At a Glance
- Tasks: Lead creative strategy for Meta and TikTok, using AI to produce engaging content.
- Company: Fast-growing British botanical body care brand with a strong customer base.
- Benefits: Competitive salary, fully remote work, and opportunities for mentorship.
- Other info: Dynamic role with potential for significant impact and career growth.
- Why this job: Join a pioneering team shaping the future of AI in e-commerce.
- Qualifications: 5+ years in creative strategy, strong analytical and creative skills required.
The predicted salary is between 63000 - 77000 £ per year.
£100–120k DOE | Fully Remote
Besque is a premium British botanical body care brand scaling fast across the UK and US. Botanical-led products with a devoted customer base, and a growth engine built on paid social.
Here's what makes this role different: be part of building one of the most advanced AI-powered creative production systems in e-commerce.
What you'll be doing:
- Owning end-to-end creative strategy across Meta and TikTok, from analysing performance data and forming hypotheses, to directing AI-generated assets into market.
- Leading AI image and video production: shaping concepts, writing briefs, directing output, and quality-controlling every asset.
- Analysing data to uncover valuable insights, then actioning.
- Building and running a systematic creative testing engine, clear hypotheses, disciplined iteration, learnings that compound.
- Deconstructing competitor creative to spot what's working in the market and where the gaps are.
- Mentoring junior strategists, sharpening their briefs, developing their instincts, making them better.
- Rolling up your sleeves when it matters: writing hooks, briefing edits, cutting variants. Senior in judgement, never above the tools.
What we're looking for:
- 5+ years in creative strategy for paid social at meaningful spend, you've shipped creative that performed and can talk specifics.
- Equal parts analytical and creative, you read the data, form the hypothesis, then actually come up with the idea that tests it.
- Genuine command of AI image and video tools, not as a gimmick but as the core of how you work — and strong opinions on where the space is going.
- A systems builder, you think in processes and pipelines, not one-off assets.
- DTC / e-commerce background necessary, beauty or personal care a bonus.
Location: Remote with HQ visits monthly.
Senior Creative Strategist employer: Besque
At Besque, we pride ourselves on being an innovative and dynamic employer in the skincare industry, offering a collaborative work culture where creativity thrives. As a Web Developer, you'll enjoy competitive pay and the opportunity to work closely with our marketing and creative teams, utilising cutting-edge AI tools to enhance your workflow. Join us in our vibrant location and be part of a fast-growing brand that values employee growth and meaningful contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Creative Strategist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Besque and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Besque are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Besque on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Besque. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Creative Strategist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Besque. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Besque:Show us that you’ve done your homework! In your application, briefly mention what you admire about Besque’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Besque
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Besque will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Besque, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
