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- Tasks: Lead SEO strategies and manage link building for multiple markets.
- Company: Join a top iGaming operator with a dynamic London office.
- Benefits: Enjoy a hands-on role with opportunities for growth and collaboration.
- Why this job: Be part of a thriving industry, driving revenue and enhancing online visibility.
- Qualifications: 5+ years in SEO, ideally within iGaming; strong communication skills required.
- Other info: Fluency in English plus another language is a bonus!
The predicted salary is between 48000 - 72000 £ per year.
BettingJobs is working with a leading iGaming operator in international markets with offices in London. As demand for their services continues to grow, our client is searching for an SEO Director to join their marketing department. This is a hands-on role that requires the ability to manage multiple markets, as well as the ability to lead a team and oversee complex processes.
Responsibilities:
- Help drive increased revenue through effective use of SEO
- Work with VP of Digital to plan SEO strategies
- Internal and External reporting on the progress of campaigns
- Responsibility for managing link building activities
- Managing Technical SEO Audits
- Managing On Page SEO of the clients’ websites
- Managing blog strategies together with the content department
- Work on Link Building/Off Page SEO campaigns
- Improve the visibility, design, content, conversion and engagement of all websites
Requirements:
- Have at least 5 years’ experience in SEO
- Ideally experienced within the iGaming industry (strongly preferred)
- Understand Technical SEO (Pagespeed, robots.txt, sitemap.xml)
- Be familiar with use of Google Search Console and Google Analytics
- Be familiar with SEO tools such as Ahrefs, Moz, Majestic, Screaming Frog
- Be familiar with WordPress
- Have knowledge of PHP, JS, database (MySQL) – beneficial but not a must
- Have excellent communication skills, both written and spoken
- Must be fluent in English; 2nd language such as German/Italian/Spanish/French/Greek or Romanian would be a plus
- Additional SEO qualifications are beneficial
SEO Director employer: BettingJobs
Contact Detail:
BettingJobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Director
✨Tip Number 1
Network with professionals in the iGaming industry. Attend relevant conferences or webinars where you can meet potential colleagues and learn about the latest trends in SEO specific to this sector.
✨Tip Number 2
Showcase your hands-on experience by preparing case studies of successful SEO campaigns you've led. Be ready to discuss these in detail during interviews, highlighting your strategic thinking and results.
✨Tip Number 3
Familiarise yourself with the tools mentioned in the job description, such as Google Search Console and Ahrefs. Consider doing a few practice audits or analyses to demonstrate your proficiency during discussions.
✨Tip Number 4
Brush up on your technical SEO knowledge, especially around aspects like Pagespeed and sitemap.xml. Being able to speak confidently about these topics will set you apart from other candidates.
We think you need these skills to ace SEO Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in SEO, particularly within the iGaming industry. Emphasise your hands-on skills and any leadership roles you've held, as this position requires managing a team.
Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about SEO and how your experience aligns with the responsibilities listed in the job description. Mention specific tools and strategies you've successfully implemented in past roles.
Showcase Technical Skills: Since the role requires knowledge of Technical SEO, ensure you mention your familiarity with tools like Google Search Console, Google Analytics, and any other relevant software. Highlight any technical projects you've worked on that demonstrate your expertise.
Highlight Communication Skills: Given the importance of communication in this role, provide examples of how you've effectively communicated SEO strategies to different stakeholders. If you speak additional languages, be sure to mention them as they could be beneficial for the role.
How to prepare for a job interview at BettingJobs
✨Showcase Your SEO Expertise
Be prepared to discuss your previous SEO projects in detail. Highlight specific strategies you implemented, the tools you used, and the results achieved. This will demonstrate your hands-on experience and understanding of the SEO landscape.
✨Understand the iGaming Industry
Familiarise yourself with the iGaming sector and its unique challenges. Research current trends and regulations within the industry, as this knowledge will show your potential employer that you are genuinely interested and well-prepared for the role.
✨Prepare for Technical Questions
Since the role requires a strong grasp of Technical SEO, be ready to answer questions about pagespeed, robots.txt, and sitemap.xml. Brush up on these topics and consider running through a technical audit of a website to illustrate your problem-solving skills.
✨Demonstrate Leadership Skills
As this position involves leading a team, be prepared to discuss your leadership style and experiences. Share examples of how you've successfully managed teams or projects, and how you foster collaboration and communication among team members.
