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- Tasks: Identify improvements and collaborate with teams to enhance our marketing function.
- Company: Join bet365, a leading online gambling company revolutionising the industry since 2000.
- Benefits: Hybrid working options, growth opportunities, and a culture that rewards creativity.
- Other info: Dynamic environment with opportunities for market research and cross-functional collaboration.
- Why this job: Make a real impact in online gambling while working with cutting-edge technology.
- Qualifications: Experience in product management and CRM technologies is essential.
The predicted salary is between 55000 - 65000 £ per year.
Company Description
At bet365, we're one of the world's leading online gambling companies, revolutionising the industry since 2000. Founded by Denise Coates CBE, we now employ over 9,000 people and serve over 100 million customers in 27 languages. Our focus on In-Play betting has solidified our market-leading position, offering an unmatched experience across 96 sports and 700,000 streaming events. With over 750 concurrent sporting fixtures at peak and more live sports streamed than anyone else in Europe, we handle over 6 billion HTTP requests daily and process more than 2 million bets per hour at peak.
We empower our employees to push boundaries and explore new ideas, cultivating a culture that celebrates and rewards creativity. This offers employees a wealth of opportunities for growth, giving them the opportunity to make a real impact in the world of online gambling. As a forward-thinking company, we’re breaking new ground in software innovation too, redefining what’s possible for our customers worldwide.
Job Description
As a Senior Software Product Analyst, you will be responsible for identifying improvements, defining requirements, and liaising with multiple teams to deliver positive changes to the marketing function. The Marketing function is essential to our ongoing success, influencing every stage of the customer journey. This role requires a dynamic individual who can engage with teams at all levels and functions, bringing them together with a common goal to deliver outstanding results. You will apply your knowledge of our customers, regulatory requirements and the technology stack to drive change and deliver value.
In our fast-paced and evolving environment, initiative, context switching and data-driven decision-making are vital. You will have a deep understanding of CRM technologies to support the continuous improvement of our direct-to-customer marketing across all touchpoints. This role is eligible for inclusion in the Company’s hybrid working from home policy.
Qualifications
- Experience working within product management.
- Experience in Marketing Technology (MarTech), specialising in Customer Relationship Management (CRM).
- Comfortable working with internally built and third-party technologies including CDPs and CEPs.
- Demonstrable experience of product launches and continuous improvement that achieves Business objectives.
- Strong understanding of product lifecycles, methodologies, and agile frameworks.
- Strategic thinking and the ability to translate Business goals into achievable product plans.
- Comfortable working in a fast-paced environment, multi-tasking and working with ambiguity and change.
- Good knowledge and understanding of the gambling industry.
Additional Information
- Supporting marketing in the key areas, either problem solving or delivering new capability.
- Conducting market research, competitor analysis and customer trend analysis using internal and external data points.
- Leading the end-to-end product development lifecycle from ideation to launch.
- Producing detailed requirements that enable the development teams to deliver what is required.
- Prioritising your work stack and reviewing it regularly to ensure timely delivery and release of value, as well as defining what success looks like for your products and initiatives.
- Running trials to ascertain value.
- Building strong relationships across internal and external stakeholders to ensure complete alignment of product initiatives that meet needs, whilst leading cross functional sessions to align outcomes.
- Challenging decisions, requirements and understandings as needed so all viewpoints are considered.
- Updating key stakeholders regularly on plans.
At bet365, we're committed to creating an environment where everyone feels welcome, respected and valued. Where all individuals can grow and develop, regardless of their background. We're Never Ordinary, and we're always striving to be better. If you need any adjustments or accommodations to the recruitment process, at either application or interview, please don’t hesitate to reach out.
Senior Software Product Analyst in Stoke-on-Trent employer: bet365
Contact Detail:
bet365 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Software Product Analyst in Stoke-on-Trent
✨Tip Number 1
Network like a pro! Reach out to current employees at bet365 on LinkedIn or other platforms. Ask them about their experiences and any tips they might have for landing the Senior Software Product Analyst role. Personal connections can make a huge difference!
✨Tip Number 2
Prepare for the interview by diving deep into bet365's products and services. Understand their marketing strategies and how they leverage technology. This will show your genuine interest and help you stand out as a candidate who’s ready to contribute from day one.
✨Tip Number 3
Practice your problem-solving skills! Be ready to tackle real-world scenarios related to product management and marketing technology during interviews. Think about how you would approach challenges in the gambling industry and be prepared to share your thought process.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the bet365 team. Good luck, and we can’t wait to see you shine!
We think you need these skills to ace Senior Software Product Analyst in Stoke-on-Trent
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Software Product Analyst role. Highlight your experience in product management and CRM technologies, as these are key for us. Use specific examples that showcase your skills and achievements in a way that aligns with our job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role at bet365. Mention your understanding of the gambling industry and how your strategic thinking can help us drive change and deliver value.
Showcase Your Data-Driven Mindset: Since we’re all about data-driven decision-making, make sure to highlight any relevant experience you have with market research, competitor analysis, or customer trend analysis. This will show us that you can bring valuable insights to the table.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at bet365
✨Know Your Stuff
Make sure you have a solid understanding of the gambling industry and bet365's position within it. Brush up on their marketing strategies, especially around CRM technologies and how they enhance customer experiences. This will show that you're not just interested in the role but also in the company itself.
✨Showcase Your Experience
Prepare to discuss your previous experience in product management and MarTech. Be ready to share specific examples of product launches you've led and how you've driven continuous improvement. Highlight your ability to work with both internal and third-party technologies, as this is crucial for the role.
✨Engage with the Team
Since this role involves liaising with multiple teams, practice how you'll communicate and collaborate effectively. Think of ways to demonstrate your ability to bring people together towards a common goal. You might even want to prepare a few questions about their current team dynamics to show your interest in collaboration.
✨Be Data-Driven
As a Senior Software Product Analyst, your decisions will need to be backed by data. Prepare to discuss how you've used data in past roles to inform your decisions and drive change. Familiarise yourself with market research and competitor analysis techniques, as these will be key in your discussions during the interview.