment that prioritises employee growth and innovation, offering competitive benefits such as a company car, generous holiday allowance, and a strong pension scheme. With a focus on transformation and community impact, this role provides a unique opportunity to shape the future of the organisation while enjoying the flexibility of a hybrid working model based in Coventry.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Growth Director in Coventry
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their brand, values, and recent projects. This will help you tailor your responses and show that you're genuinely interested in being part of their growth journey.
✨Tip Number 3
Practice your pitch! Be ready to articulate how your skills and experience align with the role of Marketing & Growth Director. Highlight your past successes in driving sales and growth, and don’t shy away from showcasing your digital savvy.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team and contributing to our exciting next chapter.
We think you need these skills to ace Marketing & Growth Director in Coventry
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Marketing & Growth Director. Highlight your experience in driving sales and growth through integrated marketing, and don’t forget to showcase your leadership skills with large teams!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re the perfect fit for this role. Share specific examples of how you've successfully executed marketing strategies and transformed customer experiences.
Showcase Your Digital Savvy:Since digital depth is key for this position, make sure to highlight your experience with e-commerce, data analytics, and AI-enabled marketing. We want to see how you’ve used these tools to drive measurable growth!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out!
How to prepare for a job interview at Big Red Recruitment
✨Know Your Numbers
As a Marketing & Growth Director, you'll need to demonstrate your commercial acumen. Brush up on key metrics related to sales growth, customer acquisition, and retention rates. Be ready to discuss how you've driven measurable results in previous roles.
✨Showcase Your Leadership Style
You'll be leading a multi-disciplinary team, so it's crucial to convey your leadership approach. Prepare examples of how you've successfully managed teams, fostered collaboration, and navigated challenges. Highlight your ability to energise and motivate others.
✨Emphasise Digital Savvy
With a focus on digital experience and AI-enabled marketing, make sure to highlight your expertise in these areas. Discuss specific strategies you've implemented that improved digital engagement or efficiency, and be prepared to share insights on emerging trends.
✨Align with Their Vision
Understand the organisation's current position and future goals. Be ready to articulate how your vision aligns with theirs and how you can contribute to unlocking their next chapter of growth. Show enthusiasm for their brand and community-focused approach.
