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- Tasks: Lead exciting marketing campaigns for new retail site launches across the UK.
- Company: Join a fast-growing brand in the retail sector with a strong customer focus.
- Benefits: Enjoy hybrid working, travel opportunities, and a dynamic work environment.
- Why this job: Be part of a high-growth business and see your creative campaigns come to life.
- Qualifications: 3+ years in marketing or campaign management, preferably in retail or leisure.
- Other info: Ideal for those who thrive on variety and autonomy in their work.
The predicted salary is between 36000 - 60000 £ per year.
A fast-growing brand in the retail sector is seeking an experienced Marketing Campaign Manager to lead launch campaigns for new site openings across the UK. This is a fantastic opportunity to play a central role in expanding a well-backed, high-growth business with a strong customer proposition.
The Opportunity:
The successful candidate will be responsible for planning and delivering integrated marketing campaigns that drive awareness, engagement, and sign-ups ahead of each new retail site launch. This role spans digital and offline activity, including lead generation, local marketing, brand activations, and launch events.
Key Responsibilities:
- Develop and execute multi-channel marketing campaigns for new site launches
- Manage lead generation activity across paid social, email, and organic channels
- Oversee production and rollout of in-store and local marketing assets (flyers, signage, banners, etc.)
- Coordinate soft launch events, including guest lists, local partnerships, and influencer activity
- Collaborate with internal CRM teams to build targeted, automated email campaigns
- Track campaign performance and optimise based on data insights
The Ideal Candidate:
- Minimum 3 years’ experience in marketing or campaign management, ideally from a retail or leisure environment
- Proven ability to deliver localised, high-impact launch campaigns
- Strong project management skills and comfortable managing multiple launches at once
- Confident communicator with excellent stakeholder management skills
- Detail-oriented with a creative approach to local marketing
- Willing to travel regularly across the UK to support on-site execution
This is a great opportunity for a driven marketing professional who enjoys variety, autonomy, and the chance to see their campaigns come to life on the ground.
Locations
Marketing Campaign Manager employer: Better Placed Ltd - A Sunday Times Top 10 Employer!
Contact Detail:
Better Placed Ltd - A Sunday Times Top 10 Employer! Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaign Manager
✨Tip Number 1
Familiarise yourself with the brand's current marketing strategies and campaigns. Understanding their tone, style, and target audience will help you tailor your approach and demonstrate your alignment with their vision during interviews.
✨Tip Number 2
Network with professionals in the retail marketing sector. Attend industry events or join relevant online groups to connect with others who may have insights into the company or the role, which can give you an edge in your application.
✨Tip Number 3
Prepare specific examples of successful campaigns you've managed in the past, especially those that involved localised marketing efforts. Being able to discuss these experiences in detail will showcase your expertise and fit for the role.
✨Tip Number 4
Stay updated on the latest trends in digital and offline marketing. Showing that you're knowledgeable about current best practices and innovative strategies can set you apart as a candidate who is ready to lead impactful campaigns.
We think you need these skills to ace Marketing Campaign Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and campaign management, especially in retail or leisure environments. Use specific examples of successful campaigns you've managed to demonstrate your skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the brand's customer proposition. Mention how your experience aligns with the responsibilities outlined in the job description.
Showcase Project Management Skills: In your application, emphasise your project management abilities. Provide examples of how you've successfully managed multiple campaigns or launches simultaneously, highlighting your organisational skills.
Highlight Data-Driven Decision Making: Discuss your experience with tracking campaign performance and using data insights to optimise marketing strategies. This will show your analytical skills and ability to adapt campaigns based on results.
How to prepare for a job interview at Better Placed Ltd - A Sunday Times Top 10 Employer!
✨Showcase Your Campaign Successes
Be prepared to discuss specific marketing campaigns you've managed in the past. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your ability to deliver high-impact launch campaigns.
✨Understand the Brand and Market
Research the company and its brand positioning within the retail sector. Familiarise yourself with their target audience and competitors. This knowledge will help you tailor your responses and show that you're genuinely interested in the role.
✨Demonstrate Project Management Skills
Since the role involves managing multiple launches, be ready to discuss your project management experience. Share examples of how you've successfully coordinated various elements of a campaign, including timelines, budgets, and team collaboration.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and creativity. Prepare to discuss how you would handle specific challenges related to local marketing or campaign execution, showcasing your strategic thinking and adaptability.
