At a Glance
- Tasks: Drive global growth through lead generation, impactful campaigns, and brand awareness.
- Company: Join BGA, a leader in automotive parts with a global presence across 88 countries.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and professional growth.
- Other info: Work from Swindon and collaborate with over 600 customers worldwide.
- Why this job: Be part of a passionate team making a real impact in the automotive industry.
- Qualifications: Creative, data-driven individuals with experience in marketing and a passion for automotive parts.
The predicted salary is between 28800 - 43200 £ per year.
We are seeking a dynamic, results-driven Marketing Executive to drive BGA’s global growth by generating leads, executing impactful campaigns, and enhancing brand awareness across international markets. The ideal candidate is creative, data-driven, and skilled in online and offline marketing strategies.
Key Responsibilities
- Lead Generation: Develop and optimize lead generation strategies targeting global markets, using online/offline channels to convert prospects and ensure ROI.
- Campaign Planning: Build relationships with BGA’s 600+ customers across 88 countries, implement targeted campaigns, and support the new customer tiering initiative.
- Social Media: Create and optimize social media ad campaigns (Facebook, Instagram), develop landing pages, and ensure consistent brand messaging.
- Exhibition Support: Plan and coordinate pre- and post-event marketing activities for regional and international exhibitions.
Beneficial Skills
- Strong relationship-building and stakeholder management.
- Passion for automotive parts (Engine, Steering, Transmission).
- Web development (WordPress) and Adobe Suite skills (Ai, Ps).Understanding of B2B and B2C markets.
Experience
- Proven expertise in lead generation and campaign planning.
- Familiarity with social media management tools.
- Knowledge and a strong interest of Automotive engine, steering, and transmission parts is a plus.
- Experience in exhibition planning.
Job Category: Marketing
Job Type: Full Time
Job Location: Swindon
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Marketing Executive in Swindon employer: BGA
BGA is an excellent employer, offering a dynamic work environment in Swindon where you can thrive as a Bilingual Account Manager. With a focus on employee growth and a supportive team culture, we provide competitive salaries and ample opportunities for career advancement, making it a rewarding place to develop your skills and contribute to our brand's success.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in Swindon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for BGA and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like BGA are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with BGA on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at BGA. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive in Swindon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit BGA. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of BGA:Show us that you’ve done your homework! In your application, briefly mention what you admire about BGA’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at BGA
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at BGA will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At BGA, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
