Paid Social - Team Lead

Paid Social - Team Lead

City of London Full-Time No home office possible
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At a Glance

  • Tasks: Lead our Paid Social team and drive growth through innovative marketing strategies.
  • Company: Dynamic global sports media group with a vibrant culture in the heart of Soho.
  • Benefits: Flexible hours, private health insurance, 30 days leave, and a hybrid working model.
  • Why this job: Join a passionate team and make a real impact in the digital sports media landscape.
  • Qualifications: 5+ years experience in digital marketing, preferably in iGaming or Affiliate sectors.
  • Other info: Inclusive workplace that values diversity and encourages innovation.

We are expanding our Paid Social team and are looking for a highly motivated and data driven Paid Social Lead to spearhead our company’s overall growth strategy. As the Paid Social Lead you will play a critical role in identifying new opportunities, cultivating relationships with key stakeholders and achieving groups KPI’s.

Your main responsibilities are:

  • Lead our Paid Social team
  • Provide regular reporting and analysis to ensure stakeholders are kept up to date with performance
  • Manage and expand our Paid Social reach by identifying new markets, maintaining existing markets and broadening our campaigns to reach our desired target audience.
  • Maintain strong relationships with external and internal stakeholders
  • Regularly communicate with wider teams to provide updates on new funnels, markets, and marketing campaigns.
  • Provide effective leadership and guidance to the team, fostering a culture of excellence and collaboration.
  • Take responsibility for your team’s performance and career development.

Our expectations to you:

  • Scaling our current operations in established markets.
  • Identify new GEOs to expand current operations and establish our presence there.
  • Collaborate with the marketing teams to develop and execute effective marketing campaigns that align with overall marketing and business goals.
  • Provide guidance and creative direction to ensure the promotion of our products/services is accurate, compelling, and compliant with industry regulations.
  • Stay up-to-date with industry regulations, guidelines, and best practices to ensure all marketing activities are compliant.
  • Implement processes and checks to monitor and address any potential violations or issues related to affiliate activities.

Who you are:

  • Minimum 5 years previous experience
  • Experience in the iGaming and/or Affiliate sector is essential
  • Comprehensive understanding of the digital marketing funnels and commercial
  • Highly numerate, analytical and target driven with the proven ability to deliver ROI
  • You thrive in a busy and vibrant environment
  • You have strong attention to detail
  • Profit focused and KPI driven
  • You are process-oriented and won't be satisfied if the methodology is inefficient.

What makes you a great match:

We want the best people in our team and we believe that the following traits and experiences are important for becoming successful in this role as Paid Social Lead and it is the basis upon which we assess candidates. However, we acknowledge that talent takes many forms so we welcome and encourage applications from people with a diverse variety of experiences, backgrounds and identities.

What do we offer you:

  • Flexible working hours which supports a healthy work-life balance
  • Private health and dental insurance, group income protection, life assurance
  • A varied everyday life in a fast-paced international business
  • A dynamic office right in the heart of Soho - we overlook Carnaby Street!
  • A professional yet casual working climate with very skilled, passionate and fun colleagues
  • Hybrid working model (2 days at the office, 3 days remote)
  • 30 days annual leave (excluding bank holidays!)

About us:

We are a global sports media group headquartered in Copenhagen, with offices around the world and more than 1,400 employees. Our vision is to become the lead digital sports media group and we want to excite sports fans through engaging content and foster passionate communities worldwide. Through our products and services, we will create a more transparent and trusted business. We are a dynamic, energetic, and diverse workplace, encouraging an open and informal tone, strong unity, and high ambitions. With our four company values Integrity, Respect, Ambition and Collaboration we thrive to be a company that is inclusive and a safe place for our employees, with room to be innovative and courageous. It is better to be equal - We are an equal opportunity employer and diversity is what gives us the little extra we need. We believe diverse teams help us make better products. We hire for cultural growth and welcome people of all genders, ethnicity, ages, stories, nationalities, religions, and backgrounds.

Paid Social - Team Lead employer: Better Collective GmbH

Join a vibrant and dynamic team at our global sports media group, where we prioritise employee well-being with flexible working hours, private health insurance, and a generous 30 days of annual leave. Located in the heart of Soho, our professional yet casual work environment fosters collaboration and innovation, providing ample opportunities for personal and career growth while being part of a diverse and inclusive culture that values integrity and ambition.
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Contact Detail:

Better Collective GmbH Recruiting Team

We think you need these skills to ace Paid Social - Team Lead

Data Analysis
Paid Social Strategy
Stakeholder Management
KPI Achievement
Digital Marketing Funnels
iGaming Knowledge
Affiliate Marketing Experience
Analytical Skills
Attention to Detail
Leadership Skills
Creative Direction
Compliance Knowledge
Process Orientation
Market Expansion

Some tips for your application 🫡

Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about leading our Paid Social team and driving growth. Share specific examples of your past experiences that align with our goals.

Be Data-Driven: Since this role is all about being analytical, make sure to highlight your experience with data analysis in your application. We love numbers, so include any metrics or KPIs you've successfully managed in previous roles to showcase your impact.

Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific skills and experiences we’re looking for. Mention how your background in iGaming or the affiliate sector makes you a perfect fit for us.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our dynamic team!

How to prepare for a job interview at Better Collective GmbH

✨Know Your Numbers

As a Paid Social Lead, you'll need to demonstrate your analytical skills. Brush up on key metrics and KPIs relevant to paid social campaigns. Be ready to discuss how you've used data to drive decisions and improve ROI in your previous roles.

✨Showcase Your Leadership Style

This role requires effective leadership and team management. Prepare examples of how you've led teams in the past, focusing on fostering collaboration and achieving results. Highlight any specific strategies you've implemented to develop your team's skills and performance.

✨Understand the Market Landscape

Familiarise yourself with the iGaming and affiliate sectors, as well as current trends in digital marketing. Be prepared to discuss potential new markets for expansion and how you would approach entering them. This shows your proactive mindset and strategic thinking.

✨Communicate Effectively

Since maintaining relationships with stakeholders is crucial, practice articulating your thoughts clearly. Think about how you would update various teams on campaign performance and market insights. Good communication can set you apart as a candidate who values collaboration.

Paid Social - Team Lead
Better Collective GmbH
Location: City of London
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