At a Glance
- Tasks: Support marketing campaigns and coordinate exciting events to engage communities.
- Company: Join Berkeley Group, a leader in sustainable homebuilding across the UK.
- Benefits: Enjoy 25 days annual leave, health benefits, and a supportive work environment.
- Other info: Dynamic team culture with opportunities for personal and professional growth.
- Why this job: Make a real impact in marketing while working on innovative projects that benefit communities.
- Qualifications: Strong communication skills and a passion for marketing trends are essential.
The predicted salary is between 40500 - 49500 £ per year.
Berkeley Group builds homes and neighbourhoods across London, Birmingham and the South of England. We revive underused land, creating welcoming, sustainable and nature-rich places where communities thrive and where people of all ages and backgrounds enjoy a great quality of life. We specialise in long-term brownfield regeneration, focusing on challenging and complex sites that are beyond the scope of conventional homebuilders. We are highly collaborative, working with councils and communities to create a shared vision and to unlock a mix of social, environmental, economic and commercial value that benefits all our stakeholders. Our passion for quality and design underpins everything we do. All Berkeley homes are created with care, expertise and relentless attention to detail.
The Marketing Executive will support the Senior Marketing Manager and Marketing Managers in the planning, coordination and delivery of marketing, PR and communications activity across the business, taking ownership of tasks, demonstrating initiative and ensuring all campaigns and projects are delivered to a consistently high standard.
- Working with internal teams and external agencies to develop sales and marketing tools, including brochures, presentations, adverts, factsheets, local guides, newsletters, invitations, development models, CGI’s, interactive apartment finders, promotional videos and other ad-hoc materials.
- Proofreading of all marketing and sales collateral to ensure that all information is accurate and in accordance with brand guidelines.
- Supporting the planning, coordination and delivery of a range of events, including sales launches, customer engagement activities, charity initiatives, placemaking projects and community events.
- Assisting in the management of day-to-day presentation of marketing suites to ensure that high standards are always met, including external landscaping, sales signage and show homes.
- Supporting the installation and dressing of marketing suites and show apartments in collaboration with appointed interior designers.
- Supporting the planning and organisation of lifestyle, product, site and event photography shoots, including scheduling, supplier liaison and the management of photography assets and archives.
- Working with appointed creative and media agencies to develop and supply assets for print and digital advertising.
- Assisting with planning and delivery of content on group and development social media channels and suggesting ways to increase engagement.
- Briefing regular email campaigns to sales databases and monitoring effectiveness.
- Managing development web pages and online portals to ensure information is accurate and up to date and working with Berkeley Group digital teams to enhance and improve.
- Managing updates to MyHomePlus for each phase launch and working with sales teams to increase customer sign-ups.
- Co-ordinating with the international Berkeley Group offices to ensure they are fully stocked with necessary marketing collateral and information.
- Supporting the coordination and delivery of overseas exhibitions and events, including model logistics, event setup, promotional activity and liaison with the UK-based International Desk and overseas offices.
- Ensuring that all departmental invoices and purchase orders are authorised and suppliers are paid in a timely manner.
- Acting as brand guardian and advisor, supporting internal staff and suppliers in adhering to the corporate brand guidelines.
- Assisting with any relevant awards submissions.
What you'll bring:
- Excellent computer literacy, including Microsoft Word, Excel, PowerPoint, Outlook, Canva and Microsoft Copilot.
- Strong written, verbal and presentation skills, with the ability to communicate effectively with a range of internal and external stakeholders.
- Ability to analyse information, produce reports and present insights in a clear and meaningful way.
- Highly organised with excellent project management skills, able to prioritise workloads, manage multiple projects and consistently meet deadlines.
- Strong attention to detail, ensuring all work is accurate, thorough and delivered to a high standard.
- Proactive and resourceful, with the confidence to use initiative, solve problems and drive tasks forward independently.
- Strong commercial awareness and the ability to identify opportunities to improve performance and add value.
- Effective listening, communication and relationship-building skills.
- Ability to work logically and collaboratively while taking ownership and accountability for delivering results.
- Comfortable working in a fast-paced environment, adapting to changing priorities and business needs.
- Interest in marketing trends, emerging technologies and new ideas that can enhance campaign effectiveness and customer engagement.
Why join us?
- 25 days annual leave, increasing with service to 33 days.
- Health and wellbeing benefits including Private Medical Insurance.
- Lifestyle benefits including access to an online discount platform.
- Berkeley Foundation volunteer day.
- Private pension plan.
- Group life assurance.
- The standard default full-time working hours in the office are 8am-5pm with core working hours 9am-4pm.
Internal applicants: If you’re an internal applicant, please ensure you’ve informed your line manager of your intention to apply for this position.
Department: Sales & Marketing
Employment Type: Permanent
Workplace type: Onsite
Marketing Executive in London employer: Berkeley Group
Berkeley Group is an exceptional employer that prioritises employee well-being and professional growth, offering 25 days of annual leave that increases with service, alongside comprehensive health benefits including Private Medical Insurance. Our collaborative work culture fosters innovation and inclusivity, allowing Business Analysts to thrive in a dynamic environment where they can drive meaningful change while enjoying a great quality of life in vibrant locations across London, Birmingham, and the South of England.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Berkeley Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Berkeley Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Berkeley Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Berkeley Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Berkeley Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Berkeley Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Berkeley Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Berkeley Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Berkeley Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Berkeley Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.