At a Glance
- Tasks: Lead the evolution of our design framework and create a premium product experience.
- Company: Join a dynamic team at Betty, driving innovation in product design.
- Benefits: Enjoy competitive salary, premium health insurance, and career development opportunities.
- Other info: Collaborative environment with a focus on mentorship and continuous improvement.
- Why this job: Make a real impact by redefining our design language and shaping the future of our platform.
- Qualifications: Proven experience in modernising design frameworks and exceptional understanding of mobile UX.
The predicted salary is between 70000 - 90000 £ per year.
Product Design has been instrumental in Betty's growth, helping us build a product that has scaled rapidly over the last few years. As Betty has evolved, our platform has become broader, more complex and increasingly native-first. The design framework, systems and principles that got us here have served us well, but we're now beginning to feel constrained by them rather than enabled. Incremental improvements are no longer enough. To unlock the next phase of growth, we need to rethink the foundations of our product experience. We're looking for a design leader who can bring fresh eyes to our product, challenge long-held assumptions, and redefine our design language, interaction patterns and operating model. Someone who can evolve our design system into a platform that enables the next generation of Betty. This is a Group-level leadership role for someone who combines exceptional product thinking, design craft and organisational leadership to build category-defining mobile experience.
Our Values
- We are honest - we value honesty in all aspects
- Bring the Olives - we offer premium customer experience
- Think Big - we believe in always striving for more
Key responsibilities:
- Evaluate our existing design framework, systems and product architecture, identifying where they no longer support the scale or quality we aspire to.
- Lead the evolution of Betty's design language, component library and interaction principles to create a more scalable, cohesive and premium product experience.
- Establish a design operating model and governance that enables teams to move quickly without compromising quality or consistency.
- Build, mentor and scale a high-performing Product Design team, fostering a culture of craftsmanship, collaboration and continuous improvement.
- Partner closely with Product, Engineering and LiveOps to shape the product roadmap and deliver exceptional player experiences.
- Act as the design voice at leadership level, influencing product strategy and key business decisions.
Requirements:
- You know how to recognise when a design framework has reached its limits—and have successfully modernised or reinvented one without losing momentum.
- You have exceptional product taste and a deep understanding of interaction design, mobile UX and scalable design systems.
- You can balance long-term design vision with pragmatic execution, knowing when to redesign foundations and when to iterate.
- You have a strong point of view on product design and the confidence to challenge assumptions, influence senior stakeholders and set direction.
- You have experience owning design outcomes that drive business impact, with a track record of improving engagement, retention or conversion through design.
What we offer:
- Competitive salary
- Premium Health insurance
- Career and skills development opportunities
- Fun and collaborative team environment
VP of Product Design | Corporate in City of London employer: Betty
Betty is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for innovative thinkers in the heart of Greater London. With a strong emphasis on career development, employees are encouraged to grow their skills and take on new challenges while contributing to impactful brand strategies. The company's commitment to creativity and excellence makes it an ideal place for those seeking meaningful and rewarding employment in the entertainment industry.
StudySmarter Expert Advice🤫
We think this is how you could land VP of Product Design | Corporate in City of London
✨Show Off Your Portfolio
In the world of UX/UI design, your portfolio speaks volumes! Make sure it's packed with your best work and showcases your process, not just the final product. We want to see how you tackle design challenges, so consider adding case studies that reflect your thought process and user-centric approach.
✨Get Involved in Design Communities
Jump into local or online design meetups and workshops! Places like UXPA or local design events can be goldmines for networking and learning. Plus, mingling with fellow designers can introduce you to potential job openings that might not be listed elsewhere.
✨Tailor Your Applications
When you find a role that excites you, like the one at Betty for a VP of Product Design | Corporate, make your application count! Highlight specific projects and skills that directly relate to the job description. Hiring managers are looking for candidates who fit into their specific team, so show them you’re the one!
✨Leverage Social Media
Don't underestimate the power of social media in finding a UX/UI design job! Follow design leaders on platforms like Twitter or Instagram, share your work, and engage in conversations. It’s a great way to get noticed by recruiters and even catch wind of openings at companies like Betty before they go live!
We think you need these skills to ace VP of Product Design | Corporate in City of London
Some tips for your application 🫡
Showcase Your Design Process:When you're applying for a UX/UI Design role like VP of Product Design | Corporate at Betty, make sure to include examples that clearly highlight your design process. We want to see not just the final product but also the journey that led you there—wireframes, user personas, and iterations demonstrate your thought process and user-centric approach!
Tailor Your Portfolio:A tailor-made portfolio is crucial for a full-time design role! Curate your best projects that align with the kind of work Betty does. We suggest including 3-5 case studies that showcase a variety of skills such as wireframing, prototyping, and user testing to really make your application pop.
Craft a Compelling Cover Letter:Your cover letter should not just be a summary of your CV. Use it to express why you’re excited about UX/UI Design and what draws you specifically to Betty. Mention any relevant experience, tools you’re proficient in (like Sketch or Figma), and how you can contribute to their projects.
Highlight Collaboration Skills:In the world of UX/UI Design, teamwork is crucial. Make sure to highlight any past experiences where you worked in cross-functional teams. Illustrate how you communicated design decisions and listened to feedback, as this will resonate well with the culture at Betty.
How to prepare for a job interview at Betty
✨Show Off Your Portfolio
When you're gunning for a full-time UX/UI design role, your portfolio is your best friend! Make sure you've got a solid selection of your work, showcasing not just the final designs, but the process behind them—think wireframes, user flows, and any user research you've conducted. During the interview with Betty, be prepared to discuss your design decisions and how they solve specific user problems.
✨Prepare for Design Challenges
Expect to face some practical design tasks during your interview. Betty might ask you to tackle a quick design challenge or critique an existing interface. Brush up on your problem-solving skills and try to articulate your thought process as you work through these scenarios. Showing how you approach a design problem is just as important as the final output!
✨Know the Tools of the Trade
Familiarise yourself with the tools commonly used in the industry—figma, Adobe XD, or Sketch should be second nature to you. Be ready to discuss your preferred tools during the interview and how they've shaped your design process at previous positions. This knowledge could give you an edge at Betty!
✨Show Passion for User Experience
In a full-time UX/UI design role, having a genuine passion for improving user interactions can set you apart. Be prepared to share instances when you went above and beyond to ensure a great user experience in your previous projects. This will demonstrate that you’re not just a designer, but a user advocate, which is exactly what Betty is looking for.
