At a Glance
- Tasks: Lead FUTBIN's strategy, product direction, and user engagement in the football gaming ecosystem.
- Company: Join a global sports media group with a mission to excite fans and build communities.
- Benefits: Dynamic work environment, competitive salary, and opportunities for innovation and growth.
- Other info: Inclusive workplace that values diversity and encourages innovative thinking.
- Why this job: Shape the future of football gaming while driving revenue and community engagement.
- Qualifications: 6-8 years in product leadership with a strong understanding of gaming and sports tech.
The predicted salary is between 80000 - 120000 £ per year.
Better Collective is a global digital sports media group on a mission to excite sports fans and build communities worldwide. We operate at the intersection of sports, media, technology, betting, and prediction markets. With brands like FUTBIN, HLTV, Action Network, Playmaker HQ, VegasInsider, Bolavip, FutbolSites, and more, we engage 450+ million monthly users worldwide. We combine the scale of a corporation with the speed and mindset of a startup.
We are seeking a Director of FUTBIN to lead the strategic, product and commercial direction of one of the most widely used platforms in the football gaming ecosystem. The Director will be responsible for shaping the long term vision, owning the full P&L, driving user growth and engagement, overseeing product innovation and ensuring FUTBIN remains the go-to destination for players worldwide. This is a high-ownership role for a commercially-minded leader who can balance platform excellence with revenue growth and financial accountability.
What you'll do
- Define and execute the long term product and business strategy for FUTBIN.
- Own the full P&L for the platform — setting revenue targets, managing the cost base, and driving profitable growth across all channels.
- Lead cross-functional teams across product, design, content and marketing.
- Drive user acquisition, retention and monetisation strategies across web and mobile platforms.
- Develop and optimise multiple revenue streams including advertising, subscriptions, affiliate partnerships and premium features, with a sharp eye on unit economics and margin.
- Oversee roadmap prioritisation using data insights, market trends and user feedback.
- Develop partnerships within the football gaming and esports ecosystem.
- Identify and evaluate new commercial opportunities — from sponsorships and brand integrations to licensing and data partnerships.
- Enhance platform features such as player databases, pricing tools, squad builders and analytics.
- Ensure high performance, scalability, and reliability of the platform.
- Champion a strong community-first approach in all product decisions.
- Manage senior stakeholders and report on key business KPIs — including revenue, margin, ARPU and LTV — to executive leadership and investors.
What we're looking for
- 6–8 years of experience in product leadership, digital media, gaming or sports tech.
- Proven P&L ownership experience — comfortable setting budgets, forecasting revenue and driving margin improvement across a consumer platform.
- Commercially-minded with a track record of growing revenue through diversified monetisation models including ads, subscriptions, partnerships and hybrid approaches.
- Proven experience leading cross-functional teams in a fast-paced tech environment.
- Strong background in product strategy, growth and user engagement at scale.
- Deep understanding of data analytics, experimentation and KPI-driven development.
- Experience with platforms serving large consumer audiences.
- Excellent leadership, communication, and stakeholder management skills.
- Strong understanding of the football gaming ecosystem.
Nice to have
- Experience in esports, fantasy sports or gaming communities.
- Familiarity with EA SPORTS FC / Ultimate Team.
- Knowledge of SEO, content strategy, and community-led growth.
- Experience with personalisation, recommendation systems.
- Exposure to fundraising, investor reporting or operating within a PE/VC-backed environment.
We are a global sports media group headquartered in Copenhagen, with offices around the world and more than 1,400 employees. Our vision is to become the lead digital sports media group and we want to excite sports fans through engaging content and foster passionate communities worldwide. Through our products and services, we will create a more transparent and trusted business. We are a dynamic, energetic, and diverse workplace, encouraging an open and informal tone, strong unity, and high ambitions.
With our four company values Integrity, Respect, Ambition and Collaboration we thrive to be a company that is inclusive and a safe place for our employees, with room to be innovative and courageous. It is better to be equal - We are an equal opportunity employer and diversity is what gives us the little extra we need. We believe diverse teams help us make better products. We hire for cultural growth and welcome people of all genders, ethnicity, ages, stories, nationalities, religions, and backgrounds.
