At a Glance
- Tasks: Identify and engage potential customers in the care sector to create new business opportunities.
- Company: Join Berwick Care, a dynamic company making a difference in the care industry.
- Benefits: Competitive salary, free gym, free lunch, unlimited snacks, and a supportive team culture.
- Other info: Enjoy a friendly workplace with excellent career growth opportunities.
- Why this job: Be the first point of contact and help care providers access essential products and services.
- Qualifications: Strong communication skills and experience in lead generation or customer service.
The predicted salary is between 33000 - 38000 £ per year.
Description
Job Purpose
The New Business Lead Generator is responsible for identifying, engaging, and qualifying prospective customers within the care sector to create new business opportunities for Berwick Care.
Acting as the first point of contact for potential customers, the role proactively generates interest in Berwick Care's products and services, develops relationships with decision-makers, and secures qualified appointments for the sales team.
The role is vital in supporting Berwick Care's continued growth by maintaining a strong pipeline of opportunities and helping more care providers access the products and solutions they need to deliver safe, effective, and person-centred care.
Accountabilities
- Business Development & Lead Generation
- Identify and research prospective customers across the care sector, including care homes, nursing homes, supported living providers, and healthcare organisations.
- Proactively generate new business opportunities through telephone outreach, email campaigns, Linked In networking, referrals, industry events, and other lead generation channels.
- Build awareness of the Berwick Care brand and value proposition amongst prospective customers.
- Develop and maintain a robust pipeline of potential opportunities to support sales growth targets.
- Lead Qualification & Relationship Building
- Engage with prospective customers to understand their operational needs, challenges, and purchasing requirements.
- Qualify opportunities against agreed criteria to ensure alignment with Berwick Care's products and services.
- Build positive and professional relationships with key decision-makers and influencers within the care sector.
- Accurately capture prospect information and customer insights within Net Suite CRM.
- Appointment Setting & Opportunity Handover
- Arrange high-quality discovery meetings for the Business Development and Sales Teams.
- Ensure all relevant information is collected and transferred to support a seamless customer experience.
- Work closely with colleagues to maximise conversion of opportunities into long-term customer relationships.
- CRM & Pipeline Management
- Maintain accurate, timely, and detailed records of all prospect interactions within Net Suite.
- Effectively manage personal territory and pipeline to maximise lead generation activity and productivity.
- Monitor progress against agreed individual targets and KPIs.
- Marketing & Industry Engagement
- Follow up on inbound enquiries generated through marketing campaigns and digital activity.
- Support marketing initiatives by providing prospect feedback and market intelligence.
- Attend exhibitions, conferences, networking events, and customer visits as required to generate new opportunities and promote Berwick Care.
- Continuous Improvement
- Develop a strong understanding of Berwick Care's product range, services, customer base, and market position.
- Maintain awareness of developments and challenges within the health and social care sector.
- Contribute ideas and recommendations to improve lead generation processes, customer engagement, and business development activities.
Requirements
Skills, Training and Knowledge Required
Essential
Excellent communication skills, both verbal and written.
Ability to build rapport and establish credibility with prospective customers.
Strong influencing, negotiation, and persuasion skills.
- Experience in lead generation, business development, sales, customer service, or account management.
- Effective organisational and time management skills.
- Ability to manage a pipeline of opportunities and prioritise workload effectively.
- Experience using CRM systems, preferably Net Suite.
Good IT skills, including Microsoft Office applications.
Commercial awareness and understanding of customer needs.
- Ability to professionally manage objections and rejection.
- Self-motivated with a proactive approach to achieving targets.
- Full UK driving licence.
Desirable
- Knowledge of the challenges and regulatory environment within health and social care.
- Experience working within the healthcare, care home, medical supplies, or social care sectors.
- Experience using Linked In Sales Navigator or similar prospecting tools.
- Understanding of consultative selling and lead qualification techniques.
- Experience attending industry exhibitions and networking events.
- Sales or business development qualifications.
Benefits
What We Offer
- Free onsite Gym
- Free lunch and unlimited snack cupboard
- Onsite parking
- Friendly, supportive team and inclusive workplace culture
Contract Type
Fulltime
Ready to hit the road and make a difference?
If you're a dependable and customer-focused individual with a keen eye for detail, we’d love to hear from you.
Apply today and be part of a dynamic and growing team, with a view to becoming permanent.
New Business Lead Generator employer: Berwick Care
Berwick Care is an excellent employer that values its Warehouse Operatives by offering flexible hours and a competitive hourly rate of £14.00, alongside unique benefits like free lunch and gym access. Our supportive work culture fosters employee growth and ensures that every team member plays a vital role in delivering exceptional customer service in Telford.
StudySmarter Expert Advice🤫
We think this is how you could land New Business Lead Generator
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like New Business Lead Generator at Berwick Care, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Berwick Care. Tailor your message to explain why you’re drawn to them and how you can contribute as a New Business Lead Generator. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace New Business Lead Generator
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Berwick Care:When writing your cover letter, make sure to tailor your message specifically for Berwick Care. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Berwick Care
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Berwick Care that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Berwick Care that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Berwick Care’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
