At a Glance
- Tasks: Plan and deliver creative marketing campaigns for exciting lifestyle books.
- Company: Join the innovative team at Dorling Kindersley Limited.
- Benefits: Enjoy 25 days holiday, competitive salary, and a supportive work environment.
- Other info: Collaborative culture with opportunities for skill development and career growth.
- Why this job: Make your mark in publishing while working on projects that inspire readers.
- Qualifications: Experience in marketing campaigns and a passion for lifestyle topics.
The predicted salary is between 36000 - 44000 £ per year.
We’re looking for a creative and commercially minded marketer who’s full of ideas and loves seeing them come to life. As Senior Marketing Executive or a Marketing Manager in the DK Living team, you’ll help bring our books to readers everywhere, from mouth-watering cookbooks and inspiring gardening guides to captivating travel books and lifestyle titles. You’ll play a key part in supporting campaigns that spark curiosity, build our brands, and connect with home cooks, gardeners, travelers, and lifestyle enthusiasts alike.
This is a hands‑on, fast‑paced role where you’ll help plan and deliver campaigns that make an impact. You’ll collaborate closely with colleagues across Marketing, PR, Editorial, and Sales to make every campaign as creative and effective as possible, from initial concept through to results reporting.
Your key responsibilities will include:
- Plan, organise, and deliver consumer marketing campaigns across digital, print and social media
- Work with authors, agents, and brand partners to maximise visibility and promotional opportunities
- Support on high-profile brand partnerships, and key project launches
- Brief and manage the creation of promotional assets, from social media content and POS to catalogues and video
- Collaborate with Head of Social & Digital and agencies to deliver paid advertising that drives pre-orders and book sales
- Deliver seasonal and brand campaigns and lead on backlist programmes that drive sustained sales
- Monitor and review campaign results and share insights to help shape future activity
- Regularly communicate plans with key stakeholders including Editorial, Sales Publicity and International teams
- Manage budgets, approvals, and timelines with care and attention to detail
- Support Head of Marketing on feedback for acquisitions, working on pitch materials where required
- Monitor competitor activity and marketing trends to inform new ways of reaching readers
We’re looking for someone who is:
- Experienced in planning and executing marketing campaigns within publishing
- Able to leverage audience insights and data to inform marketing strategies
- Knowledgeable and experienced in running organic and paid for social media activity
- Creative and organised with a real enthusiasm for bringing ideas to life with guidance and support
- Enjoys working with others, with good time management skills to juggle multiple projects at once
- Commercially aware, interested in market trends, and thinking about how marketing can drive sales and engagement
- Comfortable analysing campaign results and suggesting creative approaches for next time
- A clear communicator with strong presentation skills who can quickly build strong relationships across internal teams and external stakeholders
- Above all, passionate about travel books, cooking, gardening, and lifestyle publishing
In return, you’ll join a collaborative, supportive team where creativity is encouraged and no two days are the same. It’s a fantastic opportunity to build your skills, make your mark on some of DK’s most exciting lifestyle publishing, and grow your experience across every part of marketing.
Closing date for applications: midnight on Sunday 6 September 2026
We have a range of benefits to reflect our commitment to our people, some of which are: 25 days paid holiday entitlement in year one, plus
DK Marketing & Communications - Senior Marketing Executive/Marketing Manager (dependent on experienc employer: Bertelsmann-Jobs
DK is an excellent employer that fosters a collaborative and inclusive work culture, making it an ideal place for aspiring finance professionals. With a strong focus on employee growth, you will have access to ongoing training and development opportunities while working in the vibrant city of London, known for its dynamic business environment. The hybrid role allows for flexibility, ensuring a healthy work-life balance as you contribute to meaningful financial insights that drive the company's success.
StudySmarter Expert Advice🤫
We think this is how you could land DK Marketing & Communications - Senior Marketing Executive/Marketing Manager (dependent on experienc
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Bertelsmann-Jobs and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Bertelsmann-Jobs are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Bertelsmann-Jobs on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Bertelsmann-Jobs. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace DK Marketing & Communications - Senior Marketing Executive/Marketing Manager (dependent on experienc
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Bertelsmann-Jobs. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Bertelsmann-Jobs:Show us that you’ve done your homework! In your application, briefly mention what you admire about Bertelsmann-Jobs’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Bertelsmann-Jobs
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Bertelsmann-Jobs will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Bertelsmann-Jobs, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
