At a Glance
- Tasks: Lead exciting email and SMS campaigns from start to finish, driving results with data.
- Company: Join a dynamic UK-based affiliate business with a remote-friendly culture.
- Benefits: Enjoy competitive pay, flexible work options, and opportunities for professional growth.
- Other info: Collaborate with diverse teams and thrive in a fast-paced environment.
- Why this job: Make an impact in the iGaming industry while honing your email marketing skills.
- Qualifications: 3+ years in digital marketing, with hands-on experience using Ontraport.
BettingJobs is partnering with our client, a UK-based affiliate business, as they search to find an experienced Email Marketing Manager to join their team based remotely in the UK or the South of Spain. The ideal candidate for this role is someone who brings deep expertise in email marketing technology, audience segmentation, personalisation, and data-driven decision-making. iGaming experience is essential, with Ontraport experience preferred.
Responsibilities
- Lead end-to-end email and SMS campaigns: From strategic planning to QA, deployment, and post-campaign analysis.
- Drive results with data: Analyze performance, identify trends, and deliver actionable insights to improve ROI.
- Optimize with segmentation and personalization: Use dynamic content, and strategic segmentation to boost engagement.
- Manage customer data: Maintain and enhance email databases and marketing automation journeys.
- Test, learn, and iterate: Use A/B testing and performance metrics to constantly refine content and tactics.
- Ensure compliance: Maintain best practices and compliance with ASA and general UK wide industry guidelines.
- Collaborate across teams: Partner with marketing, IT, sales, to align email initiatives with business goals.
- Other duties as assigned.
Qualifications
- Bachelor’s degree in Marketing, Computer Science, Information Systems, or a related field required;
- 3+ years of experience in digital marketing or IT, with a minimum of 2 years hands-on experience using Ontraport.
- Proven success leading multi-channel campaigns in a fast-paced, matrixed environment.
- Experience collaborating across teams and presenting to both technical and non-technical stakeholders.
Remote Email Marketing Manager in Edinburgh employer: BettingJobs
Join a dynamic and innovative affiliate business that values creativity and data-driven strategies, offering a remote work environment that promotes flexibility and work-life balance. With a strong focus on employee growth, you will have access to continuous learning opportunities and the chance to collaborate with diverse teams across the UK and South of Spain. Enjoy a supportive culture that encourages experimentation and rewards results, making it an ideal place for passionate email marketing professionals to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Remote Email Marketing Manager in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to your connections in the iGaming industry and let them know you're on the hunt for an Email Marketing Manager role. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email campaigns, highlighting your expertise in segmentation and personalisation. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your data analysis skills. Be ready to discuss how you've driven results in past campaigns and how you can apply those insights to improve ROI for their business.
✨Tip Number 4
Don't forget to apply through our website! We make it easy for you to find and apply for roles that match your skills. Plus, it shows you're serious about joining the team!
We think you need these skills to ace Remote Email Marketing Manager in Edinburgh
Some tips for your application 🫡
Show Off Your Email Marketing Skills:Make sure to highlight your experience with email marketing technology and any specific tools you've used, like Ontraport. We want to see how you've driven results in past campaigns, so don’t hold back on the details!
Personalise Your Application:Just like we personalise our emails, make your application stand out! Tailor your CV and cover letter to reflect the skills and experiences that match the job description. This shows us you’re genuinely interested in the role.
Data-Driven Decisions Matter:Since this role is all about data, include examples of how you've used data to inform your marketing strategies. We love seeing candidates who can analyse performance and deliver actionable insights!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at BettingJobs
✨Know Your Email Marketing Inside Out
Make sure you brush up on your email marketing knowledge, especially around audience segmentation and personalisation. Be ready to discuss specific campaigns you've led, the tools you used, and how you measured success.
✨Showcase Your Data-Driven Mindset
Prepare examples of how you've used data to drive decisions in past roles. Highlight any A/B testing you've conducted and the insights gained from those tests. This will demonstrate your analytical skills and ability to optimise campaigns.
✨Familiarise Yourself with Ontraport
Since Ontraport experience is preferred, make sure you know the ins and outs of this platform. If you have hands-on experience, be ready to share specific examples of how you've utilised it to enhance email marketing efforts.
✨Collaboration is Key
Be prepared to discuss how you've worked with cross-functional teams in the past. Share examples of how you aligned email initiatives with broader business goals and how you communicated with both technical and non-technical stakeholders.
