Social Media Manager

Junior Social Media Executive, Organic Social

Location: Remote, within commutable distance of London

Type: Full-Time

Start: ASAP

This is a mostly remote role, but you'll need to live within commutable distance of London and be available to join shoots and content days when required (including on-the-street filming and team shoots). Please include links to any social accounts or content you've created or managed.

About the Role

We’re looking for an experienced Social Media Manager to help grow organic social across Bettervits and Pawfy. You’ll turn our social strategy into great content, strong channel plans and day-to-day activity that builds brand awareness and engaged communities.

This is a genuinely creative and hands-on role. We want someone with a wealth of ideas who spots opportunities, knows what will make people stop and watch, and is excited to try new things. At the same time, you’ll be the person making sure those ideas actually happen, from managing content calendars and creators to coordinating workflows, publishing and reporting.

You’ll work closely with the Social Lead, Junior Social Media Executive and Content Creators, taking ownership of what needs to happen next, keeping work moving and making sure nothing falls through the cracks. While this isn’t a line management role, you’ll confidently coordinate people and be accountable for getting work delivered.

Key Responsibilities

• Implement the organic social strategy across Bettervits and Pawfy, working closely with the Social Lead to turn strategy into strong day-to-day channel execution.
• Own and manage multiple social content calendars, developing content ideas and briefs, supporting Content Creators with hooks and creative direction, and reviewing content through to final edit.
• Bring a constant stream of creative ideas and spot opportunities to make the brands stand out. From new formats and series to reactive moments, community ideas and bigger brand activations, we want someone who is always thinking about what we could do next.
• Own the day-to-day management of our social channels, including publishing, community management, Instagram Stories, broadcast channels and Manychat, ensuring everything is on-brand, high quality and delivered on time.
• Use social performance, audience insights, trends and platform developments to identify what is working, what could be improved and where we should experiment next, feeding learnings into content and channel planning.
• Own the creative execution of TikTok Shop content, working with the TikTok Shop team to develop, brief, manage and optimise organic creative that drives product discovery and conversion.
• Coordinate the end-to-end social workflow across Content Creators, Video Editors and wider contributors, keeping briefs, reviews, edits, approvals and publishing moving and proactively resolving blockers.
• Work closely with Influencer, Paid, TikTok Shop and wider Marketing teams to ensure organic social is connected to wider campaigns, launches and commercial priorities.

What We’re Looking For

• A strong background in organic social media, either brand or agency-side, with proven experience managing channels end-to-end and building brand awareness and engaged audiences.
• Strong creative judgement and a genuine hunger for ideas. You understand what makes great social content, can turn strategy into strong ideas, briefs and feedback, and are always looking for new ways to make brands stand out.
• Excellent knowledge of social platforms and audience behaviour, including experience with Instagram Stories, broadcast channels and community-building, and an understanding of how organic social can support wider commercial goals.
• Extremely organised, proactive and reliable. You can coordinate multiple calendars, stakeholders and contributors without formal line management, anticipate what needs doing, solve problems and take work forward independently.
• Strong analytical skills, with the ability to turn performance data, testing and audience insight into practical improvements. Experience with Sprout Social or a similar tool is a plus.
• An excellent communicator who works well across a remote team and can collaborate confidently with Marketing, Influencer, Paid and TikTok Shop teams.
• We’re not looking for someone who simply wants to schedule content or wait for a brief. We want someone who gets stuck in, brings ideas, takes ownership and makes things happen.

Nice to have: experience with Sprout Social or similar scheduling tools, and an interest in health and wellness.

What We Offer

• Competitive compensation based on experience
• Mostly remote working, with in-person shoots and content days as needed
• Hands-on experience with a nutrition leading brand, multiple platforms and the full organic social process
• Day-to-day mentorship from an experienced Social Lead and Social Media Manager
• Supportive, collaborative team culture
• Clear opportunities for professional growth

#J-18808-Ljbffr