Social Media Strategist

Social Media Strategist

Liverpool Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead our social media strategy and create impactful content that resonates emotionally.
  • Company: Join Bettervits, a fast-growing UK nutrition brand on a mission to empower 1M+ customers.
  • Benefits: Enjoy a fully remote role with flexible hours and no micromanagement.
  • Why this job: Be part of a world-class team where your ideas matter and you can grow professionally.
  • Qualifications: 3+ years in social media for health, beauty, or pet brands; strong portfolio required.
  • Other info: Collaborate with top talent and refine brand guidelines across platforms.

The predicted salary is between 36000 - 60000 £ per year.

Bettervits is one of the UK's fastest growing nutrition brands and we’re on a mission to become the biggest. Driven by science and delivered with care, our range of nutritional products have helped us bring 1M+ customers closer to their best selves. The world has become all about content and we’re looking for a truly talented Social Media Strategist who is at the centre of it all. Someone who gets the behind the scenes strategy but can direct the stage as well. You don’t just doom scroll, you scroll and observe trends, nuances, edits and psychology to get what’s working and what’s not.

You’ll be responsible for orchestrating our social strategy, backed by real resources and investment to create something truly ground-breaking. Whether it’s creating a new content series, refining our visuals or giving back to the people in a major way, we want you to ideate and create content that forces emotional responses.

What You’ll Be Doing:

  • Working with our team of editors, copywriters and content creators to ideate, create and curate emotionally-impactful content.
  • Dictating social direction and relentlessly overcoming obstacles to publish truly ground-breaking content.
  • Monitor social media trends, platform updates, and industry news to ensure our strategies stay relevant and innovative.
  • Managing in-house creators to set benchmarks for deliverables, quality and expectations.
  • Collaborating with external talent such as editors, creators and organisations to bring content ideas to life.
  • Reporting to upper management to deliver social overviews, directions and brainstorm on social direction.
  • Collaborating with the marketing and content teams to develop assets that support campaigns, product launches, and day-to-day content.
  • Helping refine and evolve brand guidelines across platforms as needed.

What We’re Looking For:

  • 3+ years experience growing social presence for health, beauty or pet brands.
  • Ability to work collaboratively in cross-functional teams and adapt to a fast-paced and evolving environment.
  • Well-connected with a deep understanding of social circles to connect brands to cultural conversations.
  • Strong portfolio of social projects or initiatives that showcase your breadth of skills when it comes to creating content.
  • Self-motivated, proactive, and comfortable working independently in a remote environment without micromanagement.

Why Work With Us?

  • Fully Remote, Flexible Working Environment.
  • No Micromanagement - we care about output, not clock-watching.
  • World-Class Team - We value your ideas and contributions.
  • Clear Professional Development - Work with market-leading brands and progress with us.

Social Media Strategist employer: Bettervits

At Bettervits, we pride ourselves on being one of the UK's fastest growing nutrition brands, offering a fully remote and flexible working environment that empowers our employees to thrive without micromanagement. Our world-class team values your creativity and contributions, providing clear professional development opportunities as you collaborate with leading brands to create emotionally impactful content. Join us in our mission to help over 1 million customers achieve their best selves while enjoying a dynamic work culture that encourages innovation and growth.
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Contact Detail:

Bettervits Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Social Media Strategist

✨Tip Number 1

Stay updated on the latest social media trends and platform updates. Follow industry leaders and engage with relevant content to understand what resonates with audiences, as this knowledge will be crucial in your role.

✨Tip Number 2

Build a strong online presence by showcasing your previous work and projects. Use platforms like LinkedIn or a personal website to highlight your achievements in growing social media presence for brands, especially in health, beauty, or pet sectors.

✨Tip Number 3

Network with professionals in the industry. Attend virtual events, webinars, or join relevant groups on social media to connect with others who can provide insights or even refer you to opportunities at Bettervits.

✨Tip Number 4

Prepare to discuss your strategic thinking during interviews. Be ready to share specific examples of how you've successfully navigated challenges in social media campaigns and how you plan to bring that expertise to Bettervits.

We think you need these skills to ace Social Media Strategist

Social Media Management
Content Creation
Trend Analysis
Emotional Intelligence
Collaboration Skills
Project Management
Creative Thinking
Brand Development
Data-Driven Decision Making
Communication Skills
Adaptability
Understanding of Health and Beauty Markets
Remote Work Proficiency
Portfolio Development

Some tips for your application 🫡

Understand the Brand: Before applying, take time to understand Bettervits' mission and values. Familiarise yourself with their products and social media presence to tailor your application to reflect their brand ethos.

Showcase Relevant Experience: Highlight your 3+ years of experience in growing social media presence, particularly in health, beauty, or pet brands. Use specific examples from your portfolio that demonstrate your ability to create emotionally impactful content.

Demonstrate Trend Awareness: In your application, mention how you stay updated on social media trends and platform updates. Provide examples of how you've successfully adapted strategies based on these insights in previous roles.

Tailor Your CV and Cover Letter: Craft a CV and cover letter that specifically address the job description. Emphasise your collaborative skills and ability to work independently, as well as your understanding of cultural conversations relevant to the brand.

How to prepare for a job interview at Bettervits

✨Showcase Your Portfolio

Make sure to bring a strong portfolio that highlights your previous social media projects, especially those related to health, beauty, or pet brands. Be prepared to discuss the strategies you employed and the results achieved.

✨Stay Updated on Trends

Demonstrate your knowledge of current social media trends and platform updates during the interview. This shows that you are proactive and can adapt strategies to keep the brand relevant and innovative.

✨Emphasise Collaboration Skills

Highlight your experience working in cross-functional teams. Share examples of how you've collaborated with editors, copywriters, and content creators to produce impactful content.

✨Prepare for Scenario Questions

Be ready to answer scenario-based questions that assess your problem-solving skills. Think about challenges you've faced in previous roles and how you overcame them to deliver successful social media campaigns.

Social Media Strategist
Bettervits
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