MARKETING MANAGER in Walthamstow

MARKETING MANAGER in Walthamstow

Walthamstow Full-Time 31000 - 35000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead exciting marketing campaigns and manage vibrant events at Big Penny Social.
  • Company: Join a community-driven hospitality company in the heart of Walthamstow.
  • Benefits: Enjoy a competitive salary, hybrid work options, and a fun, creative environment.
  • Why this job: Make your mark in a dynamic role that blends creativity with strategy.
  • Qualifications: 2-4 years in marketing, preferably in hospitality or events.
  • Other info: Collaborative team culture with opportunities for growth and learning.

The predicted salary is between 31000 - 35000 ÂŁ per year.

Reporting To - Faye Daniels, Head of Brand & Marketing

Location - Big Penny Social, London, E17 6AL - hybrid optional

Salary - ÂŁ37-ÂŁ40k (pro rata for 4 days)

Hours - 33-40 hours a week (4-5 days, depending on experience)

ABOUT BIG PENNY

Big Penny is a community-led hospitality and events company based in Walthamstow. Our flagship venue, Big Penny Social, is part pub, part arts centre, part town square — a huge, welcoming space where people come together for great food, drinks and a packed programme of comedy, live music, markets, parties and more. In 2025, we also launched Flukes, a stylish competitive socialising space inside Big Penny Social, and we operate Big Penny Brews, our bar at London City Airport.

ABOUT THE ROLE

The Marketing Manager is responsible for the day-to-day delivery of marketing activity across Big Penny Social, Flukes, Big Penny Brews and private hire. This is a hands‑on role focused on coordination, accuracy and execution — ensuring campaigns, communications and platforms are up to date, on brand and commercially effective. You’ll work closely with the Head of Brand & Marketing and the Senior Social & Content Manager, acting as a key day‑to‑day marketing contact for events, campaigns and key projects. While this role does not set overall brand or creative strategy, it plays a crucial role in making sure marketing plans are delivered smoothly and perform well. You’ll also have lots of input and ability to flex your creative and strategic skills managing some of our key channels and activities including e‑comms strategy, ticketing and website.

WHAT YOU’LL DO

  • Websites, listings & ticketing
    • Maintain accuracy and consistency across website event pages and key venue information
    • Work with our web agency to continually improve the website, identifying opportunities to enhance user experience, customer journeys and conversion
    • Build and manage event listings and ticketing across DICE, our website and relevant third‑party platforms
    • Work closely with our booking systems (BookedIt and Collins) to report on sales performance, track trends and improve customer communications
    • Keep the Flukes website up to date as required
  • Deliver marketing campaigns across events, hospitality and private hire
    • Ensure campaigns are commercially focused and aligned with ticket sales, F&B and hire targets
    • Track performance and share insights with the Head of Brand & Marketing to refine activity
  • Email & CRM
    • Own day‑to‑day delivery of email marketing through Airship, including copywriting, scheduling and sends
    • Support smarter CRM activity through segmentation, targeting and audience insight
    • Build and manage triggered journeys (e.g. birthdays, highly engaged audiences, repeat attenders)
  • Design & assets
    • Produce simple, on‑brand design assets using Canva or Adobe (posters, menus, signage and POS)
    • Coordinate larger creative projects with designers and suppliers
    • Manage print briefing, production timelines and final sign‑off
    • Book photographers for events and support the delivery of photoshoots
    • Project‑manage asset delivery across campaigns, menus and marketing materials
  • Paid media & publicity support
    • Support the Senior Social & Content Manager with campaign briefing to our paid digital agency
    • Review performance reports and flag opportunities to optimise activity
    • Support PR activity by briefing publicists and reviewing press materials
  • In‑venue & hospitality marketing
    • Coordinate in‑venue marketing assets including posters, menus, signage and POS
    • Work with Operations to ensure marketing materials are installed and updated regularly
    • Identify opportunities to improve on‑site promotion of food, drink and offers
    • Keep private hire listings up to date and commercially positioned with refreshed imagery
    • Work with third‑party listing platforms to maximise visibility
    • Deliver year‑round marketing activity for private hire in line with wider plans
  • Cross‑team collaboration
    • Act as a day‑to‑day marketing contact for Events, Operations and Commercial teams
    • Support the Private Hire team with marketing activity
    • Keep delivery running smoothly through clear timelines, processes and communication

