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- Tasks: Join us as a CRM Executive and optimise customer experiences in the exciting online gaming industry.
- Company: Be part of Betway, a leading digital gaming company with a vibrant culture.
- Benefits: Enjoy growth opportunities, health insurance, and a supportive work environment.
- Other info: Thriving environment with excellent career development and learning programmes.
- Why this job: Make a real impact while working with cutting-edge technology in a dynamic team.
- Qualifications: Fluency in Spanish and English, strong communication, and organisational skills required.
The predicted salary is between 30000 - 40000 £ per year.
Kick-start your career in the online gaming world and experience the very latest in technology and innovation.
We’re part of Super Group, the NYSE-listed digital gaming company behind some of the world’s leading Sports and iGaming brands. At Betway, we’re driven by our shared vision to become the global leader in the online sports betting and casino industry. Our people are forward-thinking team-players who thrive on a collective diversity of skills and backgrounds. Founded in 2006, our teams in Guernsey, London, Malta, Germany, Portugal and Spain are constantly expanding and evolving.
We’re on a thrilling journey of growth and innovation, and we need passionate, driven individuals to join us. At Betway, every day is action-packed, and we expect you to bring your A-game. In return, you’ll find a supportive environment where your skills can flourish and your career can soar.
As our CRM Executive, you’ll be responsible for optimising all stages of the customer lifecycle for respective market/s to ultimately retain customers for longer, and ensure they are playing in a safe and responsible manner. This includes the creation, segmentation and execution of campaigns, as well as the reporting on our main KPIs.
Your drive and ideas will help us excel at CRM, move faster, improve smarter, and stay ahead of the game.
What you’ll do
- Execution & ownership of sports CRM campaigns for respective market/s
- Managing the sports automated lifecycle, ensuring onboarding, active & reactivation campaigns are being regularly optimised, tested & reported on to maximise KPIs
- Ownership of main sports loyalty programmes (Free Bet Club, Boost Tokens & Price Boosts), ensuring they are regularly refined and tested to deliver against Retention Rates & Player Value goals
- Owning and executing large event-based campaigns (eg. World Cups/Euros), which are used in both acquisition & retention channels
- Executing additional ad hoc campaigns around x-sells and sponsorship activation giveaways
- Managing a range of communication tools – email, SMS, push notification, in-app messaging
- Managing content creation with the help of the creative department
- Ensuring the Betway websites are up to date and optimised, particularly the app & mobile site
- Regular competitor analysis to better understand our positioning in the market
This list covers your core responsibilities – with plenty of room to stretch, explore and take on new challenges as we grow.
What you’ll bring
- Clear, confident communication (written and verbal), and the ability to breakdown complex ideas
- A collaborative mindset, working smoothly with cross‑functional teams to hit shared goals
- Strong organisational skills and the ability to manage multiple projects without dropping the ball
- Exceptional attention to detail and a commitment to high‑quality work
- Adaptability – you stay sharp, productive and positive in fast‑moving environments
- Passion for CRM and data insights
- Project management and delivery focused
- Fluency in both Spanish and English
Desirable skills you’ve got up your sleeve
- In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
- Previous experience in the online gaming or casino industry, with a strong understanding of player behaviour and industry regulations
- Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards
- Experience in developing and executing customer retention strategies
- Knowledge of sports betting
- Exposure and good knowledge of a content management system
Our values are non-negotiables
Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below behavioural competencies, these are essential for all employees in order for you to embed in and drive our culture forward.
- Adaptability
- Ownership and accountability
- Initiating action
- Resilience
- Team orientation
- Integrity
- Innovation
What you’ll get back
We invest in your growth and wellbeing, so you can bring your best:
- Supergrowth is real here. Our learning and development programmes give you the tools, training and opportunities to level up fast.
- Your progress matters. Our Performance tool ensures you get meaningful feedback to support your development and superdrive your career.
- Support that has your back. Our Employee Assistance Programme offers resources for you and your family.
- Health insurance
- Life assurance
- Income protection
- Pension scheme
This position requires trust and honesty as it has access to customers' financial details - therefore a credit and criminal record check will be conducted. The qualifications identified herein are an inherent job requirement; therefore, a qualification verification check will be done. By applying for this role, and supplying the necessary details, you hereby grant us permission to apply for these checks. This will be done in a confidential manner, and solely for the purposes of verification.
Should you not hear from us within 2 weeks, please deem your application as unsuccessful.
The perfect place to work, play and grow!
CRM Executive - Spanish speaking in London employer: Betway Group
Contact Detail:
Betway Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Executive - Spanish speaking in London
✨Tip Number 1
Get to know the company inside out! Research Betway's values, recent campaigns, and their approach to CRM. This will help you tailor your conversations and show that you're genuinely interested in being part of the team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for the interview by practising common questions related to CRM and sports betting. Think about how your skills align with the role and be ready to share examples of your past successes.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace CRM Executive - Spanish speaking in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the online gaming world shine through. We want to see that you're not just looking for a job, but that you're genuinely excited about joining our team and making an impact!
Tailor Your CV: Make sure your CV is tailored to the CRM Executive role. Highlight relevant experience, especially in customer retention strategies and sports betting markets. We love seeing how your skills align with what we’re looking for!
Be Clear and Concise: In your written application, clarity is key! Use straightforward language and avoid jargon. We appreciate candidates who can communicate complex ideas simply and effectively, so keep it sharp and to the point.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Betway Group
✨Know Your CRM Inside Out
Before the interview, brush up on your CRM knowledge, especially in relation to customer lifecycle management. Be ready to discuss how you would optimise campaigns and improve retention rates, as this is crucial for the role.
✨Show Off Your Spanish Skills
Since fluency in Spanish is a must, practice speaking about your experiences and ideas in both English and Spanish. This will not only demonstrate your language skills but also your ability to communicate effectively with diverse teams.
✨Bring Data-Driven Insights
Prepare to discuss specific examples of how you've used data to drive decisions in previous roles. Highlight any experience you have with reporting on KPIs and how you’ve adapted strategies based on those insights.
✨Demonstrate Your Passion for Gaming
Show your enthusiasm for the online gaming industry by discussing recent trends or innovations that excite you. This will help convey your genuine interest in the role and the company, making you a more appealing candidate.