Better Collective is seeking an experienced CRM & Lifecycle Senior Manager to establish and lead a group-wide CRM and lifecycle strategy across our global sports media brands. The role combines strategy, data, technology and operational leadership to turn first- and zero-party data into personalised experiences and measurable business value.
Working with product, data, commercial and brand teams, you will create frameworks and operating models to acquire, activate, engage, retain and monetise
Senior CRM & Lifecycle Architect: Strategy to Activation employer: Better Collective
Better Collective is an exceptional employer that offers a dynamic work environment at the forefront of the gaming and esports industry. With a strong emphasis on innovation and collaboration, employees are encouraged to develop their skills and explore new commercial opportunities while working with some of the biggest brands in sports and gaming. The hybrid work model in London provides flexibility, allowing for a balanced professional and personal life, making it an attractive place for passionate individuals looking to make a meaningful impact.