WHAT SUCCESS LOOKS LIKE

  • Campaigns delivered smoothly, on time and on brand
  • Accurate, up‑to‑date websites, listings and communications
  • Strong coordination between marketing, events and operations
  • Email and CRM activity contributing to repeat visits and ticket sales
  • Consistent, high‑quality marketing across the venue and online at all times

ABOUT YOU

  • 2‑4 years’ experience in a marketing role, ideally within hospitality, venues, events or leisure
  • Hands‑on experience delivering campaigns and coordinating marketing activity across multiple channels
  • Proven experience managing email and CRM platforms (we use Airship)
  • Confidence using data and sales reporting to inform marketing decisions
  • Experience working with ticketing or booking platforms (we use DICE) a plus
  • Strong copywriter, able to craft clear and compelling event and activity copy to sell our events
  • Strong attention to detail and a good eye for design

SKILLS AND ATTRIBUTES

  • Organised, proactive and delivery‑focused
  • Comfortable managing multiple campaigns and deadlines
  • Interested in audiences, performance and insight
  • Collaborative and confident working across teams
  • Detail‑oriented and reliable
  • Creative, enthusiastic and takes a can‑do approach to tasks
  • Eager to learn new things
  • An eye for design and ability to create simple graphics on either Adobe Suite or Canva highly advantageous

MARKETING MANAGER in Walthamstow employer: Big Penny Ltd

Big Penny is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and collaboration thrive. Located in the heart of Walthamstow, employees enjoy the unique advantage of working in a dynamic hospitality environment that prioritises community engagement and personal growth. With opportunities for professional development and a focus on delivering memorable experiences, Big Penny offers a rewarding career path for those passionate about marketing in the events and hospitality sector.
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Contact Detail:

Big Penny Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land MARKETING MANAGER in Walthamstow

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns, designs, and any successful projects you've worked on. This is your chance to shine and demonstrate what you can bring to the table.

✨Tip Number 3

Prepare for interviews by researching the company and its culture. Understand their brand voice and think about how you can contribute to their marketing efforts. Tailor your responses to show you’re the perfect fit for Big Penny!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our community at Big Penny.

We think you need these skills to ace MARKETING MANAGER in Walthamstow

Campaign Management
Email Marketing
CRM Management
Data Analysis
Copywriting
Project Management
Website Management
User Experience Improvement
Design Skills
Collaboration
Attention to Detail
Performance Tracking
Social Media Marketing
Event Coordination
Creativity

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in hospitality and events, and don’t forget to showcase your hands-on campaign delivery skills. We want to see how you can bring your unique flair to Big Penny!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in the hospitality sector and how your skills align with our needs. Be sure to mention any relevant experience with email marketing or CRM platforms like Airship.

Show Off Your Creativity: As a Marketing Manager, creativity is key! If you have examples of design work or successful campaigns you've managed, include them in your application. We love seeing how you can think outside the box and engage audiences.

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the latest updates about your application status. Plus, it’s super easy!

How to prepare for a job interview at Big Penny Ltd

✨Know Your Stuff

Before the interview, dive deep into Big Penny's brand and its venues. Familiarise yourself with their marketing campaigns and understand their target audience. This will help you speak confidently about how your experience aligns with their needs.

✨Showcase Your Creativity

Prepare examples of past marketing campaigns you've managed, especially those that involved hands-on execution. Be ready to discuss how you used data to inform your decisions and how you can bring fresh ideas to Big Penny's marketing strategy.

✨Be a Team Player

Highlight your collaborative skills during the interview. Discuss how you've worked with different teams in the past, particularly in hospitality or events, to ensure smooth campaign delivery. This role requires strong coordination, so showing your teamwork abilities is key.

✨Ask Insightful Questions

Prepare thoughtful questions about Big Penny's future marketing plans and how they measure success. This shows your genuine interest in the role and helps you understand how you can contribute to their goals.

MARKETING MANAGER in Walthamstow
Big Penny Ltd
Location: Walthamstow

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