At a Glance
- Tasks: Drive sales and grow our premium spirits portfolio in major retail chains.
- Company: Join Spirit Cartel, a passionate team dedicated to the best spirits.
- Benefits: Competitive salary, performance bonuses, generous holiday package, and health benefits.
- Other info: Flexible working hours with opportunities for travel and career growth.
- Why this job: Make an impact in the retail sector while working with exciting brands.
- Qualifications: Proven off-trade experience and strong communication skills required.
The predicted salary is between 50000 - 55000 £ per year.
Who We Are
At Spirit Cartel, we do not just sell spirits - we live and breathe them. We scour the globe for the best, boldest, and most exciting brands, then bring them to our customers. We are on an ambitious journey and looking for an experienced National Account Manager to help us shake up the retail sector.
The Role
This position is all about expanding our footprint in the off-trade retail market. You will be the driving force behind growing our premium spirits portfolio in major retail chains and groups, brokers, spirit specialists, grocers and e-commerce platforms.
We are after someone with solid off-trade experience, existing industry relationships, and a deep understanding of commercial strategy. You will be responsible for securing listings, increasing distribution, and building long-term, profitable relationships - all while keeping a close eye on market trends and emerging opportunities.
Since this role covers a wide geographic area, you will need to be a master of virtual relationship building by using video calls, phone conversations, and email to develop strong partnerships, rather than frequent face-to-face meetings. However, travel to offsite meetings as well as our offices will also be necessary.
What You Will Be Doing
- Driving sales and growth – Securing new listings, expanding distribution and smashing your sales targets.
- Strategic account management – Building business plans, managing costs and maximising profit.
- Commercial execution – Negotiating and delivering commercial agreements with key retail players.
- Market intelligence – Staying ahead of trends and identifying opportunities for expansion.
- Retail activation – Delivering brand training, promotional activities and in-store activations.
What We Are Looking For
- Proven off-trade experience – A solid background in selling spirits or drinks to the retail sector.
- Commercially savvy – A strong grasp of retail margins, ROI, and sales figures.
- Industry knowledge – A deep passion for spirits, including production methods and market trends.
- A self-starter – Thrives on autonomy and developing strategic business plans.
- Exceptional communicator – Confident, persuasive, and able to build relationships remotely.
- Existing industry contacts – Already well-connected in the retail drinks sector.
- Flexibility and willingness to travel – While the role is mostly remote, travel (including overnight stays) will be required.
- Bonus skills – Brand training experience and cocktail knowledge are a plus!
Working Pattern
This role is 37.5 hours per week Monday to Friday (09:00 – 17:30pm) but the individual must be flexible according to event and business needs. Some evening and weekend work may be required.
What Is in It for You?
- Competitive Salary - up to £55,000 per annum, depending on experience.
- Performance Bonus – up to 10% based on agreed KPIs.
- Generous Holiday Package – 25 days annual leave (rising with service) + bank holidays.
- Health & Wellbeing – Dental contributions & access to an Employee Assistance Programme.
- Company Car
- Enhanced maternity and paternity pay
- Discount on selected products.
How to Apply
If you are interested in applying please click the link.
Please note: we are unable to provide feedback on your application should you not be invited for interview. Unfortunately we cannot consider your application if you do not satisfy the required knowledge and experience criteria detailed above.
Equal consideration will be given to all candidates, irrespective of their gender, race, disability, marital status, religion, age or sexuality.
No Agencies Please - We thank you for your interest in working with Spirit Cartel, however, we have our own internal HR and Recruitment team who support our recruiting needs. We will not pay fees or acknowledge any CV's supplied to Spirit Cartel unless you have been briefed on the role by a member of our HR Team. Thank you for your understanding in advance.
National Account Manager - Off Trade employer: Berkmann Wine Cellars
Berkmann Wine Cellars is an excellent employer, offering a dynamic and supportive work culture in the heart of London. Employees benefit from competitive salaries, generous benefits, and ample opportunities for professional growth within the finance sector, all while being part of a passionate team dedicated to the wine industry.
StudySmarter Expert Advice🤫
We think this is how you could land National Account Manager - Off Trade
✨Tip Number 1
Get to know the company inside out! Research Spirit Cartel's brands and their market position. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Use LinkedIn to connect with current employees or industry contacts. A friendly message can go a long way in getting your foot in the door and making a lasting impression.
✨Tip Number 3
Prepare for virtual meetings! Since this role relies heavily on remote communication, practice your video call skills. Make sure your tech is sorted and have a clear agenda to keep things professional and engaging.
✨Tip Number 4
Showcase your passion for spirits! Whether it's through sharing your knowledge during interviews or discussing trends, let your enthusiasm shine. It’s all about building those relationships and showing you’re the right fit for the team.
We think you need these skills to ace National Account Manager - Off Trade
Some tips for your application 🫡
Show Your Passion for Spirits:When you're writing your application, let your love for spirits shine through! Share any personal experiences or knowledge you have about the industry. We want to see that you’re not just in it for the job, but because you genuinely care about what we do.
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your off-trade experience and existing industry relationships. We’re looking for someone who understands the retail sector inside out, so don’t be shy about showcasing your relevant skills and achievements!
Be Clear and Concise:Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to see your key qualifications and experiences. Remember, we’re busy too, so clarity is key!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at Spirit Cartel!
How to prepare for a job interview at Berkmann Wine Cellars
✨Know Your Spirits
Make sure you brush up on your knowledge of spirits and the retail market. Familiarise yourself with current trends, popular brands, and production methods. This will not only show your passion but also demonstrate that you’re serious about the role.
✨Showcase Your Relationships
Since existing industry contacts are a big plus for this role, be ready to discuss your network. Prepare examples of how you've leveraged these relationships in the past to secure listings or drive sales. This will highlight your ability to build partnerships effectively.
✨Prepare for Virtual Communication
As this role requires strong virtual relationship-building skills, practice your video call etiquette. Ensure you have a professional background, good lighting, and a reliable internet connection. Being comfortable in this setting will help you make a great impression.
✨Demonstrate Commercial Savvy
Be prepared to discuss your understanding of retail margins, ROI, and sales figures. Bring examples of how you've maximised profit in previous roles. This will show that you can think strategically and execute commercially, which is crucial for the National Account Manager position.
