Social Media Strategist

Social Media Strategist

Glasgow Full-Time 28800 - 43200 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead our social media strategy and create impactful content that resonates emotionally.
  • Company: Join Bettervits, a fast-growing UK nutrition brand on a mission to empower 1M+ customers.
  • Benefits: Enjoy a fully remote role with flexible hours and no micromanagement.
  • Why this job: Be part of a world-class team where your ideas matter and you can grow professionally.
  • Qualifications: 3+ years in social media for health, beauty, or pet brands; strong portfolio required.
  • Other info: Collaborate with top talent and refine brand guidelines across platforms.

The predicted salary is between 28800 - 43200 £ per year.

Bettervits is one of the UK's fastest growing nutrition brands and we’re on a mission to become the biggest. Driven by science and delivered with care, our range of nutritional products have helped us bring 1M+ customers closer to their best selves. The world has become all about content and we’re looking for a truly talented Social Media Strategist who is at the centre of it all. Someone who gets the behind the scenes strategy but can direct the stage as well. You don’t just doom scroll, you scroll and observe trends, nuances, edits and psychology to get what’s working and what’s not.

You’ll be responsible for orchestrating our social strategy, backed by real resources and investment to create something truly ground-breaking. Whether it’s creating a new content series, refining our visuals or giving back to the people in a major way, we want you to ideate and create content that forces emotional responses.

What You’ll Be Doing:

  • Working with our team of editors, copywriters and content creators to ideate, create and curate emotionally-impactful content.
  • Dictating social direction and relentlessly overcoming obstacles to publish truly ground-breaking content.
  • Monitor social media trends, platform updates, and industry news to ensure our strategies stay relevant and innovative.
  • Managing in-house creators to set benchmarks for deliverables, quality and expectations.
  • Collaborating with external talent such as editors, creators and organisations to bring content ideas to life.
  • Reporting to upper management to deliver social overviews, directions and brainstorm on social direction.
  • Collaborating with the marketing and content teams to develop assets that support campaigns, product launches, and day-to-day content.
  • Helping refine and evolve brand guidelines across platforms as needed.

What We’re Looking For:

  • 3+ years experience growing social presence for health, beauty or pet brands.
  • Ability to work collaboratively in cross-functional teams and adapt to a fast-paced and evolving environment.
  • Well-connected with a deep understanding of social circles to connect brands to cultural conversations.
  • Strong portfolio of social projects or initiatives that showcase your breadth of skills when it comes to creating content.
  • Self-motivated, proactive, and comfortable working independently in a remote environment without micromanagement.

Why Work With Us?

  • Fully Remote, Flexible Working Environment.
  • No Micromanagement - we care about output, not clock-watching.
  • World-Class Team - We value your ideas and contributions.
  • Clear Professional Development - Work with market-leading brands and progress with us.

Social Media Strategist employer: Bettervits

At Bettervits, we pride ourselves on being one of the UK's fastest growing nutrition brands, offering a fully remote and flexible working environment that empowers our employees to thrive without micromanagement. Our world-class team values your creativity and contributions, providing clear professional development opportunities as you collaborate with leading brands to create emotionally impactful content. Join us in our mission to help over 1 million customers achieve their best selves while enjoying a dynamic work culture that encourages innovation and growth.
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Contact Detail:

Bettervits Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Social Media Strategist

✨Tip Number 1

Stay updated on the latest social media trends and platform updates. Follow industry leaders and engage with their content to understand what resonates with audiences, as this knowledge will be crucial in your role as a Social Media Strategist.

✨Tip Number 2

Build a strong online presence by showcasing your previous work and projects. Use platforms like LinkedIn or a personal website to highlight your achievements in growing social media accounts, especially within the health, beauty, or pet sectors.

✨Tip Number 3

Network with professionals in the nutrition and wellness industry. Attend virtual events, webinars, or join relevant online communities to connect with potential collaborators and gain insights that could enhance your application.

✨Tip Number 4

Prepare to discuss your strategic approach during interviews. Think about how you would tackle specific challenges in social media for a brand like Bettervits, and be ready to share innovative ideas that align with their mission and values.

We think you need these skills to ace Social Media Strategist

Social Media Management
Content Creation
Trend Analysis
Emotional Intelligence
Collaboration Skills
Project Management
Creative Thinking
Brand Strategy
Data-Driven Decision Making
Communication Skills
Adaptability
Understanding of Health and Beauty Markets
Portfolio Development
Remote Work Proficiency

Some tips for your application 🫡

Understand the Brand: Before applying, take time to understand Bettervits and their mission. Familiarise yourself with their products, values, and social media presence. This knowledge will help you tailor your application to align with their goals.

Showcase Relevant Experience: Highlight your 3+ years of experience in growing social media presence, particularly in health, beauty, or pet brands. Use specific examples from your portfolio that demonstrate your ability to create emotionally impactful content.

Tailor Your CV and Cover Letter: Craft a CV and cover letter that specifically address the job description. Emphasise your collaborative skills, adaptability, and understanding of social trends. Make sure to include any relevant metrics or achievements that showcase your success in previous roles.

Prepare for Potential Questions: Think about potential interview questions related to social media strategy, content creation, and collaboration. Prepare thoughtful responses that reflect your experience and how you can contribute to Bettervits' mission.

How to prepare for a job interview at Bettervits

✨Showcase Your Portfolio

Make sure to bring a strong portfolio that highlights your previous social media projects, especially those related to health, beauty, or pet brands. Be prepared to discuss the strategies you used and the results you achieved.

✨Stay Updated on Trends

Demonstrate your knowledge of current social media trends and platform updates during the interview. This shows that you are proactive and can adapt strategies to keep the brand relevant and innovative.

✨Emphasise Collaboration Skills

Since the role involves working with various teams, highlight your experience in cross-functional collaboration. Share examples of how you've successfully worked with editors, copywriters, and external talent to create impactful content.

✨Prepare for Scenario Questions

Be ready to answer scenario-based questions that assess your problem-solving skills and creativity. Think about challenges you've faced in previous roles and how you overcame them to deliver ground-breaking content.

Social Media Strategist
Bettervits
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