At a Glance
- Tasks: Lead the design vision for our mobile app and enhance player experiences.
- Company: Betty, a pioneering entertainment company in online gaming.
- Benefits: Competitive salary, premium health insurance, and career development opportunities.
- Other info: Join a fun, collaborative team in a modern office environment.
- Why this job: Shape the future of mobile gaming while leading a creative team.
- Qualifications: Proven leadership in design for mobile-first products and strong UI/UX expertise.
The predicted salary is between 80000 - 100000 £ per year.
About Us: Betty is an innovative entertainment company pioneering at the intersection of real-money online casinos and casual mobile gaming. Betty Canada is a scale-up company accredited by the Alcohol and Gaming Commission of Ontario (AGCO) as a B2C operator in February 2023, we've set a new standard in the industry. Our mission is to redefine the online casino experience by offering a uniquely transparent environment where players can relax, unwind, and enjoy themselves safely. We are committed to accessibility, fairness, and inclusivity, fostering a community of like-minded individuals who value ethical gaming practices and prioritise our players' safety and enjoyment above everything else.
Our Values:
- We are honest - we value honesty in all aspects.
- Bring the Olives - we offer premium customer experience.
- Think Big - we believe in always striving for more.
Role Overview: This role owns product design for Betty’s flagship native mobile app. You’ll be responsible for the end-to-end design of the player experience, from core journeys through to the details that shape how the product feels day to day. As a VP, this is about more than execution. You’ll set the vision for product design, define what great looks like, and build the team and environment needed to deliver it. Design should be a driver of engagement, retention and growth.
Key Responsibilities:
- Own the product design vision for our native mobile experience.
- Set and maintain a high bar for UI and UX quality across the app.
- Build, lead and scale a high performing product design team.
- Work closely with Product, Engineering and LiveOps to shape the roadmap and player experience.
- Drive measurable improvements in engagement, retention and conversion through design.
- Establish clear design principles, systems and ways of working.
- Ensure consistency across the product while continuing to evolve the experience.
- Act as the design voice at leadership level, influencing direction and decision making.
Requirements:
- VP or Head of Design leadership experience within mobile-first products.
- A strong point of view on product design and the ability to set direction, not just follow it.
- Deep understanding of UI and UX with a track record of shipping high quality mobile experiences.
- Experience owning design outcomes at a business level, not just team delivery.
- Proven ability to build and scale teams while maintaining quality.
- Comfort operating in fast moving environments with high ownership.
- Strong stakeholder management, able to influence Product, Engineering and leadership.
What we offer:
- Competitive salary.
- Premium Health insurance.
- Career and skills development opportunities.
- Fun and collaborative team environment.
- New modern office space.
You must have the right to work in the UK. We are unable to offer visa sponsorship for this role.
VP of Design in London employer: Betty
At Betty, we pride ourselves on being an innovative scale-up in the entertainment industry, where creativity meets ethical gaming practices. Our commitment to a fun and collaborative work environment, coupled with competitive salaries and premium health insurance, ensures that our employees thrive both personally and professionally. With ample opportunities for career development and a modern office space in the UK, joining our team as VP of Design means becoming part of a forward-thinking company that values honesty, inclusivity, and exceptional player experiences.
StudySmarter Expert Advice🤫
We think this is how you could land VP of Design in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at companies you admire. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Show off your portfolio! As a design leader, your work speaks volumes. Make sure your portfolio is up-to-date and highlights your best projects. Share it during interviews to showcase your design philosophy and impact.
✨Tip Number 3
Prepare for the interview by understanding the company’s values and mission. At Betty, they value honesty and premium customer experience, so think about how your design approach aligns with these principles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Betty team.
We think you need these skills to ace VP of Design in London
Some tips for your application 🫡
Show Your Passion for Design:When you're writing your application, let your love for design shine through! Share specific examples of projects you've worked on that showcase your creativity and how you’ve made a difference in user experience. We want to see your enthusiasm for shaping the player experience!
Tailor Your Application:Make sure to customise your application to fit the VP of Design role at Betty. Highlight your leadership experience and how it aligns with our mission to redefine online gaming. We appreciate when candidates take the time to connect their skills with what we’re all about!
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language to describe your achievements and avoid jargon that might confuse us. We value honesty and clarity, so make it easy for us to see why you’d be a great fit for our team!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our innovative team at Betty!
How to prepare for a job interview at Betty
✨Know Your Design Vision
Before the interview, take some time to articulate your design vision clearly. Think about how you would redefine the player experience for a mobile app like Betty's. Be ready to discuss your ideas on UI and UX quality, as well as how you would set high standards for your team.
✨Showcase Your Leadership Skills
As a VP of Design, you'll need to demonstrate your ability to build and lead a high-performing team. Prepare examples of how you've successfully scaled teams in the past, maintained quality, and influenced stakeholders. This will show that you can not only execute but also inspire others.
✨Understand the Industry
Familiarise yourself with the online casino and mobile gaming landscape. Research current trends, challenges, and innovations in the industry. Being knowledgeable about the market will help you speak confidently about how you can drive engagement and retention through design.
✨Prepare for Collaboration
Collaboration is key in this role, so be ready to discuss how you would work closely with Product, Engineering, and LiveOps teams. Think of specific examples where you've successfully collaborated across departments to shape a product roadmap or improve user experiences.
