At a Glance
- Tasks: Lead AI communications and engagement across a global entertainment powerhouse.
- Company: Fremantle, a leader in TV and Film production with a diverse storytelling mission.
- Benefits: Join a creative team with opportunities for growth and innovation in AI.
- Other info: Dynamic role with a focus on collaboration and creativity.
- Why this job: Shape the future of AI in entertainment and inspire teams worldwide.
- Qualifications: Experience in communications, change management, and a passion for AI.
The predicted salary is between 59400 - 72600 £ per year.
Company Description
Creating the Extraordinary, Together. Fremantle is a powerhouse of the TV and Film industry. We are one of the world’s largest and most successful creators, producers and distributors of Entertainment, Drama & Film and Documentaries. Our purpose is driven by a shared commitment to tell stories that connect people around the world, reflecting and celebrating the diversity of the world we live in.
Job Description
The AI Engagement and Communications Lead makes AI part of Fremantle’s DNA by inspiring and engaging people in every region. You will build visibility and momentum for AI, turning the tools, vendors and local wins into stories and programmes that people understand, trust and use. You will also be the communications engine of our new AI operating model.
Key responsibilities:
- Operating model communications and information flow: Own the communications plan for the AI operating model, ensuring information flows effectively between regions and central support.
- Communications and storytelling: Own the global AI communications plan, translating AI capabilities into accessible messages for various audiences.
- Leadership engagement: Work with senior leadership to position AI as a core strategic priority and develop initiatives that encourage participation.
- Visibility of tools, vendors and local wins: Ensure every region can access information on available tools and document local successes.
- Literacy and engagement: Develop strategies that support AI literacy across Fremantle, including training materials and onboarding assets.
- Scaling adoption at speed: Identify opportunities for scaling proven tools and define measures for adoption and engagement.
- Spotting blockers: Capture regional challenges early and communicate them to AI leadership.
What success looks like:
- A global AI communications and engagement plan agreed within the first 90 days.
- Every forum receives necessary information on a set rhythm.
- Measurable growth in active use of approved AI tools.
- An active champion network with visible local ownership.
Qualifications
Experience and skills:
- Significant experience leading internal communications and change management in a complex international organisation.
- Experience writing for senior audiences and turning complex updates into concise briefings.
- Excellent writing and storytelling skills with a record of impactful multi-channel campaigns.
- Experience engaging a distributed, global audience.
- Confident facilitator of workshops and senior governance meetings.
- A data-informed approach to defining measures and adjusting based on feedback.
- Practical fluency with AI tools and the ability to explain AI simply.
- Strong stakeholder skills with executives and creative teams.
Desirable:
- Experience in media, entertainment or production environments.
- Experience building or running a champion network.
- Familiarity with AI governance and responsible use.
- A strong grounding in brand marketing and campaign design.
Global AI Engagement & Communications Lead in Bristol employer: Bertelsmann
At DK, we pride ourselves on being an excellent employer that fosters a collaborative and innovative work culture. Our hybrid working model allows for flexibility while providing ample opportunities for professional growth and development within the finance sector. Join us in the UK, where you will be part of a supportive team dedicated to making a meaningful impact in the publishing industry.
StudySmarter Expert Advice🤫
We think this is how you could land Global AI Engagement & Communications Lead in Bristol
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Bertelsmann and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Bertelsmann are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Bertelsmann on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Bertelsmann. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Global AI Engagement & Communications Lead in Bristol
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Bertelsmann. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Bertelsmann:Show us that you’ve done your homework! In your application, briefly mention what you admire about Bertelsmann’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Bertelsmann
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Bertelsmann will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Bertelsmann, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
