About AlphaSense: The world’s most sophisticated companies rely on AlphaSense to remove uncertainty from decision‑making. With market intelligence and search built on proven AI, AlphaSense delivers insights that matter from content you can trust. Our universe of public and private content includes equity research, company filings, event transcripts, expert calls, news, trade journals, and clients’ own research content.
About the Team: AlphaSense Marketing is a revenue focused marketing team that encompasses demand generation, product marketing, corporate communications, PR / AR, brand, customer marketing, content marketing, and experience marketing. At our core, we’re here to fuel AlphaSense’s growth, which we do by contributing to pipeline and revenue; developing a brand that’s widely known to the markets we serve; and encouraging user engagement both within our product and with our brand.
About the Role: AlphaSense is seeking a highly organized, proactive, and strategic Events Manager to join our fast‑paced Marketing team in the EMEA region. In this role, you will lead the planning and execution of industry trade shows that generate leads, drive pipeline, increase brand visibility, and deepen customer relationships. You will be the face of AlphaSense at events—coordinating logistics, leading onsite activations, and ensuring every detail reflects our high standards.
The ideal candidate thrives in a fast‑paced environment, is obsessively detail‑oriented, and has experience running multiple B2B technology trade shows simultaneously. You should be comfortable rolling up your sleeves, traveling frequently, and setting the tone for high performance across cross‑functional event teams. Reporting to the Director of Event Marketing, this role is ideal for an event marketer with 3‑5 years of experience running events at a technology company.
What You’ll Do:
- Own the end‑to‑end execution of AlphaSense’s EMEA tradeshows, from pre‑event planning through post‑event reporting.
- Collaborate with Field Marketing, Sales, and Brand teams to align event strategy with business goals and pipeline targets.
- Manage all logistics, including booth design, vendor coordination, shipping, registration, collateral, onsite staffing, and lead capture.
- Act as the on‑site lead during events—driving setup, maintaining team energy, and ensuring a seamless attendee experience.
- Develop project plans and timelines to ensure deliverables are met on time and within budget.
- Measure and report on event ROI, providing insights and recommendations for continuous improvement.
- Research new event opportunities and help optimize our event presence for impact.
- Manage relationships with event organizers and help negotiate contracts and sponsorships.
- Oversee the preparation of event toolkits, team briefs, and pre‑show enablement materials for internal stakeholders.
- Collaborate with Marketing peers in London to ensure a cohesive regional strategy.
Who You Are:
- 3-5 years of experience managing technology trade shows and events in a B2B or SaaS environment.
- Strong project management skills—juggling multiple events, stakeholders, and timelines simultaneously.
- Hands‑on, execution‑first mindset with the ability to stay calm under pressure.
- Excellent communication and interpersonal skills—you are comfortable leading onsite teams and external vendors.
- Willingness to travel frequently and work flexible hours during events.
- Self‑motivated with high standards of professionalism and accountability.
- Experience with marketing/event platforms (e.g., Salesforce, Marketo, Asana, or similar tools) is a plus.
Why AlphaSense: Work with a high‑performing, mission‑driven team that values innovation and execution. Opportunity to shape how AlphaSense shows up at some of the most influential industry events. Competitive compensation, equity, and comprehensive benefits.
AlphaSense is an equal‑opportunity employer. We are committed to a work environment that supports, inspires, and respects all individuals. All employees share in the responsibility for fulfilling AlphaSense’s commitment to equal employment opportunity.
Event Marketing Manager in London employer: BetterCloud
AlphaSense is an exceptional employer that fosters a high-performance, mission-driven culture where innovation and execution are at the forefront. As part of our dynamic Marketing team in the EMEA region, you will have the opportunity to shape our presence at influential industry events while enjoying competitive compensation, equity, and comprehensive benefits. We are committed to supporting your professional growth and creating an inclusive work environment that respects and inspires all individuals.
StudySmarter Expert Advice🤫
We think this is how you could land Event Marketing Manager in London
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the field. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show up prepared! When you land an interview, research the company and its recent events. Bring your A-game by having questions ready that show your interest in their marketing strategies and how you can contribute.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. Mention something specific from your conversation to remind them of your enthusiasm and fit for the role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the AlphaSense team.
How to prepare for a job interview at BetterCloud
✨Know Your Events Inside Out
Before the interview, dive deep into AlphaSense's past events and trade shows. Familiarise yourself with their objectives, outcomes, and any unique strategies they employed. This will not only show your genuine interest but also allow you to discuss how your experience aligns with their goals.
✨Showcase Your Project Management Skills
Be ready to share specific examples of how you've successfully managed multiple events simultaneously. Highlight your organisational skills and how you handle logistics, vendor coordination, and team management under pressure. Use metrics to demonstrate your success, like lead generation or ROI from previous events.
✨Demonstrate Your Communication Prowess
As an Event Marketing Manager, communication is key. Prepare to discuss how you've effectively led teams and collaborated with various stakeholders in past roles. Consider role-playing scenarios where you had to negotiate with vendors or energise a team during an event to showcase your interpersonal skills.
✨Ask Insightful Questions
Prepare thoughtful questions that reflect your understanding of AlphaSense's mission and the role. Inquire about their upcoming events, how they measure success, or what challenges they face in the current market. This shows you're not just interested in the job, but also in contributing to their growth and success.
