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- Tasks: Lead PR strategies to boost brand awareness in B2B and B2C markets.
- Company: Join an innovative global brand known for creativity and strong market presence.
- Benefits: Enjoy a hybrid work model, competitive salary, and a vibrant company culture.
- Why this job: Be part of a forward-thinking team that values innovation and creative freedom.
- Qualifications: 3+ years in PR, with experience in both client-side and agency roles.
- Other info: Collaborate with industry leaders and enhance your skills in a supportive environment.
The predicted salary is between 32000 - 48000 £ per year.
We’re thrilled to continue partnership with this innovative business, known for its strong focus and commitment to creativity. This is a brilliant opportunity to join a forward-thinking team as a Senior PR Executive and play a key role in driving the next phase of growth. They hold an exceptional reputation in the market for their brand message as well as for fostering an environment that encourages innovation and creative freedom. With a clearly defined and impressive brand position, they are looking for an experienced PR Specialist to help build on their success.
As this PR Specialist, you will support the development and management of the brand's PR strategy to increase brand awareness and strengthen their overall brand position, across both B2B and B2C markets and customers.
Key responsibilities include:
- Create a calendar for PR & Content (online & offline) to support the overall brand strategy.
- Identify opportunities to market the brand via traditional means as well as Media, Partnerships and Social Media.
- Analyse all PR and Media campaign performance to ensure conversion.
- Source and manage the flow of relevant and exciting new content to support the brand and customer engagement.
- Work with the wider Marketing team to ensure a holistic approach is taken across all campaigns.
- Identify opportunities for both internal and external PR & influencer activity.
Key skills & Experience:
- 3+ years’ experience in a PR role, client side or agency.
- In-house or agency experience, ideally someone who has worked across both B2B and B2C customer groups.
- A passion for PR, Marketing and Influencer.
- A self-starter, innovative and confident.
- Must have a strong understanding of digital and best practice for PR across online media.
A fantastic working culture with some extremely well-known and high-regarded individuals that you will be working with/learning from.
Senior Public Relations Executive employer: Better Placed Ltd - A Sunday Times Top 10 Employer!
Contact Detail:
Better Placed Ltd - A Sunday Times Top 10 Employer! Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Public Relations Executive
✨Tip Number 1
Network with professionals in the PR industry, especially those who have experience in both B2B and B2C sectors. Attend industry events or webinars to connect with potential colleagues and learn more about the latest trends in PR.
✨Tip Number 2
Showcase your understanding of digital PR strategies by engaging with relevant online communities. Share insights and participate in discussions on platforms like LinkedIn to demonstrate your expertise and passion for the field.
✨Tip Number 3
Research the company’s current PR campaigns and identify areas where you could contribute. Prepare specific ideas or suggestions that align with their brand message to discuss during your interview.
✨Tip Number 4
Familiarise yourself with the latest tools and software used in PR analytics. Being able to discuss how you can measure and analyse campaign performance will set you apart as a candidate who is results-driven.
We think you need these skills to ace Senior Public Relations Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PR, especially in both B2B and B2C contexts. Use specific examples of past campaigns you've worked on to demonstrate your skills and achievements.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for PR and marketing. Discuss why you're excited about this particular role and how your background aligns with the company's innovative approach and brand strategy.
Showcase Your Creativity: Since the company values creativity, consider including a portfolio or examples of previous PR campaigns you've developed. Highlight any unique strategies you implemented that led to successful outcomes.
Research the Company: Familiarise yourself with the company's brand message and recent PR activities. Mentioning specific initiatives in your application can show your genuine interest and understanding of their market position.
How to prepare for a job interview at Better Placed Ltd - A Sunday Times Top 10 Employer!
✨Showcase Your PR Experience
Make sure to highlight your 3+ years of experience in PR, whether it's client-side or agency. Be prepared to discuss specific campaigns you've worked on, especially those that involved both B2B and B2C markets.
✨Demonstrate Your Creativity
This role values innovation and creative freedom. Come prepared with examples of how you've successfully implemented creative PR strategies in the past, and be ready to share your ideas for future campaigns.
✨Understand the Brand's Position
Research the company thoroughly before the interview. Understand their brand message and current PR strategy so you can discuss how you would contribute to enhancing their brand awareness and overall position.
✨Prepare for Collaboration
Since the role involves working closely with the wider marketing team, be ready to discuss your experience in collaborative environments. Share examples of how you've worked with other teams to achieve common goals in previous roles.
