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For Companies At a Glance
- Tasks: Create engaging content and manage innovative marketing campaigns to showcase our educational programs.
- Company: Join Best Practice Network, a leading training company dedicated to transforming education for every child.
- Benefits: Enjoy 28 days holiday, healthcare plans, life insurance, and flexible benefits after probation.
- Why this job: Make a real impact in education while working in a supportive and inclusive environment.
- Qualifications: 3+ years in marketing with strong writing skills and a passion for education required.
- Other info: Opportunity to grow in a dynamic team focused on professional development.
The predicted salary is between 28800 - 42000 £ per year.
About Us:
We at Best Practice Network share the belief that every child, regardless of their background, should benefit from an excellent education. To achieve that, we support and train the educational professionals who work alongside them to be the best they can be, so in turn, they can transform the lives of children and young people.
We're a friendly, DfE accredited, Ofsted outstanding training company providing apprenticeships, professional development and the DfE's 'Golden Thread' (trainee teachers to school Executive Leaders). We are adaptable, collaborative, and genuinely value the work we do to support the education sector, as much as our trainees do.
Our people are at the heart of our business and our passion and commitment to education is what drives us. As a result, we have seen incredible growth over the last few years both nationally and internationally.
We aim to be an employer where everyone can be themselves, do their best in an inclusive working environment and where all colleagues can thrive and reach their full potential. We want to attract, develop and retain individuals with different experiences, backgrounds and perspectives.
About the Role:
Are you a creative marketer with a flair for crafting compelling content that drives engagement and delivers results? Best Practice Network is looking for a dynamic and driven Marketing Executive to join our team and play a key role in showcasing the impact of our industry-leading education and training programmes.
With over 20 years of experience, Best Practice Network is a trusted provider of professional development for teachers and teaching assistants, offering a suite of programmes including the NPQs, ITT, and specialist apprenticeships. As a Marketing Executive, you'll help us reach new audiences, highlight the benefits of our programmes, and demonstrate the difference we make to schools and communities.
Key Responsibilities
- Content Creation: Craft engaging and impactful copy for emails, brochures, websites, and social media ads that align with our brand and effectively communicate our programme benefits.
- Campaign Management: Develop and execute innovative marketing campaigns to drive awareness, engagement, and enrolment.
- Brand Storytelling: Highlight the real-world impact of our programmes through compelling case studies and participant stories.
- Digital Marketing: Collaborate on digital strategies, including SEO, PPC, and social media, to maximise reach and ROI.
- Data-Driven Insights: Analyse campaign performance and use insights to refine and improve marketing strategies.
- Collaboration: Work closely with programme leaders, designers, and external partners to ensure consistency and creativity in all marketing outputs.
About You:
- A minimum of 3 years' experience in marketing , with a proven ability to differentiate between effective and ineffective copy.
- A creative mindset with the initiative to innovate and push marketing boundaries.
- Outstanding writing skills with the ability to craft beautiful, engaging, and persuasive content.
- Strong attention to detail and the ability to manage multiple projects and deadlines.
- Experience with email marketing tools, CMS platforms, and social media advertising.
- A passion for education and making a difference in the lives of teachers and learners.
Our Benefits:
- 28 days holiday and get an extra day for each year you stay with us, up to max 33 days PLUS bank holidays.
- We pay for a Healthcare Plan once you've passed probation, which includes access to a private GP.
- From day 1, free life insurance covering up to x4 your salary.
- We'll both add money into your pension pot after 3 months.
- Get 25% off online learning resources for year 1 to GCSE with EdPlace.
- Choose what flexible benefits you want after you've passed probation – this could be buying extra holiday, dental, topping up your healthcare plan, bikes, gym membership, electric cars and give as you earn.
BPNINDEED!
Marketing Executive employer: Best Practice Network
Contact Detail:
Best Practice Network Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Familiarize yourself with Best Practice Network's mission and values. Understanding their commitment to education and the impact of their programs will help you align your marketing strategies with their goals, making you a more attractive candidate.
✨Tip Number 2
Showcase your creativity by preparing a mini marketing campaign or content piece that highlights the benefits of one of their training programs. This proactive approach demonstrates your skills and enthusiasm for the role.
✨Tip Number 3
Network with current or former employees of Best Practice Network on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial during interviews.
✨Tip Number 4
Stay updated on the latest trends in digital marketing, especially in the education sector. Being knowledgeable about current tools and strategies will not only enhance your application but also prepare you for discussions during the interview process.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Understand the Company: Take some time to research Best Practice Network. Familiarize yourself with their mission, values, and the specific educational programs they offer. This will help you tailor your application to align with their goals.
Highlight Relevant Experience: In your CV and cover letter, emphasize your marketing experience, particularly in content creation and campaign management. Provide specific examples of successful campaigns you've managed or content you've created that drove engagement.
Showcase Your Writing Skills: Since outstanding writing skills are crucial for this role, include samples of your work or links to your portfolio. Make sure these samples reflect your ability to craft engaging and persuasive content.
Express Your Passion for Education: In your application, convey your enthusiasm for education and how it drives your marketing efforts. Share any relevant experiences or insights that demonstrate your commitment to making a difference in the lives of teachers and learners.
How to prepare for a job interview at Best Practice Network
✨Showcase Your Creativity
As a Marketing Executive, creativity is key. Prepare examples of your past marketing campaigns or content that demonstrate your ability to think outside the box and engage audiences effectively.
✨Know the Company’s Mission
Familiarize yourself with Best Practice Network's mission and values. Be ready to discuss how your passion for education aligns with their goal of transforming the lives of children and young people.
✨Highlight Your Writing Skills
Since outstanding writing skills are crucial for this role, bring samples of your work. Be prepared to discuss your writing process and how you tailor content for different platforms and audiences.
✨Prepare for Data-Driven Discussions
Understand the importance of data in marketing. Be ready to talk about how you've used analytics to refine strategies in previous roles and how you plan to apply this at Best Practice Network.
