At a Glance
- Tasks: Drive marketing improvements and lead product development from ideation to launch.
- Company: Dynamic company focused on innovative marketing solutions.
- Benefits: Hybrid working options, competitive salary, and opportunities for professional growth.
- Other info: Fast-paced environment with a focus on continuous improvement and strategic thinking.
- Why this job: Make a real impact in marketing while collaborating with diverse teams.
- Qualifications: Experience in product management and CRM technologies required.
The predicted salary is between 45000 - 60000 € per year.
As a Senior Software Product Analyst, you will be responsible for identifying improvements, defining requirements, and liaising with multiple teams to deliver positive changes to the marketing function. The Marketing function is essential to our on-going success, influencing every stage of the customer journey. This role requires a dynamic individual who can engage with teams at all levels and functions, bringing them together with a common goal to deliver outstanding results. You will apply your knowledge of our customers, regulatory requirements and the technology stack to drive change and deliver value. In our fast-paced and evolving environment, initiative, context switching and data-driven decision-making are vital. You will have a deep understanding of CRM technologies to support the continuous improvement of our direct-to-customer marketing across all touchpoints. This role is eligible for inclusion in the Company's hybrid working from home policy.
Responsibilities
- Supporting marketing in the key areas, either problem solving or delivering new capability.
- Conducting market research, competitor analysis and customer trend analysis using internal and external data points.
- Leading the end-to-end product development lifecycle from ideation to launch.
- Producing detailed requirements that enable the development teams to deliver what is required.
- Prioritising your work stack and reviewing it regularly to ensure timely delivery and release of value, as well as defining what success looks like for your products and initiatives.
- Running trials to ascertain value.
- Building strong relationships across internal and external stakeholders to ensure complete alignment of product initiatives that meet needs, whilst leading cross functional sessions to align outcomes.
- Challenging decisions, requirements and understandings as needed so all viewpoints are considered.
- Updating key stakeholders regularly on plans.
Qualifications
- Experience working within product management.
- Experience in Marketing Technology (MarTech), specialising in Customer Relationship Management (CRM).
- Comfortable working with internally built and third-party technologies including CDPs and CEPs.
- Demonstrable experience of product launches and continuous improvement that achieves Business objectives.
- Strong understanding of product lifecycles, methodologies, and agile frameworks.
- Strategic thinking and the ability to translate Business goals into achievable product plans.
- Comfortable working in a fast-paced environment, multi-tasking and working with ambiguity and change.
- Good knowledge and understanding of the gambling industry.
Software Product Analyst employer: bet365
As a Senior Software Product Analyst at our company, you will thrive in a dynamic and collaborative work culture that values innovation and employee growth. With a strong focus on continuous improvement and a commitment to delivering exceptional results, we offer a hybrid working model that promotes work-life balance while providing opportunities for professional development in the fast-paced marketing technology sector. Join us to be part of a team that drives meaningful change and enhances the customer journey across all touchpoints.
StudySmarter Expert Advice🤫
We think this is how you could land Software Product Analyst
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend meetups, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their marketing strategies and how your role as a Software Product Analyst fits into the bigger picture. We want you to shine, so practice common interview questions and think about how your experience aligns with their needs.
✨Tip Number 3
Showcase your skills through real-world examples. When discussing your experience, highlight specific projects where you’ve driven change or improved processes. We love seeing how you’ve made an impact in previous roles, especially in fast-paced environments!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always looking for dynamic individuals who can engage with teams and drive results, just like you!
We think you need these skills to ace Software Product Analyst
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Senior Software Product Analyst. Highlight your experience in product management and any relevant MarTech or CRM expertise. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how you can contribute to our marketing function. Be sure to mention specific examples of your past successes in product development.
Showcase Your Data Skills:Since data-driven decision-making is key for us, make sure to highlight your experience with market research and customer trend analysis. We love seeing how you've used data to drive change and deliver value in previous roles!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at bet365
✨Know Your Product Inside Out
Before the interview, make sure you have a solid understanding of the product lifecycle and methodologies relevant to the role. Familiarise yourself with CRM technologies and how they impact marketing strategies. This will help you speak confidently about how you can contribute to the team.
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with market research and data analysis. Bring examples of how you've used data to drive decisions in previous roles. This will demonstrate your ability to make data-driven choices that align with business objectives.
✨Build Rapport with Stakeholders
Highlight your experience in building relationships across teams. Share specific instances where you’ve successfully collaborated with different stakeholders to achieve common goals. This shows that you can engage effectively with various functions within the company.
✨Embrace Change and Ambiguity
Since the role requires working in a fast-paced environment, be ready to discuss how you've managed change and ambiguity in past positions. Share strategies you’ve used to prioritise tasks and deliver value under pressure, showcasing your adaptability.
