At a Glance
- Tasks: Lead digital strategy and customer journey optimisation for a financial services company.
- Company: Join a respected organisation focused on digital transformation and customer-centric growth.
- Benefits: Enjoy hybrid work options, competitive salary, and a comprehensive benefits package.
- Why this job: Make a real impact in shaping digital strategies and enhancing customer experiences.
- Qualifications: Proven digital marketing experience in financial services with strong leadership skills.
- Other info: Collaborate with a skilled team and external agencies to achieve strategic goals.
The predicted salary is between 48000 - 84000 £ per year.
Senior Digital Optimisation Manager – Financial Services Hybrid – 2 days in North Yorkshire, 3 days WFH Salary c£60,000-£70,000 plus a highly competitive benefits package Are you a strategic leader with a passion for digital transformation and customer-centric growth? An established organisation in the financial services sector is seeking an experienced Senior Digital Optimisation Manager to enhance their digital footprint, drive customer engagement, and achieve commercial targets. Key Responsibilities: Digital Strategy : Develop and execute a comprehensive organic search strategy to elevate digital visibility, building on principles of authority, trust, and relevance. Customer Journey Optimisation : Lead initiatives to make digital experiences seamless, ensuring intuitive, effective customer journeys across web and mobile platforms. Data-Driven Decision Making : Establish a framework that prioritises data insights, enabling informed, impactful decision-making to maximise digital performance. Conversion Optimisation : Spearhead conversion rate optimisation strategies to increase member acquisition and drive customer growth. Leadership and Collaboration : Oversee a skilled team of digital marketers and build productive partnerships with key external agencies, aligning efforts to the company’s strategic goals. About You: Experience : Proven expertise in digital marketing within the financial services industry, with a deep understanding of search engine optimisation and digital analytics. Skills : Strong commercial acumen, strategic thinking, and budget management skills (approx. £1m). Leadership : An influential leader with excellent communication and stakeholder management capabilities. Known for a collaborative style and a proactive approach to problem-solving. Passion for Growth : Driven by continuous improvement, with a commitment to creating customer-focused solutions that deliver measurable value. Why Apply? This is a unique opportunity to shape the digital trajectory of a respected financial services provider, working alongside an innovative team dedicated to transformation and growth. If you’re ready to make an impact, apply now to drive the digital future of this dynamic organisation.
Senior Digital Optimisation Manager employer: Better Placed Ltd - A Sunday Times Top 10 Employer in 2023!
Contact Detail:
Better Placed Ltd - A Sunday Times Top 10 Employer in 2023! Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Optimisation Manager
✨Tip Number 1
Familiarize yourself with the latest trends in digital marketing, especially within the financial services sector. This will not only help you understand the landscape but also allow you to speak confidently about how you can contribute to the company's digital strategy.
✨Tip Number 2
Showcase your leadership skills by preparing examples of how you've successfully led teams or projects in the past. Highlighting your collaborative style and ability to drive results will resonate well with the hiring team.
✨Tip Number 3
Be ready to discuss specific data-driven strategies you've implemented that resulted in measurable improvements. This aligns perfectly with their focus on data insights and conversion optimisation.
✨Tip Number 4
Research the company’s current digital presence and identify areas for improvement. Presenting your thoughts during the interview can demonstrate your proactive approach and genuine interest in the role.
We think you need these skills to ace Senior Digital Optimisation Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, particularly within the financial services sector. Emphasize your expertise in SEO, digital analytics, and any relevant leadership roles you've held.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital transformation and customer-centric growth. Use specific examples from your past experiences to demonstrate how you can contribute to the company's goals.
Highlight Data-Driven Achievements: In your application, focus on your ability to make data-driven decisions. Provide examples of how you've used data insights to enhance digital performance and drive conversion rates in previous roles.
Showcase Leadership Skills: Illustrate your leadership capabilities by discussing your experience managing teams and collaborating with external agencies. Highlight your communication skills and your proactive approach to problem-solving.
How to prepare for a job interview at Better Placed Ltd - A Sunday Times Top 10 Employer in 2023!
✨Showcase Your Digital Strategy Expertise
Be prepared to discuss your experience in developing and executing digital strategies, particularly in the financial services sector. Highlight specific examples where you've successfully elevated digital visibility and customer engagement.
✨Demonstrate Data-Driven Decision Making
Illustrate how you have used data insights to inform your decisions in previous roles. Discuss frameworks you've established for prioritizing data and how these have led to improved digital performance.
✨Highlight Leadership and Collaboration Skills
Share examples of how you've led teams and collaborated with external agencies. Emphasize your communication skills and how you've aligned team efforts with strategic goals in past projects.
✨Express Your Passion for Customer-Centric Solutions
Convey your commitment to creating customer-focused solutions. Discuss any initiatives you've led that resulted in measurable value for customers, showcasing your drive for continuous improvement.