At a Glance
- Tasks: Lead exciting PR campaigns for top children's books and authors.
- Company: Join the UK's No.1 children's publisher with a vibrant team.
- Benefits: Competitive salary, bonuses, and flexible working arrangements.
- Other info: Dynamic role with opportunities for creativity and career growth.
- Why this job: Make a real impact in children's literature and connect with creative minds.
- Qualifications: PR experience and a passion for the children's book market.
The predicted salary is between 31000 - 35000 £ per year.
Want to join an award-winning PR team who works with leading children’s brands and the world’s best authors and illustrators? Are you great with people, highly organised and full of initiative? Our award-winning Children’s PR team is seeking an enthusiastic and extremely well-organised Press Officer to work across its outstanding portfolio of books and brands.
In this exciting role, you’ll build on your PR experience by leading and delivering your own publicity campaigns. Working closely with a range of departments, you will plan and execute impactful PR strategies, drive demand, and create standout events. We pride ourselves on innovation and put our readers at the heart of everything we do.
To be considered for this role you will have proven PR experience and will be used to running and managing your own publicity campaigns. You don’t need to have prior children’s book experience, but we are looking for relevant experience and knowledge of reaching children’s consumers and the children’s media landscape.
About the team: Our marketing and PR teams are organised into four audience-focussed hubs (across three core audience age-ranges, Pre-School, Primary and YA), publishing everything from picture books to young fiction and graphic novels, non-fiction and books for young adults. We are the UK’s No.1 children’s publisher, home to Puffin and Ladybird, and some of the most recognised entertainment brands, authors and illustrators.
The role: As Press Officer, you’ll be responsible for planning and implementing PR campaigns with direction from more senior members of staff and the role will cover the following areas:
- Developing publicity plans (this may be with the support of more senior colleagues) and implementing campaigns
- Promoting books and authors through social media and digital channels, print and broadcast to secure coverage and generate sales
- Manage all aspects of author events including event creation, schedule management and social media content across our channels.
- Establishing and maintaining relationships with key influencers in the industry
- Responding to and fulfilling routine requests from trade and consumer media for information, author features, review copies etc.
- Building relationships with authors and providing the highest level of author care at all times
- Creating and writing press materials, contribution to written acquisition pitches
- Keeping up to date with the UK media spectrum to be aware of coverage of PRH Children’s titles and of publishing news
- Liaising regularly with other internal departments, such as marketing, sales, editorial, in order to plan, implement and review campaigns
- Undertaking general administrative tasks as required to facilitate the smooth running of the department.
What you’ll bring:
- Love reading and have a keen interest in the UK children’s book market
- Have publicity campaign experience and the ability to secure strategic media, digital and event opportunities
- Have an avid interest in and knowledge of the UK media landscape
- Are interested in digital platforms and follow social influencers
- Are a creative individual who isn’t afraid to think outside of the box
- Have strong personal organisation and time management skills
- Are a team player but can work autonomously using initiative
Disability Confident: As a Disability Confident Committed organisation, we offer interviews to candidates with a disability who meet the essential criteria for the role.
Compensation: Circa £31,000 per year, dependent on how your skills and experience align to the role, plus bonus and benefits.
Work location and hours: While our offices across the UK are places to connect, collaborate and celebrate with colleagues, we recognise that flexibility around where you work is just as important. As part of the Children’s team, the expectation is that colleagues work in the office three days per week.
Press Officer, Children's in London employer: Bertelsmann-Jobs
At our Frating, Essex location, we pride ourselves on fostering a collaborative and innovative work culture that empowers employees to thrive. As a Scrum Master, you'll not only drive AGILE practices but also benefit from flexible working hours, competitive compensation, and a commitment to employee growth through continuous improvement initiatives. Join us in creating meaningful change while enjoying the support of a Disability Confident Committed organisation that values diversity and inclusion.
StudySmarter Expert Advice🤫
We think this is how you could land Press Officer, Children's in London
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Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Bertelsmann-Jobs, can catch their eye—especially if your insights resonate!
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We think you need these skills to ace Press Officer, Children's in London
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Bertelsmann-Jobs. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Bertelsmann-Jobs.
How to prepare for a job interview at Bertelsmann-Jobs
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.