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- Tasks: Lead and execute paid social campaigns on META, TikTok, and Pinterest.
- Company: Join a fast-growing ecommerce brand with ambitious international goals.
- Benefits: Enjoy a full-time role with opportunities for growth and mentorship.
- Why this job: Be part of a dynamic team driving innovative marketing strategies in a vibrant culture.
- Qualifications: Experience in high-spending ecommerce accounts and a creative mindset are essential.
- Other info: Work closely with talented teams and stay ahead of social media trends.
The predicted salary is between 36000 - 60000 £ per year.
2 days ago Be among the first 25 applicants
Our client is a fast growing ecommerce brand, offering quality products to their customers. They are ambitious, high growth and scaling both in the UK and internationally.
They are now searching for a Paid Social Lead to elevate their digital marketing efforts and drive revenue through social media advertising and other paid channels.
The successful candidate will lead and execute paid social campaigns across key platforms including META, TikTok & Pinterest and work closely on performance marketing and CRM strategy.
With a hands-on approach, they will be responsible for driving performance and scaling results within the performance team while collaborating with the organic social and creative teams. They will oversee a talented team.
Key Responsibilities:
- Lead, develop, and execute paid social strategies across META, Pinterest & TikTok, supported by the marketing team.
- Manage end-to-end campaign delivery, from setup to performance analysis, ensuring maximum ROI.
- Leverage creative insights and collaborate with the organic social team to repurpose content and maximise trends.
- Be hands-on with the tools, actively managing ad spends, and tracking campaign performance.
- Supervise and mentor Executives, providing guidance on campaign optimisation.
- Work closely with the creative team to align ad creatives with brand objectives as well as platform best practices.
- Report on key metrics, providing data-driven insights and recommendations
- Stay on top of the latest social media trends, algorithm changes, and best practices to ensure we stay ahead of the curve.
The Person
- A commercial mindset with a keen eye for maximising ad spend efficiency.
- Creative awareness and the ability to adapt content to fit platform trends and audience needs.
- Experience working on high spending ecommerce accounts – agency or client side
For more information on the role and client please apply immediately
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing and Advertising
-
Industries
Retail
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Paid Social Lead employer: Better Placed Ltd - A Sunday Times Top 10 Employer!
Contact Detail:
Better Placed Ltd - A Sunday Times Top 10 Employer! Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Lead
✨Tip Number 1
Familiarise yourself with the latest trends and updates on platforms like META, TikTok, and Pinterest. Being knowledgeable about current features and advertising options will show your potential employer that you're proactive and ready to hit the ground running.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who have experience in paid social campaigns. Engaging with industry experts can provide you with valuable insights and may even lead to referrals for the position.
✨Tip Number 3
Prepare to discuss specific examples of successful paid social campaigns you've managed in the past. Highlighting your hands-on experience and results will demonstrate your capability to drive performance and scale results effectively.
✨Tip Number 4
Showcase your creative side by being ready to discuss how you've adapted content to fit different platform trends. This will illustrate your ability to collaborate with creative teams and align ad creatives with brand objectives.
We think you need these skills to ace Paid Social Lead
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and required skills for the Paid Social Lead position. Tailor your application to highlight your relevant experience in managing paid social campaigns across platforms like META, TikTok, and Pinterest.
Showcase Your Experience: In your CV and cover letter, emphasise your previous experience with high spending ecommerce accounts. Provide specific examples of successful campaigns you've led, focusing on your ability to drive performance and maximise ROI.
Highlight Collaboration Skills: Since the role involves working closely with creative and organic social teams, mention any past experiences where you collaborated effectively with different departments. This will demonstrate your ability to work in a team-oriented environment.
Stay Current with Trends: Mention your knowledge of the latest social media trends and algorithm changes in your application. This shows that you are proactive and committed to staying ahead in the fast-paced world of digital marketing.
How to prepare for a job interview at Better Placed Ltd - A Sunday Times Top 10 Employer!
✨Know Your Platforms
Familiarise yourself with META, TikTok, and Pinterest. Understand their unique advertising features and audience demographics. This knowledge will help you discuss how to tailor campaigns effectively during the interview.
✨Showcase Your Campaign Success
Prepare to share specific examples of successful paid social campaigns you've led. Highlight your role in driving performance and maximising ROI, as this aligns with the responsibilities of the Paid Social Lead position.
✨Emphasise Collaboration Skills
Since the role involves working closely with creative and organic social teams, be ready to discuss how you've successfully collaborated in the past. Mention any experiences where teamwork led to improved campaign outcomes.
✨Stay Updated on Trends
Demonstrate your awareness of the latest social media trends and algorithm changes. Discuss how you’ve adapted strategies in response to these shifts, showing that you can keep the brand ahead of the curve.
