At a Glance
- Tasks: Drive global growth through lead generation, impactful campaigns, and brand awareness.
- Company: Join BGA, a leader in automotive parts with a global presence across 88 countries.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and professional growth.
- Other info: Work from Swindon and collaborate with over 600 customers worldwide.
- Why this job: Be part of a passionate team making a real impact in the automotive industry.
- Qualifications: Creative, data-driven individuals with experience in marketing and a passion for automotive parts.
The predicted salary is between 28800 - 43200 £ per year.
We are seeking a dynamic, results‑driven Marketing Executive to drive BGA’s global growth by generating leads, executing impactful campaigns, and enhancing brand awareness across international markets. The ideal candidate is creative, data‑driven, and skilled in online and offline marketing strategies.
Key Responsibilities
- Lead Generation: Develop and optimize lead generation strategies targeting global markets, using online/offline channels to convert prospects and ensure ROI.
- Campaign Planning: Build relationships with BGA’s 600+ customers across 88 countries, implement targeted campaigns, and support the new customer tiering initiative.
- Social Media: Create and optimize social media ad campaigns (Facebook, Instagram), develop landing pages, and ensure consistent brand messaging.
- Exhibition Support: Plan and coordinate pre‑ and post‑event marketing activities for regional and international exhibitions.
Beneficial Skills
- Strong relationship‑building and stakeholder management.
- Passion for automotive parts (Engine, Steering, Transmission).
- Web development (WordPress) and Adobe Suite skills (Ai, Ps). Understanding of B2B and B2C markets.
Experience
- Proven expertise in lead generation and campaign planning.
- Familiarity with social media management tools.
- Knowledge and a strong interest of Automotive engine, steering, and transmission parts is a plus.
- Experience in exhibition planning.
Job Category: Marketing
Job Type: Full Time
Job Location: Swindon
Marketing Executive in Swindon employer: BGA
BGA is an exceptional employer that fosters a vibrant and collaborative work culture in Swindon, where creativity and innovation thrive. Employees benefit from comprehensive professional development opportunities, a supportive team environment, and the chance to make a significant impact on global marketing strategies. With a focus on employee well-being and a passion for the automotive industry, BGA offers a rewarding career path for those looking to grow and excel in their marketing careers.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in Swindon
✨Tip Number 1
Familiarise yourself with the automotive industry, especially focusing on engine, steering, and transmission parts. This knowledge will not only help you in interviews but also demonstrate your genuine interest in the role.
✨Tip Number 2
Showcase your experience with lead generation and campaign planning by preparing specific examples of successful campaigns you've executed. Be ready to discuss the strategies you used and the results achieved.
✨Tip Number 3
Brush up on your social media advertising skills, particularly on platforms like Facebook and Instagram. Consider creating a mock campaign to demonstrate your ability to optimise ads and develop engaging landing pages.
✨Tip Number 4
Network with professionals in the marketing and automotive sectors. Attend relevant events or join online forums to build connections that could provide insights or referrals for the position at StudySmarter.
We think you need these skills to ace Marketing Executive in Swindon
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in lead generation, campaign planning, and social media management. Use specific examples that demonstrate your skills in both online and offline marketing strategies.
Craft a Compelling Cover Letter:Write a cover letter that showcases your passion for the automotive industry and your understanding of B2B and B2C markets. Mention how your previous experiences align with the responsibilities outlined in the job description.
Showcase Your Creativity:Include examples of past marketing campaigns you've executed, particularly those that resulted in measurable success. Highlight any innovative approaches you took to enhance brand awareness or generate leads.
Highlight Relevant Skills:Emphasise your proficiency in tools like Adobe Suite and WordPress, as well as your ability to manage social media ad campaigns. Make sure to mention any experience you have with exhibition planning and stakeholder management.
How to prepare for a job interview at BGA
✨Showcase Your Creativity
As a Marketing Executive, creativity is key. Prepare examples of past campaigns you've executed that demonstrate your innovative thinking and ability to engage audiences. Be ready to discuss how you can bring fresh ideas to BGA.
✨Know Your Metrics
Since the role is data-driven, brush up on key performance indicators relevant to lead generation and campaign success. Be prepared to discuss how you've used data to inform your marketing strategies and improve ROI in previous roles.
✨Familiarise Yourself with the Automotive Industry
Having a passion for automotive parts is beneficial. Research BGA’s products and the market landscape. Being able to speak knowledgeably about engine, steering, and transmission parts will show your genuine interest and fit for the role.
✨Prepare for Social Media Questions
Given the emphasis on social media campaigns, be ready to discuss your experience with platforms like Facebook and Instagram. Have examples of successful ad campaigns or landing pages you've created, and be prepared to explain your approach to brand messaging.
