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- Tasks: Lead our social media strategy and create impactful content that resonates emotionally.
- Company: Join Bettervits, a fast-growing UK nutrition brand on a mission to empower 1M+ customers.
- Benefits: Enjoy a fully remote role with flexible hours and no micromanagement.
- Why this job: Be part of a world-class team where your ideas matter and you can grow professionally.
- Qualifications: 3+ years in social media for health, beauty, or pet brands; strong portfolio required.
- Other info: Collaborate with top talent and refine brand guidelines across platforms.
The predicted salary is between 36000 - 60000 £ per year.
Bettervits is one of the UK's fastest growing nutrition brands and we’re on a mission to become the biggest. Driven by science and delivered with care, our range of nutritional products have helped us bring 1M+ customers closer to their best selves. The world has become all about content and we’re looking for a truly talented Social Media Strategist who is at the centre of it all. Someone who gets the behind the scenes strategy but can direct the stage as well. You don’t just doom scroll, you scroll and observe trends, nuances, edits and psychology to get what’s working and what’s not.
You’ll be responsible for orchestrating our social strategy, backed by real resources and investment to create something truly ground-breaking. Whether it’s creating a new content series, refining our visuals or giving back to the people in a major way, we want you to ideate and create content that forces emotional responses.
What You’ll Be Doing:
- Working with our team of editors, copywriters and content creators to ideate, create and curate emotionally-impactful content.
- Dictating social direction and relentlessly overcoming obstacles to publish truly ground-breaking content.
- Monitor social media trends, platform updates, and industry news to ensure our strategies stay relevant and innovative.
- Managing in-house creators to set benchmarks for deliverables, quality and expectations.
- Collaborating with external talent such as editors, creators and organisations to bring content ideas to life.
- Reporting to upper management to deliver social overviews, directions and brainstorm on social direction.
- Collaborating with the marketing and content teams to develop assets that support campaigns, product launches, and day-to-day content.
- Helping refine and evolve brand guidelines across platforms as needed.
What We’re Looking For:
- 3+ years experience growing social presence for health, beauty or pet brands.
- Ability to work collaboratively in cross-functional teams and adapt to a fast-paced and evolving environment.
- Well-connected with a deep understanding of social circles to connect brands to cultural conversations.
- Strong portfolio of social projects or initiatives that showcase your breadth of skills when it comes to creating content.
- Self-motivated, proactive, and comfortable working independently in a remote environment without micromanagement.
Why Work With Us?
- Fully Remote, Flexible Working Environment.
- No Micromanagement - we care about output, not clock-watching.
- World-Class Team - We value your ideas and contributions.
- Clear Professional Development - Work with market-leading brands and progress with us.
Social Media Strategist employer: Bettervits
Contact Detail:
Bettervits Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Strategist
✨Tip Number 1
Stay updated on the latest social media trends and platform updates. Follow industry leaders and engage with their content to understand what strategies are currently working in the health and beauty sectors.
✨Tip Number 2
Build a strong online presence by showcasing your previous work. Use platforms like LinkedIn or personal websites to display your portfolio, highlighting successful campaigns and innovative content strategies you've implemented.
✨Tip Number 3
Network with professionals in the nutrition and wellness industry. Attend virtual events, webinars, or join relevant groups on social media to connect with potential collaborators and gain insights into the market.
✨Tip Number 4
Prepare to discuss your approach to creating emotionally impactful content during interviews. Think of examples where you've successfully engaged audiences and how you measure the effectiveness of your social media strategies.
We think you need these skills to ace Social Media Strategist
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Social Media Strategist position at Bettervits. Tailor your application to highlight how your experience aligns with their needs.
Showcase Your Portfolio: Include a strong portfolio that demonstrates your previous work in social media strategy, particularly within health, beauty, or pet brands. Highlight specific projects that showcase your ability to create emotionally impactful content.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also reflects your passion for social media and nutrition. Discuss how you can contribute to Bettervits' mission and your understanding of current trends in the industry.
Highlight Collaboration Skills: Emphasise your ability to work collaboratively with cross-functional teams. Provide examples of how you've successfully collaborated with editors, copywriters, and external talent to bring content ideas to life.
How to prepare for a job interview at Bettervits
✨Showcase Your Portfolio
Make sure to bring a strong portfolio that highlights your previous social media projects, especially those related to health, beauty, or pet brands. Be prepared to discuss the strategies you employed and the results you achieved.
✨Stay Updated on Trends
Demonstrate your knowledge of current social media trends and platform updates during the interview. This shows that you are proactive and can adapt strategies to keep the brand relevant and innovative.
✨Emphasise Collaboration Skills
Since the role involves working with various teams, highlight your experience in cross-functional collaboration. Share examples of how you've successfully worked with editors, copywriters, and external talent to create impactful content.
✨Prepare for Scenario Questions
Be ready to answer scenario-based questions that assess your problem-solving skills and creativity. Think about how you would overcome obstacles in publishing content or how you would refine brand guidelines across platforms.
