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- Tasks: Drive awareness and engagement for clients through innovative digital PR strategies.
- Company: Join an award-winning PR agency working with fantastic, well-known brands.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and creativity.
- Why this job: Perfect for those who love merging traditional PR with digital innovation in a small team.
- Qualifications: Exceptional copywriting skills and experience in digital media channels are essential.
- Other info: This is a new role, offering a chance to shape the future of digital PR.
The predicted salary is between 36000 - 60000 £ per year.
My award winning PR client is looking for a Digital PR Manager that has a passion for digital marketing to join their growing team. This is a great time to join them and get to work with some fantastic well-known brands. This is a new role for the company and the Digital PR Manager will drive awareness and engagement for clients across multiple sectors. If you thrive working in a small business environment and enjoy merging traditional PR with digital innovation, this is the role for you!
PR and Content Strategy
- Collaborate with the PR and content team to align campaigns across platforms and digital media outlets
- Develop compelling content strategies that resonate with diverse audiences
- Write and distribute press releases, thought leadership pieces, and blog content to drive engagement
Outreach and Digital PR
- Identify and secure high-quality media placements and link-building opportunities
- Build relationships with journalists, influencers, and key stakeholders to amplify brand visibility
- Monitor and analyse outreach campaigns, providing actionable insights to enhance performance
- Stay updated on trends, tools, and best practices in digital PR and outreach
Client Engagement and Management
- Act as the primary point of contact for selected clients, ensuring exceptional service delivery
- Provide strategic counsel to clients, helping them achieve their communications goals
- Manage the Social Media Executive (new position currently recruiting for)
Skills and Experience
- Exceptional copywriting skills for press releases, digital content, and marketing materials
- Proven ability to secure media placements and collaborate with influencers
- Strong knowledge of digital media channels, including social media platforms, specifically LinkedIn and Meta
- Knowledge of SEO and PPC best practices and their application in digital PR
- Experience of email marketing management and using platforms such as Mailchimp confidently
- Demonstrable track record of delivering ROI for digital marketing strategies
- Experience with paid social media campaigns and ad strategies
- Working knowledge of WordPress or similar CMS platforms
Digital PR & Outreach Manager employer: Better Days Recruitment
Contact Detail:
Better Days Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR & Outreach Manager
✨Tip Number 1
Network with professionals in the digital PR space. Attend industry events, webinars, or local meetups to connect with people who work in similar roles. Building relationships can lead to valuable insights and potential job referrals.
✨Tip Number 2
Stay updated on the latest trends in digital marketing and PR. Follow relevant blogs, podcasts, and social media accounts to keep your knowledge fresh. This will not only help you in interviews but also show your passion for the field.
✨Tip Number 3
Create a personal portfolio showcasing your previous work in PR and digital marketing. Include case studies of successful campaigns, press releases, and any content you've developed. This tangible evidence of your skills can set you apart from other candidates.
✨Tip Number 4
Engage with the brands you admire on social media. Comment on their posts, share their content, and participate in discussions. This not only demonstrates your interest in the company but also helps you understand their communication style and audience.
We think you need these skills to ace Digital PR & Outreach Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital PR and outreach. Emphasise your copywriting skills, media placements, and any successful campaigns you've managed. Use keywords from the job description to align your experience with what the company is looking for.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how it aligns with the company's goals. Mention specific examples of your work that demonstrate your ability to drive engagement and awareness for clients. Show enthusiasm for working with well-known brands and your understanding of the digital landscape.
Showcase Your Knowledge: Demonstrate your understanding of current trends in digital PR and outreach. Mention any tools or platforms you are familiar with, such as Mailchimp for email marketing or WordPress for content management. This will show that you are proactive and knowledgeable about the industry.
Proofread Your Application: Before submitting your application, carefully proofread your CV and cover letter. Check for any spelling or grammatical errors, as these can create a negative impression. A polished application reflects your attention to detail, which is crucial in PR roles.
How to prepare for a job interview at Better Days Recruitment
✨Showcase Your Passion for Digital Marketing
Make sure to express your enthusiasm for digital marketing during the interview. Share specific examples of how you've successfully merged traditional PR with digital strategies in past roles, as this aligns perfectly with what the company is looking for.
✨Demonstrate Your Copywriting Skills
Prepare to discuss your copywriting experience, especially in creating press releases and engaging content. Bring samples of your work or be ready to discuss how you approach writing for different audiences and platforms.
✨Highlight Your Outreach Experience
Be ready to talk about your experience in securing media placements and building relationships with journalists and influencers. Discuss any successful campaigns you've led and the strategies you used to achieve high-quality placements.
✨Stay Updated on Industry Trends
Research current trends in digital PR and outreach before the interview. Being knowledgeable about the latest tools and best practices will show that you're proactive and committed to staying ahead in the field.
