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- Tasks: Create standout advertising copy and innovative campaign ideas across multiple channels.
- Company: Dynamic company focused on sports betting with a vibrant, multicultural team.
- Benefits: Remote work options, competitive salary, and continuous learning opportunities.
- Other info: Fast-paced environment with great potential for personal and professional growth.
- Why this job: Join a creative team and make your mark in the exciting world of sports marketing.
- Qualifications: 5+ years in copywriting with a passion for sports and bold ideas.
The predicted salary is between 45000 - 55000 £ per year.
Key responsibilities:
- Originate big campaign ideas and create original copy that is relevant to the countries we operate in.
- Develop creative work that brings marketing strategy to life across all countries and channels.
- Have a deep understanding of user psychology and how to craft the perfect CTA.
- Incessantly deliver original/inventive concepts and distinctive ideas.
- Produce advertising copy that really stands out and sets us apart from competitors.
- Support the creative team in a fast-moving creative environment that delivers consistently high-quality creative output across all channels of marketing.
- Take steps to ensure content is understood in the different markets by reaching out to local teams.
- Ensure consistency and quality of brand messaging.
- Perform regular competitor research reviews.
Skills and experience needed:
- Ability to explain articulately and constructively defend an idea to stakeholders.
- At least 5 years of experience in a similar role.
- Extensive experience as a lead copywriter, senior marketing or advertising content creative developing impactful ideas for multiple channels, countries, and languages, including social, paid digital and out-of-home mediums.
- A track record of delivering bold, differentiating work.
- Experience in working cross-culturally and in a global environment.
- A good understanding of strategy and ability to interpret and improve briefs where required.
- Ability to originate disruptive ideas that resonate culturally and commercially.
- Ability to work effectively with colleagues throughout the creative development process, from design and copy to production, to drive the right creative outputs for the brand.
- Proactive attitude, creative thinking abilities, and confidence to voice ideas.
- Ability to be solution-focused in the interpretation of feedback (ideally).
- You have a passion for football and sports betting.
What we offer:
- Remote work (or from one of our offices).
- Competitive salary.
- An opportunity to develop solutions from scratch.
- Personal and professional growth as well as career & competencies development.
- Continuous training and learning opportunities.
- Work with multi-cultural and like-minded creative individuals in a friendly work environment.
Senior Advertising Copywriter in London employer: Betpawa
Contact Detail:
Betpawa Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Advertising Copywriter in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your portfolio! Make sure it’s up-to-date and highlights your best work. When you get the chance to chat with hiring managers, be ready to discuss your projects and how they align with the company’s vision.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your responses to show how your experience and ideas can contribute to their goals. Don’t forget to think of questions to ask them too!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are genuinely interested in joining our team and making an impact.
We think you need these skills to ace Senior Advertising Copywriter in London
Some tips for your application 🫡
Show Off Your Creativity: As a Senior Advertising Copywriter, we want to see your unique voice and style. Don’t hold back on showcasing your best work in your application – whether it’s bold campaigns or clever taglines, let your creativity shine!
Tailor Your Application: Make sure to customise your application for us! Highlight your experience with multi-channel campaigns and how you’ve tackled different markets. We love seeing how you can adapt your skills to fit our diverse needs.
Know Your Audience: Demonstrate your understanding of user psychology in your application. Share examples of how you’ve crafted compelling CTAs that resonate with different audiences. This will show us you’re the right fit for our global environment.
Be Proactive and Engaging: In your written application, don’t just list your skills – tell us how you’ve used them! Share stories of how you’ve collaborated with teams and driven creative outputs. We’re looking for someone who’s not afraid to voice their ideas and take initiative.
How to prepare for a job interview at Betpawa
✨Know Your Audience
Before the interview, research the company’s target markets and their unique characteristics. Understanding user psychology is key for a Senior Advertising Copywriter, so be ready to discuss how your ideas can resonate with different audiences.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best work, especially campaigns that demonstrate bold and differentiating ideas. Be ready to explain the thought process behind each piece and how it aligns with marketing strategies across various channels.
✨Be Ready to Defend Your Ideas
Practice articulating your concepts clearly and confidently. You’ll need to explain and defend your ideas to stakeholders, so think of potential questions they might ask and prepare your responses in advance.
✨Emphasise Collaboration
Highlight your experience working cross-culturally and within creative teams. Discuss how you’ve collaborated with designers and other creatives to drive successful outcomes, as teamwork is crucial in a fast-paced environment.