Sales Development Representative - (B2B SaaS) in London

Sales Development Representative - (B2B SaaS) in London

London Full-Time 31500 - 38500 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Generate qualified demos through outbound prospecting and high-volume calls.
  • Company: Join Beyonk Group, a fast-growing tech company transforming the attractions industry.
  • Benefits: Competitive salary, uncapped commission, hybrid work model, and supportive team culture.
  • Other info: Fun office culture with unique perks and opportunities for career growth.
  • Why this job: Make a real impact by helping businesses grow with our innovative software.
  • Qualifications: Experience in outbound sales, strong communication skills, and a competitive mindset.

The predicted salary is between 31500 - 38500 £ per year.

About Beyonk Group: Beyonk Group is on a mission to help experience and attraction businesses grow faster and smarter. As a full-scale growth partner, we combine industry-leading booking and ticketing software with powerful marketing services and data-driven insights - helping attractions and experience providers operate efficiently, reach more visitors, and maximise revenue. Our technology makes it simple for customers to book directly through our partners' websites while giving operators the tools, integrations, and automation they need to manage and scale their business. Through our marketing services, we help leading destinations - from family attractions to major farm experiences - reach millions of new visitors every year. We're growing fast, welcoming thousands of customers a day to incredible experiences, and expanding across the UK and US. We work partly remotely and partly from our London office, in a fast-paced, collaborative, and ambitious environment.

The role: This is an outbound sales development role for someone who loves the top of the game: finding good-fit prospects, getting them on the phone, and booking qualified demos our Account Executives can close. You'll be the engine of new pipeline, selling the value of Beyonk's ticketing and marketing software to attractions, experience providers, and seasonal event operators across the UK. We want someone proactive and commercially driven. This is not a passive, inbound seat. You'll be working a territory, making a high volume of calls every day, qualifying hard, and handing our UK AEs opportunities they can genuinely work. It's a phone-first, high-activity role in a lean, high-ownership environment.

What you'll do:

  • Generate qualified demos through outbound prospecting, researching and identifying good-fit attractions, experience businesses, and seasonal operators in your territory.
  • Work the phones at volume, alongside email, video and social outreach.
  • Qualify hard: confirm fit, interest, and the right contact before booking, so every demo is a real opportunity and not just a meeting.
  • Book qualified demos for our AEs and hand off cleanly with full context.
  • Run light discovery on your calls to understand each prospect's business and surface blockers early, before they reach the AE.
  • Keep HubSpot accurate and up to date, with a clean record of your activity and pipeline at all times.
  • Feed market intelligence and prospect feedback back to the AEs and the wider GTM team.
  • Stay sharp on industry trends, competitor tools, and the evolving needs of operators in the leisure and attractions space.

Who you are:

  • At least 6-12 months in an SDR or outbound sales role, with real, high-volume cold-calling experience (not warm or inbound only).
  • Someone who knows their numbers cold: dials per day, conversations per week, meetings booked, and quota attainment, and can back them up.
  • Genuinely enjoys outbound and is comfortable creating conversations from a cold list, not waiting for leads to come to them.
  • Competitive, resilient, and highly self-motivated - you thrive on the chase and don't let rejection knock you off your rhythm.
  • A strong, confident communicator who can open a conversation, handle a brush-off, and earn the meeting.
  • Disciplined and organised, ideally with HubSpot, in how you manage activity and follow-up.
  • Consistent and dependable - you show up every day and work the list systematically, even when motivation is low.
  • A growth mindset: curious, coachable, and always looking to sharpen your craft.
  • Comfortable in a fast-paced, high-expectation environment where you're trusted to own your outcomes.
  • Happy with a hybrid setup, coming into the London office 3 days a week.

Bonus points:

  • Experience selling SaaS, software, or into SMBs.
  • Background in leisure, tourism, events or attractions.
  • Familiarity with the operator challenges faced by family attractions, seasonal events, or experience businesses.
  • Clear ambition to progress into a full-cycle AE role.

Why this role:

  • Sell a product that operators genuinely love, you'll be helping businesses grow, not pushing software for its own sake.
  • £37,000-£42,000k base, (£53,000-£58,000k OTE). Uncapped commission: you're paid for the qualified demos you book, with more when they close.
  • A genuine path into an AE role: this seat is our proving ground for future closers.
  • Supportive, ambitious team culture with a flat structure and real access to leadership.
  • Be part of a company expanding fast across the UK and US, at exactly the right moment to make your mark.
  • Learn the full sales motion while feeding our best AEs, with a genuinely differentiated product story spanning ticketing, marketing software, and agency services.

Why Beyonk? Join us at the early stages of an exciting new chapter for Beyonk Group. We're growing fast - expanding across the UK and US, acquiring new businesses, and evolving from a startup into an established company with high energy, high ambition, and high fun. What we're building matters. Every contribution helps families plan days out, connects people with local experiences, and supports attractions and small businesses that bring communities to life. You'll see the impact of your work every day - in the tickets sold, and the photos and reviews shared by visitors enjoying experiences at our clients' sites. We're a lean team where every role matters and every voice counts. You'll help shape key goals with the freedom, trust, and support to make things happen. Roles here aren't rigid - you'll take on projects beyond your title, learn as you go, and see the tangible results of your work. The people who thrive at Beyonk love that autonomy and breadth; they enjoy figuring things out, wearing different hats, and building things that last. And while we take the work seriously, we have fun doing it.

Beyonk Group is an equal opportunity employer. We welcome every background and perspective, knowing that our differences make us stronger, more creative, and better at what we do.

Sales Development Representative - (B2B SaaS) in London employer: Beyonk

Beyonk is an exceptional employer that fosters a dynamic and innovative work culture, particularly in the heart of London. With a strong focus on employee growth, you will have the opportunity to shape our hiring processes while leveraging cutting-edge AI technology. Enjoy a collaborative environment where your contributions are valued, and experience the unique advantage of working in a vibrant city known for its diverse talent pool.

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Contact Details:

Beyonk Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Development Representative - (B2B SaaS) in London

✨Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

✨Show Your Skills Through Real-World Results

When targeting a full-time role like Sales Development Representative - (B2B SaaS) at Beyonk, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

✨Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

✨Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including Beyonk. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Development Representative - (B2B SaaS). Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Sales Development Representative - (B2B SaaS) in London

Outbound Sales
Cold Calling
Lead Qualification
HubSpot CRM
Market Research
Communication Skills
Time Management

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for Beyonk:When writing your cover letter, make sure to tailor your message specifically for Beyonk. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at Beyonk

✨Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Beyonk that you understand the role and can hit the ground running in the sales game.

✨Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Beyonk that you’re not just about numbers but also about building lasting connections in business development.

✨Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

✨Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with Beyonk’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.