Hybrid London, United Kingdom
Director - Futbin in London employer: Better Collective
Better Collective is an exceptional employer, offering a dynamic and inclusive work environment in the heart of London. With a strong focus on employee growth and innovation, we empower our team members to take ownership of their roles while fostering collaboration across diverse backgrounds. Our commitment to integrity, respect, and ambition ensures that every employee feels valued and has the opportunity to contribute to exciting projects that engage millions of sports fans worldwide.
StudySmarter Expert Advice🤫
We think this is how you could land Director - Futbin in London
✨Tip Number 1: Get Involved in Consulting Case Competitions
Look for case competitions hosted by universities and consulting firms. They’re a fab way to showcase your problem-solving skills and meet industry players. Plus, winning one can seriously boost your CV, which we know is key when applying for roles like Director - Futbin at Better Collective!
✨Tip Number 2: Leverage Alumni Networks
Tap into your university’s alumni network; many consultants love to help out new talent. Reach out to alumni who are working in management consulting, they might have insider knowledge about openings at firms like Better Collective or be willing to refer you for that Director - Futbin position!
✨Tip Number 3: Attend Industry Events and Conferences
Keep an eye on management consulting events, workshops, or panels. These are prime opportunities to network with top professionals and get your name out there. You might even bump into someone from Better Collective who’s on the lookout for their next Director - Futbin star!
✨Tip Number 4: Polish Your Consulting Skills Online
Engage with online platforms that offer consulting simulations or courses. Prove your chops by completing relevant projects — this not only beefs up your experience but also gives you concrete examples to chat about during interviews for that full-time Director - Futbin role at Better Collective!
We think you need these skills to ace Director - Futbin in London
Some tips for your application 🫡
Show Your Problem-Solving Skills:In management consulting, it's all about problem-solving—so make sure your CV highlights your analytical and critical thinking skills. Include examples from your studies or previous roles where you tackled complex issues or came up with innovative solutions. Quantify your achievements whenever possible to demonstrate your impact!
Tailor Your Cover Letter:Your cover letter is your chance to explain why you're a perfect fit for the consulting world. Focus on your motivation for joining the industry and how your skills align with the requirements of the role at Better Collective. Remember to mention any relevant coursework or projects that showcase your understanding of strategic frameworks or business models!
Highlight Team Experience:Consultants often work in teams, so it's vital to showcase your collaborative skills. Include experiences where you've worked effectively with others, whether in academic group projects or internships. Discuss your role in the team and how you helped achieve common goals, demonstrating you can thrive in a consultancy environment.
Professionalise Your Online Presence:Make sure your LinkedIn and any other professional profiles are up to date, reflecting your career aspirations in management consulting. Connect with industry professionals and follow relevant groups—show you’re serious about entering this field. Applying through our website is a great way to get noticed, so showcase your personality and enthusiasm there!
How to prepare for a job interview at Better Collective
✨Master the Case Study Game
In management consulting, case study interviews are all the rage. Make sure to practice structuring your thoughts and analysing data on the fly. Use resources like example case studies to get comfortable with frameworks and solutions. Remember, it’s not just about getting the right answer but showcasing your thought process, so talk us through your reasoning!
✨Know Your Numbers
Be prepared for some numerical and analytical questions. Brush up on your mental math and be ready to interpret data from charts or graphs. We might throw some business scenarios at you that require a quick turnaround on numerical analysis, so practice these skills to feel confident and swift!
✨Show Your Leadership Flair
As this is a full-time role, we want to see your potential as a seasoned consultant. Be ready to discuss experiences where you've led a project or a team. Think about times you've influenced decisions or navigated challenges—this is your chance to show how you can thrive in a fast-paced, collaborative environment.
✨Be a Cultural Fit
We’re not just looking for brains; we want to see if you vibe with our company culture at Better Collective. Prepare to share how your values align with ours. Have a think about what makes a great team environment for you and how you can contribute to that. A good cultural fit goes a long way in management consulting!
