At a Glance
- Tasks: Lead digital marketing strategies to boost enrolments and revenue for online education platforms.
- Company: Join a top UK startup in the booming EdTech sector with ambitious growth plans.
- Benefits: Enjoy hybrid working, competitive salary, and a commitment to diversity and inclusion.
- Why this job: Be part of an innovative team driving impactful change in education through digital marketing.
- Qualifications: Proven experience in omni-channel marketing and successful growth strategies required.
- Other info: We prioritize neurodiversity and offer adjustments during the interview process.
This established start up are looking to scale their business further and become one of the leading partners within the EdTech sector. They are seeking a seasoned digital marketer to drive an increase in enrolments and revenue for their online education platforms, overseeing digital marketing efforts and developing comprehensive strategies. Our client is seeking ways of innovating their omni-channel marketing and channel diversification to drive increased lead generation and customer acquisition. The successful candidate will have in-depth knowledge of the utilisation of omni-channel marketing, with a focus on acquisition growth over long term nurture, and a demonstratable history of successful growth strategies. The business has been operating as number one in the UK and has further growth plans to expand further, strengthening their market ownership. Due to the nature of the business, you may have come from an organisation centred around commercial education, or the provision of B2C focused services. JOB TYPE – Permanent LOCATION – London based role with ad hoc travel. Hybrid working c1 day per week in Central London Office SALARY – Up to £100,000 Please apply directly to be considered. We are an equal opportunity recruitment company. This means we welcome applications from all suitably qualified people regardless of race, sex, disability, religion, sexual orientation or age. We are particularly invested in Neurodiversity inclusion and offer reasonable adjustments in the interview process. Reasonable adjustments are changes that we can make in the interview process if your disability puts you at a disadvantage compared with others who are not disabled. If you would benefit from a reasonable adjustment in your interview process, please call or email one of our recruiters
Digital Marketing Director employer: Big Red Recruitment Midlands Limited
Contact Detail:
Big Red Recruitment Midlands Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Director
✨Tip Number 1
Familiarize yourself with the latest trends in omni-channel marketing. Understanding how to effectively integrate various channels will be crucial for driving lead generation and customer acquisition, which is a key focus for this role.
✨Tip Number 2
Showcase your previous successes in scaling digital marketing efforts. Be prepared to discuss specific strategies you've implemented that led to increased enrolments and revenue, as this will demonstrate your capability to contribute to our growth plans.
✨Tip Number 3
Research the EdTech sector thoroughly. Understanding the unique challenges and opportunities within this industry will help you articulate how your experience aligns with our goals and how you can drive innovation in our marketing strategies.
✨Tip Number 4
Network with professionals in the EdTech space. Engaging with others in the industry can provide valuable insights and connections that may enhance your application and show your commitment to the field.
We think you need these skills to ace Digital Marketing Director
Some tips for your application 🫡
Understand the Company: Research the startup's mission, values, and current digital marketing strategies. Familiarize yourself with their online education platforms and how they position themselves in the EdTech sector.
Highlight Relevant Experience: In your CV and cover letter, emphasize your experience in omni-channel marketing and any successful growth strategies you've implemented in previous roles. Use specific metrics to demonstrate your impact on enrolments and revenue.
Tailor Your Application: Customize your application materials to reflect the job description. Address how your skills align with their needs for lead generation and customer acquisition, showcasing your understanding of the B2C market.
Showcase Innovation: Discuss any innovative marketing strategies you have developed or implemented in the past. Highlight your ability to think creatively and adapt to changing market conditions, which is crucial for a role focused on scaling the business.
How to prepare for a job interview at Big Red Recruitment Midlands Limited
✨Showcase Your Omni-Channel Expertise
Be prepared to discuss your experience with omni-channel marketing strategies. Highlight specific campaigns you've led that resulted in significant lead generation and customer acquisition, as this aligns directly with the company's goals.
✨Demonstrate Growth Strategy Success
Come equipped with examples of successful growth strategies you've implemented in previous roles. Use metrics and data to illustrate how your efforts have driven enrolments and revenue, showcasing your ability to contribute to their expansion plans.
✨Understand the EdTech Landscape
Research the current trends and challenges within the EdTech sector. Being knowledgeable about the market will allow you to speak confidently about how you can help the company maintain its position as a leader and innovate further.
✨Prepare for Questions on Team Leadership
As a Digital Marketing Director, you'll likely be leading a team. Be ready to discuss your leadership style, how you motivate teams, and how you handle conflicts or challenges within a team setting, as this will be crucial for their hybrid working environment.