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- Tasks: Drive commercial performance and optimise strategies in a fully remote iGaming affiliate company.
- Company: Established iGaming affiliate company with a focus on innovation and collaboration.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Make a real impact by transforming data into actionable insights that drive success.
- Qualifications: Experience in iGaming, strong analytical skills, and advanced Excel proficiency.
- Other info: Join a dynamic team and shape the future of digital performance marketing.
The predicted salary is between 43200 - 72000 £ per year.
BettingJobs are working with a very established iGaming affiliate company who operate fully remotely. Launched back in 2015, they are looking to bolster their commercial team with this Commercial Performance & GTM Manager position.
Key Responsibilities:
- Own partner and commercial performance reporting, including conversion trends and sales pipeline/funnel metrics.
- Model expected deal value and profitability to inform pricing and deal structure decisions.
- Lead the CRO workstream, identifying and implementing initiatives to boost conversion and retention.
- Translate both quantitative and qualitative insights into clear, actionable recommendations.
- Support GTM research and planning, keeping a pulse on competitor and industry trends.
- Deliver insights in a compelling, story-led format, ensuring sales and BD teams understand what the data means and what to do with it.
- Monitor implementation of recommendations and track their impact to ensure insights drive measurable results.
- Collaborate with Finance, Product, BD, and Sales to embed insights into commercial strategy and deal execution.
Requirements:
- Comprehensive knowledge of iGaming and digital performance marketing; direct industry experience is a strong advantage.
- Strong analytical skills with the ability to combine data, customer insights, and market research into a holistic view.
- Advanced Excel skills with confidence in building models, analysing large datasets, and presenting outputs clearly.
- A bias for action — you don’t just produce reports, you drive change and follow up on impact.
- Excellent communication and presentation skills; able to craft a clear narrative from complex data.
- Strong understanding of sales funnels, pipeline reporting, and commercial performance drivers.
- Collaborative and confident working cross-functionally to influence decision-making.
Nice to have:
- You’ve previously worked in a commercial, performance marketing, or consultancy role in iGaming or a fast-growth digital marketing business.
- You have experience using BI tools and CRM systems for pipeline and conversion.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Gambling Facilities and Casinos
Senior Commercial Performance & GTM Manager in London employer: BettingJobs
Contact Detail:
BettingJobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Commercial Performance & GTM Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the iGaming industry, especially those who work in commercial roles. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your analytical skills! Prepare to discuss how you've used data to drive change in previous roles. Bring examples of how your insights led to measurable results—this will impress potential employers.
✨Tip Number 3
Be ready to present! Whether it’s a casual conversation or a formal interview, practice telling a compelling story with your data. Make sure you can explain complex insights in a way that’s easy to understand.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talent like yours, and applying directly can give you an edge. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Senior Commercial Performance & GTM Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Commercial Performance & GTM Manager. Highlight your experience in iGaming and digital performance marketing, and don’t forget to showcase those analytical skills we’re looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit. Use it to weave a narrative around your experience with sales funnels and commercial performance drivers, and how you’ve driven change in previous roles.
Showcase Your Analytical Prowess: We love data-driven insights! In your application, give examples of how you've combined quantitative and qualitative data to make impactful decisions. Don’t just say you can analyse data; show us how you’ve done it!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at BettingJobs
✨Know Your Numbers
Make sure you brush up on your analytical skills before the interview. Be ready to discuss specific metrics related to conversion trends and sales pipelines, as these will be crucial in demonstrating your understanding of commercial performance.
✨Tell a Compelling Story
Prepare to present your insights in a narrative format. Think about how you can translate complex data into clear, actionable recommendations that resonate with the team. Practise explaining your past experiences in a way that highlights your impact on business outcomes.
✨Show Your Collaborative Spirit
Since this role involves working cross-functionally, be prepared to share examples of how you've successfully collaborated with teams like Finance, Product, and Sales. Highlight your ability to influence decision-making and drive change through teamwork.
✨Stay Current with Industry Trends
Familiarise yourself with the latest trends in iGaming and digital performance marketing. Being able to discuss competitor strategies and market insights will show that you're not just knowledgeable but also proactive about staying ahead in the industry.
