Head of Digital Marketing

Head of Digital Marketing

Bradford Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead a dynamic marketing team and drive impactful strategies for customer engagement.
  • Company: Join a renowned manufacturing leader known for innovation and exceptional customer service.
  • Benefits: Enjoy a hybrid work model with 1-2 days remote each week and a flexible work environment.
  • Why this job: Make a significant impact in a forward-thinking company while enhancing your marketing skills.
  • Qualifications: Proven leadership in B2C marketing, strong analytical skills, and a creative problem-solving mindset.
  • Other info: Must be within commuting distance of West Yorkshire to apply.

The predicted salary is between 43200 - 72000 £ per year.

Are you a dynamic and results-oriented marketing leader ready to take on your next challenge? This is a fantastic opportunity to join a thriving, innovative organisation as Head of Marketing, where you’ll drive the development and execution of impactful marketing strategies that shape the company’s future. Do you have the skills to fill this role Read the complete details below, and make your application today. As a well-established leader in the manufacturing sector, this company is renowned for delivering high-quality products and outstanding customer service. With a strong reputation for innovation and excellence, this Head of Marketing role offers the chance to make a significant impact in a forward-thinking and ambitious environment. Headquartered in the Bradford area, this hybrid role offers the flexibility of 1-2 days working from home per week. However, to be considered for this position, you must be within a commutable distance of West Yorkshire. In this role, you will: Lead and develop a high-performing marketing team. Own and execute the marketing strategy to drive customer acquisition, engagement, and retention. Oversee digital channels, including paid search, SEO, and CRM campaigns, optimising performance to achieve measurable results. Enhance the digital customer journey, ensuring it meets user needs and drives conversions. Collaborate across teams to develop creative solutions and impactful campaigns. Manage budgets, analyse performance metrics, and identify opportunities for growth. What we’re looking for: Proven leadership experience in B2C performance marketing, ideally with expertise in digital acquisition. Strong analytical skills with a focus on data-driven decision-making and campaign attribution. Experience managing digital customer journeys and collaborating with agencies. A creative and proactive approach to problem-solving and campaign development. Excellent communication and leadership skills, with the ability to inspire and develop talent. This is a fantastic opportunity for someone passionate about marketing and eager to make a significant impact in a forward-thinking organisation.

Head of Digital Marketing employer: Better Placed Ltd - A Sunday Times Top 10 Employer in 2023!

Join a dynamic and innovative organization as the Head of Digital Marketing, where your leadership will drive impactful marketing strategies in a thriving manufacturing sector. With a strong commitment to employee growth, this company fosters a collaborative work culture that values creativity and data-driven decision-making. Enjoy the flexibility of a hybrid work model while being part of a team that prioritizes excellence and customer satisfaction, making it an ideal place for passionate marketing professionals looking to make a significant impact.
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Contact Detail:

Better Placed Ltd - A Sunday Times Top 10 Employer in 2023! Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Digital Marketing

✨Tip Number 1

Familiarize yourself with the latest trends in digital marketing, especially in B2C performance marketing. This will not only help you understand the landscape but also allow you to speak confidently about innovative strategies during your interview.

✨Tip Number 2

Prepare specific examples of how you've successfully led marketing teams and executed impactful campaigns in the past. Highlight your analytical skills by discussing how data-driven decisions have led to measurable results in your previous roles.

✨Tip Number 3

Research the company’s current marketing strategies and identify areas for improvement. Being able to discuss these insights during your conversation will demonstrate your proactive approach and genuine interest in the role.

✨Tip Number 4

Network with professionals in the industry, especially those who have experience in digital marketing leadership. Engaging with others can provide valuable insights and potentially lead to referrals that could strengthen your application.

We think you need these skills to ace Head of Digital Marketing

Leadership Experience
B2C Performance Marketing
Digital Acquisition Expertise
Analytical Skills
Data-Driven Decision Making
Campaign Attribution
Digital Customer Journey Management
Collaboration with Agencies
Creative Problem-Solving
Campaign Development
Excellent Communication Skills
Talent Development
Budget Management
Performance Metrics Analysis
Growth Opportunity Identification

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your leadership experience in B2C performance marketing. Emphasize any specific achievements in digital acquisition and your ability to drive customer engagement and retention.

Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and your proactive approach to problem-solving. Mention how your skills align with the company's goals and how you can contribute to their innovative environment.

Showcase Analytical Skills: Provide examples of how you've used data-driven decision-making in past roles. Highlight specific campaigns where you analyzed performance metrics and made adjustments that led to measurable results.

Demonstrate Team Leadership: Discuss your experience in leading and developing high-performing teams. Share examples of how you've inspired talent and collaborated across teams to create impactful marketing strategies.

How to prepare for a job interview at Better Placed Ltd - A Sunday Times Top 10 Employer in 2023!

✨Showcase Your Leadership Experience

Be prepared to discuss your previous leadership roles in marketing. Highlight specific examples where you successfully led a team, drove results, and how your leadership style contributed to the team's success.

✨Demonstrate Analytical Skills

Since the role requires strong analytical skills, come ready to talk about how you've used data to drive marketing decisions. Share examples of campaigns where you analyzed performance metrics and made data-driven adjustments.

✨Discuss Digital Marketing Strategies

Familiarize yourself with various digital marketing channels such as SEO, paid search, and CRM campaigns. Be ready to discuss your experience with these channels and how you've optimized them for better performance.

✨Prepare for Creative Problem-Solving Questions

Expect questions that assess your creativity and problem-solving abilities. Think of instances where you developed innovative marketing solutions or campaigns that had a significant impact on customer engagement and retention.

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