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- Tasks: Lead SEO strategy and optimise multiple websites for an iconic brand.
- Company: Join a market leader with over 50 years of heritage and a fantastic reputation.
- Benefits: Enjoy a competitive salary, great culture, and opportunities for international growth.
- Why this job: Be part of a positive team focused on quality and exceptional customer experience.
- Qualifications: 3+ years in SEO roles with knowledge of Google Analytics and SEO tools required.
- Other info: Work closely with a dynamic digital team and support exciting brand expansion.
The predicted salary is between 28000 - 42000 £ per year.
A Senior SEO Executive position with a salary of £35,000 + Package in Lancashire.
The Brand:
- Iconic brand name, developed over the past 50+ years.
- Multi-million turnover.
- Known for their positive culture and excellent reputation for quality and exceptional customer experience.
- Focus on international expansion and growth, including new brand acquisition.
Key responsibilities include:
- Support the continued development of the brand's SEO roadmap and strategy across multiple websites.
- Perform keyword research for all brands and key markets and define ranking approach and strategy for each brand.
- Support the brand's Digital Agency (SEO) on technical, link and content audits to identify and address performance issues and optimisation opportunities.
- Research and implement SEO and Content strategies, understanding how content affects organic rankings and traffic.
- Work with the wider Digital team to ensure SEO focus across digital campaigns.
- Report on effectiveness of SEO and identify problem areas that may affect search engine rankings.
- Maintain awareness of the industry and competitors' activity to develop informed strategies.
- Support and oversee internal teams to ensure SEO best practices are followed.
Skills & Experiences:
- A successful track record within SEO with an agency or in-house (3+ years’ experience in similar SEO roles).
- Knowledge of SEO and analytical tools such as Google Analytics, Google Search, and keyword monitoring tools.
- Demonstrable success in SEO planning and understanding of SEO best practice.
- Excellent interpersonal skills and a team player.
Senior SEO Executive employer: Better Placed Ltd - A Sunday Times Top 10 Employer!
Contact Detail:
Better Placed Ltd - A Sunday Times Top 10 Employer! Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior SEO Executive
✨Tip Number 1
Network with professionals in the SEO field, especially those who have experience with the brand or similar companies. Attend industry events or webinars to connect with potential colleagues and learn about their experiences.
✨Tip Number 2
Stay updated on the latest SEO trends and algorithm changes. Follow reputable SEO blogs and forums to ensure you can discuss current strategies and demonstrate your knowledge during interviews.
✨Tip Number 3
Prepare to showcase your previous successes in SEO. Be ready to discuss specific campaigns you've worked on, the tools you used, and the measurable results you achieved to highlight your expertise.
✨Tip Number 4
Familiarise yourself with the company's brand identity and values. Tailor your discussions to show how your SEO strategies can align with their mission of exceptional customer experience and quality.
We think you need these skills to ace Senior SEO Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in SEO, particularly any roles where you've developed SEO strategies or worked with digital agencies. Use specific metrics to demonstrate your success.
Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and the brand's mission. Mention how your skills align with their goals, especially regarding international growth and customer experience.
Showcase Your Technical Skills: Include examples of your proficiency with SEO tools like Google Analytics and keyword monitoring tools. Discuss any technical audits you've conducted and the outcomes of those efforts.
Highlight Team Collaboration: Since the role involves working with a wider digital team, emphasise your interpersonal skills and experiences where you've successfully collaborated with others to achieve SEO objectives.
How to prepare for a job interview at Better Placed Ltd - A Sunday Times Top 10 Employer!
✨Showcase Your SEO Knowledge
Make sure to brush up on the latest SEO trends and tools, especially those mentioned in the job description like Google Analytics and keyword monitoring tools. Be prepared to discuss your previous experiences and how you've successfully implemented SEO strategies.
✨Demonstrate Your Analytical Skills
Since the role involves reporting on SEO effectiveness, be ready to share examples of how you've used data to inform your strategies. Discuss specific metrics you've tracked and how they influenced your decision-making process.
✨Highlight Team Collaboration
This position requires working closely with a digital team and internal stakeholders. Prepare examples that showcase your ability to collaborate effectively, perhaps by discussing a successful project where teamwork was key to achieving SEO goals.
✨Research the Brand and Competitors
Before the interview, take time to understand the brand's identity and its competitors. This will not only help you answer questions more effectively but also allow you to propose informed strategies that align with their goals during the discussion.
