Paid Social Manager in Manchester

We’re looking for a Paid Social Manager to join our growing performance team within a fully integrated agency environment. This role sits at the heart of our digital offering, driving best‑in‑class Paid Social strategy and campaign performance across a range of ambitious brands. Working closely with the Performance Director and cross‑channel specialists, you’ll play a key role in shaping Paid Social strategy, leading campaign execution, and delivering measurable business impact for our clients. You’ll bring a strong analytical mindset, a passion for performance marketing, and a desire to stay ahead of the rapidly evolving social media landscape.

This is an exciting opportunity for someone who thrives in a fast‑paced agency environment and wants to help develop innovative, audience‑first Paid Social strategies that deliver real results.

The Role

• Support the Performance Director in the continued development and evolution of Paid Social strategy across the agency.
• Collaborate with Client Leads and cross‑channel teams to build Paid Social strategies that align with wider media plans and client business objectives.
• Translate an audience‑first, data‑driven approach into clear Paid Social recommendations and actionable campaign tactics.
• Stay ahead of industry trends, platform innovations, and emerging technologies to identify opportunities for growth and innovation.
• Lead the end‑to‑end setup and management of Paid Social campaigns, primarily across Meta platforms.
• Support the growth and testing of campaigns on TikTok and other emerging social platforms.
• Conduct audience, competitor, and market research to inform targeting strategies.
• Build and manage campaign structures, creative rotations, tracking implementation, and platform configurations to ensure campaigns are set up for success.
• Monitor campaign performance daily and optimise activity to improve efficiency and achieve KPIs.
• Work closely with internal teams and clients to define clear measurement frameworks that encourage a culture of testing, learning, and innovation.
• Continuously identify opportunities to scale performance and improve campaign effectiveness.
• Deliver clear, consistent reporting with a strong narrative and actionable insights.
• Ensure reporting accuracy and maintain high standards across dashboards and reporting tools.
• Present performance updates and strategic recommendations to clients and internal stakeholders with confidence.

The Person

We’re looking for someone who combines strong Paid Social expertise with curiosity, analytical thinking, and a passion for delivering performance‑driven marketing.

You will ideally have:

• 3+ years of hands‑on Paid Social experience, ideally within a digital performance agency or an in‑house performance marketing team.
• Hands‑on experience with: Meta Ads Manager, TikTok Ads, Snapchat Ads, Twitter/X Ads.
• Strong understanding of tracking, pixels, tags, and third‑party measurement solutions.
• Working knowledge of analytics platforms such as Google Analytics.
• Excellent communication skills with the ability to present insights clearly to stakeholders at all levels.
• A strong analytical mindset, with a performance‑driven approach and confidence working with data.

If you’re passionate about driving performance, shaping strategy, and delivering measurable results for clients across digital channels, we’d love to hear from you.

The Perks

We are a fast‑paced independent agency, with a collaborative and supportive culture and a real emphasis on helping every member of our team achieve their potential. We value energy and commitment highly. If you’re the right person for this opportunity, you can count on:

• A brilliant holiday allowance, including a day off for your birthday, a day off for charity work of your choice and a half day for Christmas shopping.
• Senior investment and time into your career development.
• Coaching, training, and mentoring programmes, with support for professional memberships and study.
• Free fruit every day, free bar every Friday and free pizza every month.
• Life assurance.
• Private medical cover.
• Lots of social events throughout the year and a company‑wide Summer and Christmas party.
• An open, dynamic, and collaborative working environment.
• The opportunity to work alongside and learn from some of the best in the business.
• The best colleagues you could hope for!

But enough about us. How about you? Interested? Of course you are! Click apply now to tell us why you should be the newest member of our team…

About BIG

Established over two decades ago, BIG Partnership has grown to become one of the UK’s largest and most successful independent marketing agencies, with 70 people working on over 200 clients across offices in Glasgow, Edinburgh, Aberdeen and Manchester. We specialise in offering a fully integrated service to our clients, with core services that cover PR, design, digital and marketing. We work with businesses ranging from start‑ups to some of the world’s biggest brands. Household brands, including Aldi, BP, Deloitte, Asda, Loch Lomond Whisky and Loganair, have entrusted their marketing and communication needs to us.

We are BIG on our people and culture. You’ll be working alongside colleagues who will happily go the extra mile for you, because they know you would do the same for them. At BIG our values aren’t just words, they’re how we work every day:

• Refuse to settle: You spot opportunities, solve problems, and make results happen.
• Own the impact: You lead by example, take pride in your work, and make every client feel the value of your expertise.
• Bring the magic: You energise colleagues, inspire clients, and bring positivity to every project.

We’re truly a values‑driven organisation. A hallmark of our ethos is our focus on staff development and an open, supportive culture.

If you're interested in working with us, you can find our open vacancies on our website, and you can hear directly from our teams about our award‑winning culture and what they love most about working at BIG.

BIG Partnership is committed to being an equal opportunities employer and we welcome applicants from all backgrounds.