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- Tasks: Identify improvements and define requirements to enhance our marketing function.
- Company: Join a dynamic team in a fast-paced, innovative environment.
- Benefits: Hybrid working options, competitive salary, and opportunities for professional growth.
- Other info: Collaborate with diverse teams and lead exciting product development initiatives.
- Why this job: Make a real impact on customer journeys and drive change in marketing technology.
- Qualifications: Experience in product management and CRM technologies is essential.
The predicted salary is between 55000 - 65000 £ per year.
As a Senior Software Product Analyst, you will be responsible for identifying improvements, defining requirements, and liaising with multiple teams to deliver positive changes to the marketing function. The Marketing function is essential to our on-going success, influencing every stage of the customer journey.
This role requires a dynamic individual who can engage with teams at all levels and functions, bringing them together with a common goal to deliver outstanding results. You will apply your knowledge of our customers, regulatory requirements and the technology stack to drive change and deliver value.
In our fast-paced and evolving environment, initiative, context switching and data-driven decision-making are vital. You will have a deep understanding of CRM technologies to support the continuous improvement of our direct-to-customer marketing across all touchpoints. This role is eligible for inclusion in the Company's hybrid working from home policy.
Qualifications- Experience working within product management.
- Experience in Marketing Technology (MarTech), specialising in Customer Relationship Management (CRM).
- Comfortable working with internally built and third-party technologies including CDPs and CEPs.
- Demonstrable experience of product launches and continuous improvement that achieves Business objectives.
- Strong understanding of product lifecycles, methodologies, and agile frameworks.
- Strategic thinking and the ability to translate Business goals into achievable product plans.
- Comfortable working in a fast-paced environment, multi-tasking and working with ambiguity and change.
- Good knowledge and understanding of the gambling industry.
- Supporting marketing in the key areas, either problem solving or delivering new capability.
- Conducting market research, competitor analysis and customer trend analysis using internal and external data points.
- Leading the end-to-end product development lifecycle from ideation to launch.
- Producing detailed requirements that enable the development teams to deliver what is required.
- Prioritising your work stack and reviewing it regularly to ensure timely delivery and release of value, as well as defining what success looks like for your products and initiatives.
- Running trials to ascertain value.
- Building strong relationships across internal and external stakeholders to ensure complete alignment of product initiatives that meet needs, whilst leading cross functional sessions to align outcomes.
- Challenging decisions, requirements and understandings as needed so all viewpoints are considered.
- Updating key stakeholders regularly on plans.
If you need any adjustments or accommodations to the recruitment process, at either application or interview, please don't hesitate to reach out.
Senior Software Product Analyst employer: bet365
Contact Detail:
bet365 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Software Product Analyst
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Senior Software Product Analyst role.
✨Tip Number 2
Prepare for those interviews! Research the company and its products thoroughly. We want you to be able to discuss how your experience with CRM technologies and product management can drive change and deliver value in their marketing function.
✨Tip Number 3
Showcase your problem-solving skills! Be ready to share examples of how you've tackled challenges in previous roles. We love hearing about your strategic thinking and how you’ve translated business goals into successful product plans.
✨Tip Number 4
Don’t forget to follow up! After an interview, drop a thank-you email to express your appreciation. It’s a great way to remind them of your enthusiasm for the role and your fit for the team. And remember, apply through our website for the best chance!
We think you need these skills to ace Senior Software Product Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Software Product Analyst. Highlight your experience in product management and CRM technologies, and don’t forget to showcase any relevant achievements that align with our marketing function.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about this role and how your skills can drive positive changes in our marketing function. Be sure to mention your understanding of the gambling industry and how it relates to our goals.
Showcase Your Problem-Solving Skills: In your application, give examples of how you've tackled challenges in previous roles. We love candidates who can demonstrate strategic thinking and the ability to translate business goals into actionable plans, especially in fast-paced environments.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at bet365
✨Know Your Stuff
Make sure you brush up on your knowledge of CRM technologies and the gambling industry. Be ready to discuss how your experience in product management and MarTech can drive improvements in the marketing function.
✨Showcase Your Strategic Thinking
Prepare examples that demonstrate your ability to translate business goals into actionable product plans. Think about specific instances where you've successfully led product launches or continuous improvements.
✨Engage with Enthusiasm
This role requires a dynamic individual, so show your passion for collaboration! Be prepared to discuss how you've built strong relationships with stakeholders and how you can bring teams together to achieve common goals.
✨Be Ready for Fast-Paced Questions
Expect questions that assess your ability to handle ambiguity and change. Have examples ready that illustrate your initiative and data-driven decision-making in a fast-paced environment.