At a Glance
- Tasks: Drive marketing improvements and lead product development from ideation to launch.
- Company: Dynamic company focused on innovative marketing solutions.
- Benefits: Hybrid working, eye care, flu vaccinations, and life assurance.
- Other info: Collaborative culture with opportunities for growth and learning.
- Why this job: Make a real impact in a fast-paced environment with exciting challenges.
- Qualifications: Experience in product management and CRM technologies.
The predicted salary is between 50000 - 65000 £ per year.
As a Senior Software Product Analyst, you will be responsible for identifying improvements, defining requirements, and liaising with multiple teams to deliver positive changes to the marketing function. The Marketing function is essential to our on-going success, influencing every stage of the customer journey. This role requires a dynamic individual who can engage with teams at all levels and functions, bringing them together with a common goal to deliver outstanding results. You will apply your knowledge of our customers, regulatory requirements and the technology stack to drive change and deliver value. In our fast-paced and evolving environment, initiative, context switching and data-driven decision-making are vital. You will have a deep understanding of CRM technologies to support the continuous improvement of our direct-to-customer marketing across all touchpoints.
This role is eligible for inclusion in the Company’s hybrid working from home policy.
Preferred Skills and Experience- Experience working within product management.
- Experience in Marketing Technology (MarTech), specialising in Customer Relationship Management (CRM).
- Comfortable working with internally built and third-party technologies including CDPs and CEPs.
- Demonstrable experience of product launches and continuous improvement that achieves Business objectives.
- Strong understanding of product lifecycles, methodologies, and agile frameworks.
- Strategic thinking and the ability to translate Business goals into achievable product plans.
- Comfortable working in a fast-paced environment, multi-tasking and working with ambiguity and change.
- Good knowledge and understanding of the gambling industry.
- Supporting marketing in the key areas, either problem solving or delivering new capability.
- Conducting market research, competitor analysis and customer trend analysis using internal and external data points.
- Leading the end-to-end product development lifecycle from ideation to launch.
- Producing detailed requirements that enable the development teams to deliver what is required.
- Prioritising your work stack and reviewing it regularly to ensure timely delivery and release of value, as well as defining what success looks like for your products and initiatives.
- Running trials to ascertain value.
- Building strong relationships across internal and external stakeholders to ensure complete alignment of product initiatives that meet needs, whilst leading cross functional sessions to align outcomes.
- Challenging decisions, requirements and understandings as needed so all viewpoints are considered.
- Updating key stakeholders regularly on plans.
- Eye care and Flu Vaccinations
- Life Assurance
Senior Software Product Analyst employer: bet365 Group
As a Senior Software Product Analyst at our company, you will thrive in a dynamic and collaborative work culture that values innovation and continuous improvement. With a strong focus on employee growth, we offer opportunities for professional development and the chance to engage with cutting-edge marketing technologies in a fast-paced environment. Our hybrid working policy ensures flexibility, while our commitment to employee well-being includes benefits like eye care and life assurance, making us an excellent employer for those seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Software Product Analyst
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Show us you know what we do and how you can contribute to our marketing function!
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Senior Software Product Analyst. We want to hear how you can drive change and deliver value.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining us.
We think you need these skills to ace Senior Software Product Analyst
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the Senior Software Product Analyst role. Highlight your experience in product management and CRM technologies, as these are key to what we’re looking for.
Craft a Compelling Cover Letter:Use your cover letter to tell us why you’re the perfect fit for this role. Share specific examples of how you've driven change and delivered value in previous positions, especially in marketing technology.
Showcase Your Problem-Solving Skills:In your application, emphasise your ability to identify improvements and solve problems. We want to see how you’ve tackled challenges in fast-paced environments and how you can bring that experience to our team.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at bet365 Group
✨Know Your Stuff
Make sure you brush up on your knowledge of CRM technologies and the gambling industry. Be ready to discuss how your experience aligns with the role's requirements, especially in product management and MarTech. This will show that you’re not just a fit for the job, but that you’re genuinely interested in the company’s mission.
✨Showcase Your Problem-Solving Skills
Prepare examples of how you've identified improvements and delivered positive changes in previous roles. Think about specific instances where you’ve led product development or conducted market research that resulted in successful outcomes. This will demonstrate your ability to drive change and deliver value.
✨Engage with the Interviewers
Remember, this role requires liaising with multiple teams. During the interview, engage with your interviewers by asking insightful questions about their current projects and challenges. This shows that you can communicate effectively and are eager to collaborate across functions.
✨Be Ready for Fast-Paced Scenarios
Since the environment is fast-paced and often ambiguous, prepare to discuss how you handle context switching and prioritisation. Share examples of how you’ve successfully managed multiple tasks or projects simultaneously, and how you ensure timely delivery while maintaining quality.
