At a Glance
- Tasks: Lead customer insights to boost satisfaction and retention through innovative strategies.
- Company: Join Bidvest Noonan, a forward-thinking company focused on customer value.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Make a real impact by enhancing customer relationships and driving business success.
- Qualifications: Strong communication, analytical skills, and a background in customer service.
- Other info: Be part of a dynamic team with the chance to shape a new role.
The predicted salary is between 36000 - 60000 £ per year.
The Customer Insights Director is a role within the Customer Value team, designed to gather customer insights and work with colleagues in presenting these insights towards customer retention and growth. The role of the Bidvest Noonan Customer Insights Director is to proactively increase our customer satisfaction and improve our customer retention by ensuring we collect and respond to information regarding customers. By anticipating and meeting our client needs, we improve loyalty, retention, and our ability to have clients as advocates of our business.
Strategies will include direct face-to-face customer engagement, sentiment surveys, desktop research, data collection, and wider stakeholder engagement which will provide the platform to generate objective reporting on the health of our key relationships, identifying gaps and suggested remedies. The goal is to safeguard our current book of clients and provide a platform for long-term relationships and future growth.
Key Responsibilities
- Plan – Participate in an engagement roadmap for the top customer accounts and work with other Customer Value colleagues to identify improvement areas.
- Customer Segmentation – Split customers and audiences into meaningful groups, prioritising decision makers and influencers. We need to understand hierarchy on the client side.
- The Voice of our Customer – Develop a strategy to extract the relative information that allows us to confirm the health of the current relationship. A template of Leading Questions (or similar) should be developed.
- Client Meetings – Schedule regular client meetings to maximise engagement and information collection, ensuring we understand customer objectives and pain points.
- Data – Review and extract insights from all data collected.
- Customer Journeys – Map the high impact customer journeys (B2C and B2B) and advise on improvement areas.
- Recommendations – Collate information (quantitative and qualitative) to generate report and recommendations to CEO.
- Retenders – Prioritise those key strategic accounts where it is known that a retender process is imminent.
- Difficult Relationships – Prioritise those accounts where there is a known difficulty in our relationship with the client or organisation.
- Positive Feedback & Good News – Highlight positive feedback and areas of excellence. Share best practice and high performance.
- Board Reports – Generate concise report to be used in Board Packs at business unit and group level.
- Group Meetings – Present findings and recommendations at business unit and executive level meetings.
- Digital – Recommend requirements for digitising the Customer Relationship strategy.
- Customer Relationship Dashboard – Develop a Customer Dashboard that will assist leadership with deeper customer engagement and improved retention.
Key Attributes
- Good Communication Skills
- Good Analytical Skills
- Concise Reporting
- Good Industry / Customer Service Background
- Team Management
Performance Measurements
- Retention Rates
- NPS score trends
- CEO / Executive feedback
Excluded from brief: General operations and issue resolution, General retention activity.
Note – as this is a new role within the business, the MD, Customer Value reserves the right to amend the brief to match the requirements of the business.
Customer Insights & Engagement Director in England employer: Bidvest Noonan
Contact Detail:
Bidvest Noonan Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Insights & Engagement Director in England
✨Tip Number 1
Get proactive! Don’t just wait for the job to come to you. Reach out directly to the hiring manager or recruiter on LinkedIn. A friendly message can make you stand out and show your enthusiasm for the Customer Insights & Engagement Director role.
✨Tip Number 2
Network like a pro! Attend industry events or webinars related to customer insights and engagement. Meeting people in person (or virtually) can lead to valuable connections and insider info about the role you're after.
✨Tip Number 3
Show off your skills! Prepare a mini-presentation or a case study that highlights your experience with customer retention strategies. This can be a great conversation starter during interviews and shows you’re ready to hit the ground running.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the StudySmarter team.
We think you need these skills to ace Customer Insights & Engagement Director in England
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in customer insights and engagement. We want to see how your skills align with the role, so don’t hold back on showcasing relevant achievements!
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, be sure to mention any tools or methodologies you’ve used to gather and interpret customer insights. We love seeing candidates who can turn data into actionable strategies!
Communicate Clearly: Good communication is key for this position. Use clear and concise language in your application to demonstrate your ability to convey complex ideas simply. Remember, we’re looking for someone who can present findings effectively!
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Bidvest Noonan
✨Know Your Customers
Before the interview, dive deep into understanding Bidvest Noonan's customer base. Familiarise yourself with their key accounts and any recent feedback or trends in customer satisfaction. This will help you demonstrate your proactive approach to customer insights and retention during the discussion.
✨Prepare Insightful Questions
Craft a list of thoughtful questions that show your understanding of the role and its challenges. For instance, ask about the current strategies in place for customer engagement or how they measure customer satisfaction. This not only shows your interest but also your analytical mindset.
✨Showcase Your Analytical Skills
Be ready to discuss specific examples from your past experiences where you've successfully gathered and analysed customer data. Highlight how your insights led to improved customer relationships or retention rates. Use metrics to back up your claims, as this aligns perfectly with the role's focus on data-driven decision-making.
✨Demonstrate Communication Prowess
Since good communication is key for this role, practice articulating your thoughts clearly and concisely. During the interview, aim to present your ideas in a structured manner, especially when discussing your recommendations or insights. This will reflect your ability to generate concise reports and engage effectively with stakeholders.