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For Companies At a Glance
- Tasks: Lead design and marketing efforts to create engaging content and manage social media.
- Company: Join BFB Labs, a pioneering company focused on youth mental health through innovative digital therapeutics.
- Benefits: Enjoy flexible working options, 28 days of annual leave, and a vibrant coworking space in London.
- Why this job: Be part of a female-led, diverse team making a real impact in mental health for children.
- Qualifications: Bachelor's degree in Design or Communications with 2+ years in digital marketing and strong creative skills.
- Other info: Applications are reviewed on a rolling basis; apply early for the best chance!
The predicted salary is between 26000 - 32000 £ per year.
Job Description
BFB Labs provides digital therapeutics for better youth mental health and is revolutionising the way children access and engage with therapeutic support. Our products fuse evidence-based therapeutic approaches with immersive and responsible gaming making them highly engaging, scientifically robust and cost-effective.
Role Summary
We are seeking a Design & Marketing Lead to join our team. This role is responsible for developing, executing, and managing internal and customer-facing design and marketing activities. The ideal candidate will have a strong creative background.
Responsibilities
- CONTENT DESIGN:
Design compelling content and marketing assets, including design, copy, and graphics that resonate with our target audience. - SOCIAL MEDIA MANAGEMENT:
Develop and implement social media strategies that increase engagement and grow our online community.
Monitor and manage social media channels, responding to comments and messages in a timely and professional manner. - ANALYTICS AND REPORTING:
Use analytics tools (e.g., Google Analytics, social media insights) to track performance and make data-driven optimisations. - STAY UPDATED WITH INDUSTRY TRENDS:
Keep up-to-date with the latest trends, tools, and best practices.
Continuously innovate and propose new ideas to improve our design & marketing efforts.
Qualifications
- EDUCATION AND EXPERIENCE:
Bachelor’s degree in Design, Communications, or a related field.
Proven experience (2+ years) in digital marketing, with a strong portfolio of creative assets. - TECHNICAL SKILLS:
Proficient in design tools and platforms.
Strong content creation skills, including graphic design.
Experience with analytics tools and reporting. - SOFT SKILLS:
Creative thinker with a passion for innovation.
Excellent written and verbal communication skills.
Strong project management and organisational skills.
Ability to work independently and in a team environment.
Diversity
As a diverse team we are keen to receive applications from people of all backgrounds, ages, and types of formal or informal education. All applicants must have the right to work in the UK.
Working pattern
We work out of a lovely coworking space in Farringdon (London) so ideally you will be able to work out of here with the option to work from home sometimes.
Great things about working here
- Female led and diverse company
- Driven, go-getting culture
- NICE recommended products
- Multi-award winning company
- Company previously backed by the NHS, Innovate UK and partnerships with NIHR funded medtech cooperative, and numerous academic institutions.
Salary and benefits
- Hours: Full or part-time
- Salary: £26,000 – £32,000 gross salary per annum (prorated for part-time hours)
- Holidays: 28 days annual leave (prorated for part-time hours)
- Contract: Full or part-time, permanent
How to apply
To apply please send your CV with a note to explaining why you think you are suited to this role.
Applications will be reviewed as they are received. The application deadline is 15th December 2024 .
If your application fits with the requirements of this role then we will organise an initial virtual interview. Further interviews may involve in-person meetings. We will maintain a high level of confidentiality for all applicants.
Timings
We are looking for the right person to be able to start as soon as possible and will assess applications as they come in.
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Design & Marketing Lead employer: BFB Labs
Contact Detail:
BFB Labs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Design & Marketing Lead
✨Tip Number 1
Familiarize yourself with BFB Labs' products and their unique approach to youth mental health. Understanding how they fuse therapeutic methods with gaming will help you tailor your design and marketing strategies to resonate with their mission.
✨Tip Number 2
Showcase your creativity by preparing a portfolio that highlights not just your design skills, but also your ability to create engaging marketing content. Include examples that demonstrate your understanding of target audiences and effective communication.
✨Tip Number 3
Stay updated on the latest trends in digital marketing and design, especially those related to mental health and gaming. Being able to discuss current trends during your interview will show your passion for innovation and your commitment to the role.
✨Tip Number 4
Prepare to discuss your experience with analytics tools and how you've used data to drive marketing decisions in the past. This will demonstrate your analytical skills and your ability to optimize campaigns effectively.
We think you need these skills to ace Design & Marketing Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in design and digital marketing. Showcase your creative portfolio and any specific projects that align with the responsibilities outlined in the job description.
Craft a Compelling Note: In your application note, clearly explain why you are suited for the Design & Marketing Lead role. Mention your passion for youth mental health and how your skills can contribute to BFB Labs' mission.
Showcase Your Creativity: Since the role requires a strong creative background, consider including links to your design work or social media campaigns you've managed. This will help demonstrate your capabilities and style.
Highlight Analytical Skills: Mention your experience with analytics tools and how you've used data to drive marketing decisions in the past. This is crucial for the role, so be specific about your achievements.
How to prepare for a job interview at BFB Labs
✨Showcase Your Creative Portfolio
Make sure to bring a strong portfolio that highlights your best design and marketing work. Tailor it to showcase projects that resonate with the mission of BFB Labs, especially those that involve engaging content for youth.
✨Demonstrate Social Media Savvy
Be prepared to discuss your experience with social media management. Share specific strategies you've implemented in the past that increased engagement and how you handled community interactions.
✨Highlight Data-Driven Decision Making
Discuss your familiarity with analytics tools like Google Analytics. Provide examples of how you've used data to optimize marketing campaigns or design projects, showing your ability to make informed decisions.
✨Stay Updated on Industry Trends
Research current trends in digital marketing and design, particularly those relevant to mental health and youth engagement. Be ready to share innovative ideas that could enhance BFB Labs' marketing efforts.
