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- Tasks: Lead our social media strategy and create impactful content that resonates emotionally.
- Company: Join Bettervits, a fast-growing UK nutrition brand on a mission to empower 1M+ customers.
- Benefits: Enjoy a fully remote role with flexible hours and no micromanagement.
- Why this job: Be part of a world-class team where your ideas truly matter and drive change.
- Qualifications: 3+ years in social media for health, beauty, or pet brands; strong portfolio required.
- Other info: Collaborate with top talent and develop your skills in a dynamic environment.
The predicted salary is between 36000 - 60000 £ per year.
Bettervits is one of the UK's fastest growing nutrition brands and we’re on a mission to become the biggest. Driven by science and delivered with care, our range of nutritional products have helped us bring 1M+ customers closer to their best selves. The world has become all about content and we’re looking for a truly talented Social Media Strategist who is at the centre of it all. Someone who gets the behind the scenes strategy but can direct the stage as well. You don’t just doom scroll, you scroll and observe trends, nuances, edits and psychology to get what’s working and what’s not. You’ll be responsible for orchestrating our social strategy, backed by real resources and investment to create something truly ground-breaking.
What You’ll Be Doing:
- Working with our team of editors, copywriters and content creators to ideate, create and curate emotionally-impactful content.
- Dictating social direction and relentlessly overcoming obstacles to publish truly ground-breaking content.
- Monitor social media trends, platform updates, and industry news to ensure our strategies stay relevant and innovative.
- Managing in-house creators to set benchmarks for deliverables, quality and expectations.
- Collaborating with external talent such as editors, creators and organisations to bring content ideas to life.
- Reporting to upper management to deliver social overviews, directions and brainstorm on social direction.
- Collaborating with the marketing and content teams to develop assets that support campaigns, product launches, and day-to-day content.
- Helping refine and evolve brand guidelines across platforms as needed.
What We’re Looking For:
- 3+ years experience growing social presence for health, beauty or pet brands.
- Ability to work collaboratively in cross-functional teams and adapt to a fast-paced and evolving environment.
- Well-connected with a deep understanding of social circles to connect brands to cultural conversations.
- Strong portfolio of social projects or initiatives that showcase your breadth of skills when it comes to creating content.
- Self-motivated, proactive, and comfortable working independently in a remote environment without micromanagement.
Why Work With Us?
- Fully Remote, Flexible Working Environment.
- No Micromanagement - we care about output, not clock-watching.
- World-Class Team - We value your ideas and contributions.
- Clear Professional Development - Work with market-leading brands and progress with us.
Social Media Strategist employer: Bettervits
Contact Detail:
Bettervits Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Strategist
✨Tip Number 1
Familiarise yourself with Bettervits' current social media presence. Take note of their tone, style, and the types of content they share. This will help you tailor your approach and demonstrate your understanding of their brand during any discussions.
✨Tip Number 2
Stay updated on the latest trends in the health and nutrition sector, as well as general social media trends. Being able to discuss recent developments or successful campaigns can show your proactive nature and passion for the industry.
✨Tip Number 3
Prepare a few innovative content ideas that align with Bettervits' mission and values. Presenting these during your interactions can highlight your creativity and strategic thinking, making you stand out as a candidate.
✨Tip Number 4
Network with professionals in the health and beauty sectors, especially those who have experience in social media strategy. Engaging with them can provide insights and potentially lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Social Media Strategist
Some tips for your application 🫡
Understand the Brand: Before applying, take time to understand Bettervits' mission and values. Familiarise yourself with their products and social media presence to tailor your application to reflect their brand ethos.
Showcase Relevant Experience: Highlight your 3+ years of experience in growing social media presence, particularly in health, beauty, or pet brands. Use specific examples from your portfolio that demonstrate your ability to create emotionally impactful content.
Demonstrate Trend Awareness: In your application, mention how you stay updated on social media trends and platform updates. Provide examples of how you've successfully adapted strategies based on these insights in previous roles.
Tailor Your CV and Cover Letter: Craft a CV and cover letter that specifically address the job description. Emphasise your collaborative skills and ability to work independently, as well as your understanding of cultural conversations relevant to the brand.
How to prepare for a job interview at Bettervits
✨Showcase Your Portfolio
Make sure to bring a strong portfolio that highlights your previous social media projects, especially those related to health, beauty, or pet brands. Be prepared to discuss the strategies you used and the results you achieved.
✨Stay Updated on Trends
Demonstrate your knowledge of current social media trends and platform updates during the interview. This shows that you are proactive and can adapt strategies to keep the brand relevant and innovative.
✨Emphasise Collaboration Skills
Since the role involves working with various teams, highlight your experience in cross-functional collaboration. Share examples of how you've successfully worked with editors, copywriters, and content creators to produce impactful content.
✨Prepare for Creative Ideation
Be ready to brainstorm ideas during the interview. Think about potential content series or campaigns that could resonate emotionally with the audience, as this aligns with the company's mission to create ground-breaking content.
